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Corporate brand

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Bulgarian clothing manufacturer in Pleven, producing outerwear for international fashion houses and its own Desizo Monni and Monni menswear brands.

Last updated September 28, 2026

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Overview

Dimitrov (Димитров ООД) is a Bulgarian clothing manufacturer based in Pleven, founded on 15 June 1994 by Magdalen Dimitrov. Over the following decades it grew into one of the country's leading producers of outerwear. The company operates three production factories using different technologies, including the high-quality "semiitaliano" method, and has stated plans for further expansion toward a fully finished product. Its core business is contract manufacturing of men's clothing for international fashion brands, with reported clients including Giorgio Armani, Ermenegildo Zegna, Hugo Boss and Pal Zileri. Alongside this, Dimitrov has developed its own trademarks. Desizo Monni, launched in 2008, is a menswear brand covering suits and other formal and casual clothing; it presented two collections at the Military Club in Sofia in February 2009 and received the "Fashion House of the Year" award at the Golden Needle 2019 ceremony of the Academy of Fashion. The Monni brand is also part of its own-label portfolio. As of 2021 the enterprise reported sales of 29.3 million leva, a loss of 1.02 million leva and 1,140 employees. It remains a private limited liability company headquartered at 6 Grivishko Shose, Pleven 5800, Bulgaria.

History

Dimitrov was founded on 15 June 1994 by Magdalen Dimitrov as a Bulgarian clothing enterprise in Pleven. Over the following decades it gradually became one of the leading producers of outerwear in the country. Its business model centered on manufacturing men's clothing for international brands, with reported clients including Giorgio Armani, Ermenegildo Zegna, Hugo Boss and Pal Zileri. In 2008 the company launched its own menswear trademark, Desizo Monni, covering men's suits and other items for formal and casual wear. In February 2009 the brand presented two collections at a show at the Military Club in Sofia, with period publications noting a demonstration of technology for making men's suits. Around 2018–2019 Desizo Monni took part in presentations within Sofia Fashion Week. In 2019 the brand received the "Fashion House of the Year" award at the annual Golden Needle 2019 awards of the Academy of Fashion. The company also developed the Monni brand as part of its own-label portfolio. By 2021 the enterprise reported sales volume of 29.3 million leva, a loss of 1.02 million leva and 1,140 employees. Its official website describes three production factories working with different technologies, including the high-quality "semiitaliano" technology, and states that Dimitrov plans another new project at a new stage of its development aimed at creating a fully finished product.

  • 2021

    Reported sales volume of 29.3 million leva, a loss of 1.02 million leva and 1,140 employees.

  • 2019

    Desizo Monni received the "Fashion House of the Year" award at the Golden Needle 2019 awards of the Academy of Fashion.

  • 2018

    Desizo Monni participated in presentations within Sofia Fashion Week around 2018–2019.

  • 2009

    In February 2009, Desizo Monni presented two collections at the Military Club in Sofia.

  • 2008

    Desizo Monni menswear brand launched.

  • 1994

    Founded on 15 June 1994 by Magdalen Dimitrov in Pleven, Bulgaria.

Products and positioning

Contract manufacturer for premium international fashion houses and owner of domestic menswear brands, positioned as a leading Bulgarian outerwear producer.

  • Desizo Monni

    Menswear brand including men's suits and other items for formal and casual wear, launched in 2008.

  • Monni

    Own-label menswear brand.

  • Contract manufacturing

    Production of men's clothing for international brands such as Giorgio Armani, Ermenegildo Zegna, Hugo Boss and Pal Zileri.

Sources3 sources

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