DinMo

DinMo is a French software company that provides an agentic composable Customer Data Platform (CDP). The name is short for "Data in Motion." Founded in June 2022, the company set out with the mission of making data accessible to everyone, beginning with a tool that transforms customer touchpoints into high-value audiences synchronized across marketing platforms. Rather than requiring organizations to move all their customer data into a proprietary system, DinMo builds on the customer's existing cloud data warehouse or lakehouse as the source of truth, adding modular capabilities for data modelling, identity resolution, audience segmentation, predictive enrichment and activation. DinMo positions itself as an alternative to traditional, monolithic CDPs. Its marketing contrasts the traditional model — a bundled system that overlaps with existing data investments, requires moving all customer data into the vendor's system, creates vendor lock-in, is built for engineers, and can take a year to launch — with a modular, highly configurable approach that natively integrates with a company's data and marketing stack, keeps customer data in the customer's own infrastructure, offers vendor freedom, and is built for marketers while being endorsed by data teams. The company claims customers can get started in 30 minutes and be live in under 24 hours. The platform is organized into composable modules that customers can choose from: Activation (syncing audiences across tools), Intelligence (using AI for targeting and personalization), Customer Hub (a rich, actionable customer view), Identity (cleaning and unifying customer data), Tracking (capturing site and app data in real time), and Hosting (deploying a tailored cloud data warehouse). A central feature is the Audience Manager, described as an easy, fast segment builder that lets marketing teams slice and dice customer data without SQL, powering email personalization, profile enrichment, audience targeting, conversion uploads and omnichannel journey orchestration. DinMo Activation lets teams create and activate high-value customer segments across CRM, Ads, on-site and other business tools without writing code, with one-click exports and automated syncs to a broad set of destinations. In 2024 DinMo raised €5 million in funding to accelerate its composable CDP offering. By 2025 the company described itself as a team of around 20 people with diverse backgrounds. In February 2025 DinMo was ranked in the Tech500 list of the fastest-growing startups, placing 15th overall and first in the Martech category. The company continues to pursue its ambition of simplifying data activation for marketing teams both in France and internationally, guided by the values of ambition, transparency and trust.

DinMo's story began in June 2022 with a clear mission: to make data accessible to everyone. The company's name is short for "Data in Motion." It started by creating a tool that transforms customer touchpoints into high-value audiences synchronized across marketing platforms, addressing a common problem for marketing teams: customer data is generated across websites, mobile applications, ecommerce platforms, CRM systems, customer support tools, advertising platforms and offline interactions, and much of it is already centralized in a cloud data warehouse or lakehouse, yet activating it for marketing is difficult. Rather than building a traditional, monolithic Customer Data Platform that requires moving all customer data into a proprietary database, DinMo adopted a composable approach. A composable CDP is a modular customer data architecture that uses an organization's existing data infrastructure as its source of truth, adding capabilities such as data modelling, identity resolution, audience segmentation, predictive enrichment and activation so that business teams can use customer data across their operational tools. DinMo argues this approach prevents data duplication, enhances security, is easier to implement, and is well suited to modern data stacks; when the required data models and permissions are already available, the initial connection to the data warehouse can be completed in minutes. In 2024 DinMo raised €5 million in funding to accelerate its composable CDP offering. The company expanded from its initial audience-synchronization tool into a complete solution covering all aspects of the marketing journey, from data collection and segmentation to audience activation and performance measurement. Its platform is organized into composable modules — Activation, Intelligence, Customer Hub, Identity, Tracking and Hosting — that customers can select according to their needs. By 2025 DinMo described itself as a team of around 20 passionate people with diverse backgrounds and skills. In February 2025 the company was ranked in the Tech500 list of the fastest-growing startups, placing 15th overall and taking first place in the Martech category. Building on that momentum, DinMo continues to pursue its ambition of simplifying data activation for all marketing teams, both in France and internationally, guided by the values of ambition, transparency and trust.

• DinMo was founded with the mission of making data accessible to everyone; the name is short for "Data in Motion."

• DinMo raised €5 million in funding to accelerate its composable CDP offering.

• DinMo was ranked in the Tech500 list of the fastest-growing startups, placing 15th overall and 1st in the Martech category.

A modular, composable alternative to traditional monolithic CDPs: keeps customer data in the customer's own data warehouse, integrates natively with the existing data and marketing stack, avoids vendor lock-in, and is built for marketers while endorsed by data teams.

• Agentic Composable CDP

  The core platform that turns a data warehouse into a marketing engine, with no-code setup and go-live in under 24 hours.

• Audience Manager

  An easy, fast segment builder that lets marketing teams slice and dice customer data without SQL, powering email personalization, profile enrichment, audience targeting, conversion uploads and omnichannel journey orchestration.

• DinMo Activation

  Lets teams create and activate high-value customer segments across CRM, Ads, on-site and other business tools without code, with one-click exports, automated syncs, custom alerting rules and a broad set of destinations.

• Intelligence

  A module that leverages AI to better target and personalize marketing.

• Customer Hub

  Provides a rich, actionable customer view.

• Identity

  Cleans and unifies customer data.

• Tracking

  Captures site and app data in real time.

• Hosting

  Deploys a tailored cloud data warehouse.

1. 1DinMo | The Agentic Composable CDPdinmo.com
2. 2About DinModinmo.com
3. 3Composable CDP: Definition, Architecture & Benefitsdinmo.com
4. 4DinMo Activation | Real-Time Data Activation & Reverse ETLdinmo.com
5. 5DinMowikidata.org