DIVR Labs

DIVR Labs is a Czech virtual reality company that builds and operates location-based free-roam VR attractions. Rather than making at-home VR software, the company designs physical arenas in which players wear 4K VR headsets, 3D sound speakers and haptic gear and move freely through space while a story unfolds around them. Its experiences are built for one to four players and are designed to be playable by groups, families and friends, with content suitable for children from around seven years old as well as more intense action titles for teens and adults. The company operates venues in London and Prague and has extended its reach through pop-up locations and franchising. Its catalogue of original VR games includes Last Stand, a zombie shooter; Meet the Dinosaurs, a family-friendly dinosaur adventure; The Lost Lab, a darker underground expedition; and Extreme Mission, a team-based tactical action game. In 2024 DIVR Labs began developing a self-service VR box concept called Insta VR, planned for launch in 2025, and it opened a pop-up venue in Yokohama, Japan, while also bringing its experience to Bratislava. DIVR Labs is led by a founding and management team that includes co-founders Ondřej Bach (Executive Producer), Jakub Kučera (Creative Director) and Martin Tichota (CTO), alongside CEO Jakub Imrich, CFO Tomáš Leitner and Head of Operations Tomáš Neubauer. The company attracted investment of millions of euros from EC Investments, led by Daniel Křetínský and Patrik Tkáč, in 2022, and has since pursued franchising and lightweight, deployable arena formats to make its immersive entertainment accessible to a wider audience.

DIVR Labs is a Czech virtual reality company focused on location-based entertainment. It builds free-roam VR arenas where players physically move through space while wearing 4K VR headsets, 3D sound speakers and haptic gear, experiencing narrative-driven games designed for one to four players. The company operates venues in London and Prague and has expanded through pop-up locations and franchising. A major turning point came in 2022, when DIVR Labs gained investment of millions of euros from EC Investments, led by Daniel Křetínský and Patrik Tkáč. This backing supported the company's growth in immersive entertainment. In 2023 DIVR Labs introduced Last Stand, a zombie shooter that became popular with customers and added an adrenaline-driven action title to its portfolio. The same year, the company embarked on franchising to make its experiences more accessible, and unveiled the Pop up Arena, an easily deployable location-based VR arena that simplifies setting up its immersive content in new locations. In 2024 DIVR Labs opened a pop-up venue in Yokohama, Japan, and brought its experience to Bratislava. It also began developing a new self-service VR box concept called Insta VR, planned for launch in 2025, and released Extreme Mission, a team-based tactical action game pushing the boundaries of immersion. The company is led by co-founders Ondřej Bach (Executive Producer), Jakub Kučera (Creative Director) and Martin Tichota (CTO), together with CEO Jakub Imrich, CFO Tomáš Leitner and Head of Operations Tomáš Neubauer. Its portfolio of original VR games includes Last Stand, Meet the Dinosaurs, The Lost Lab and Extreme Mission, with content designed for a range of ages from around seven years old upward.

• Gained investment of millions of euros from EC Investments, led by Daniel Křetínský and Patrik Tkáč.

• Introduced Last Stand zombie shooter; began franchising; unveiled the Pop up Arena deployable LBVR arena.

• Opened a pop-up venue in Yokohama; brought the experience to Bratislava; began developing Insta VR self-service VR box planned for 2025; released Extreme Mission.

Premium location-based free-roam VR entertainment for groups, families and thrill-seekers, delivered through owned venues, pop-ups and franchising.

• Last Stand

  An action-packed zombie shooter where players save the planet; for 1–4 players, action genre, available in London.

• Meet the Dinosaurs

  A family-friendly adventure to find different types of dinosaurs and enjoy a breathtaking flight with Pteranodons; for 1–4 players, available in London.

• The Lost Lab

  A scary, dark and intense expedition to an underground mining facility you've lost contact with; for 1–4 players, available in London.

• Extreme Mission

  A high-stakes tactical VR action game where players stop a terrorist mastermind and save the world; released in 2024.

• Insta VR

  A self-service VR box concept developed from 2024, planned for launch in 2025.

• Pop up Arena

  An effortlessly deployable LBVR arena unveiled in 2023 that simplifies setting up immersive content in diverse locations.

1. 1DIVR Labs - Immersive Free-Roam VR Adventures for All Agesdivrlabs.com
2. 2DIVR Labs - Meet the Creators Behind DIVR Labsdivrlabs.com
3. 3DIVR Labswikidata.org