DMACK

DMACK is a tyre manufacturer and motorsport brand founded in 2008 by Dick Cormack. The business was created to address a relatively specialized opportunity in rallying: supplying smaller and competition-oriented tyre sizes that were not always prioritized by the largest global tyre manufacturers. Its early identity was closely connected with rally competition, where tyre construction, compound selection, durability, and performance on changing surfaces are central to a team's results. The company began as a United Kingdom-based business associated with Carlisle, while manufacturing and commercial activity also involved China. DMACK developed a presence in rallying during the early 2010s, supplying tyres to the Scottish Rally Championship and the Production World Rally Championship from the 2011 season. Its World Rally Championship debut came at Wales Rally GB in 2011 on a car driven by Ott Tänak. These activities gave the brand visibility beyond the specialist tyre market and positioned it as an alternative supplier in a field dominated by much larger companies. DMACK subsequently pursued changes in its production footprint. By 2016, it had moved production from China to the United Kingdom through an arrangement with Cooper Tire & Rubber Company. The company also worked with advisers, the British government, and local authorities on plans for a tyre factory near Carlisle. The proposed facility was intended to produce approximately two million tyres annually, with an emphasis on specialist motorsport markets, and was reported as having the potential to create as many as 500 jobs when fully operational. The project was not completed. In 2019, Cormack confirmed that the factory plan had been abandoned following the cancellation of an investment deal. The business structure and manufacturing arrangements later changed again. DMACK Global, the United Kingdom-based company, entered administration in 2019. A separate Italian company, DMACK SRL, was incorporated, and DMACK entered into an arrangement to use the Marangoni tyre factory for production. The brand's corporate presence has also included DMACK Holdings Ltd., described as a wholly foreign-owned enterprise and a subsidiary associated with Cormack's business activities in China. Robert Walker was identified as the director and sole shareholder of that holding company. In competition, DMACK's most visible role was as a rally tyre supplier and team participant. Its World Rally Championship team was disbanded before the 2018 season, marking the end of that particular factory-team phase. The available reference material does not establish a complete current product catalogue, ownership structure, financial profile, or operating status for the brand. DMACK is therefore best characterized as a specialist rally and motorsport tyre marque whose history spans the United Kingdom, China, and Italy, rather than as a mass-market passenger-tyre brand.

DMACK was established in 2008 by Dick Cormack with a deliberately narrow market focus. Rather than attempting to compete immediately with the largest tyre companies across the full passenger and commercial-vehicle market, it targeted rally and motorsport applications, including smaller tyre sizes that were less central to the portfolios of major suppliers such as Michelin and Goodyear. This specialization shaped the brand's identity and its subsequent investment priorities. The company initially operated from the United Kingdom, with Carlisle associated with its early base and business plans. Its manufacturing footprint also included China. DMACK entered organized competition in the 2011 season as a tyre supplier to the Scottish Rally Championship and the Production World Rally Championship. That year it also appeared in the World Rally Championship at Wales Rally GB, where its tyres were used on Ott Tänak's car. The competition programme helped establish DMACK as a recognizable specialist supplier rather than simply a small commercial tyre company. DMACK later sought to bring more production activity to the United Kingdom. By 2016, production had shifted from China to the United Kingdom through a deal with Cooper Tire & Rubber Company. The company also developed plans for a factory near Carlisle with support and involvement from advisers, central government, and local authorities. The proposed plant was expected to produce up to two million tyres per year, primarily for specialist motorsport markets, and was associated with the possibility of up to 500 jobs at full production. Despite these ambitions, the facility was never completed. In 2019, Cormack stated that the project had been cancelled because an investment deal fell through. The company's corporate structure changed during the same period. DMACK Global, its United Kingdom-based company, entered administration in 2019. A new Italian company, DMACK SRL, was incorporated, reflecting the brand's later association with Rovereto, Italy. DMACK also arranged to use the Marangoni tyre factory for manufacturing. Separately, DMACK Holdings Ltd. operated as a wholly foreign-owned enterprise connected with business in China and owned tyre production factories there. Robert Walker was identified as that company's director and sole shareholder, while Cormack remained the central owner associated with the wider DMACK business. DMACK's motorsport programme continued to be an important part of its public profile, but its World Rally Championship team was disbanded before the 2018 season. The available reference does not provide a definitive account of the brand's current ownership, product range, sales, or continuing competition activities. Consequently, the documented history supports describing DMACK as an internationally oriented specialist rally-tyre brand that moved through several production and corporate arrangements, rather than assigning it a confirmed current operating status.

• 2019

  United Kingdom company enters administration

  [1]DMACKen.wikipedia.org

  DMACK Global enters administration, while the business develops a new Italian corporate structure.

• 2019

  Italian company and Marangoni production arrangement

  [1]DMACKen.wikipedia.org

  DMACK SRL is incorporated in Italy and DMACK signs an arrangement to use the Marangoni tyre factory.

• 2018

  World Rally Championship team is disbanded

  [1]DMACKen.wikipedia.org

  DMACK's WRC team is disbanded before the 2018 championship season.

• 2017

  Target date for proposed Carlisle factory

  [1]DMACKen.wikipedia.org

  The planned United Kingdom factory near Carlisle was scheduled for completion around this year, but the project was not delivered.

• 2016

  Production moves to the United Kingdom

  [1]DMACKen.wikipedia.org

  DMACK shifts production from China to the United Kingdom through an arrangement with Cooper Tire & Rubber Company.

• 2011

  Entry into organized rally competition

  [1]DMACKen.wikipedia.org

  DMACK begins supplying the Scottish Rally Championship and the Production World Rally Championship, and makes its World Rally Championship debut at Wales Rally GB.

• 2008

  DMACK is founded

  [1]DMACKen.wikipedia.org

  Dick Cormack establishes DMACK to develop smaller and specialist tyres for the rally market.

A specialist motorsport tyre brand focused on rally applications, competition-oriented sizes, and supply to racing markets underserved by the largest mainstream tyre manufacturers.

• Rally competition tyres · 2008

  DMACK rally tyres

  DMACK's core documented offering consists of competition tyres for rallying. The brand was founded around the need for smaller and specialist sizes and supplied tyres in national and international rally championships. Its products were intended for demanding competition conditions, where surface type, grip, durability, and compound selection are important. The available reference does not identify a complete model-by-model catalogue.

• Motorsport specialist tyres

  DMACK motorsport tyres

  The broader DMACK range served specialist motorsport and race-car markets rather than the mass passenger-tyre market. The planned Carlisle factory was described as being aimed mainly at motorsport-specialist production, with a proposed capacity of up to two million tyres annually. Specific road-legal model names, technical specifications, and current availability are not established by the supplied reference.

• 2011Scottish Rally Championship and Production World Rally Championship supply programme

  United Kingdom · International rally competition

  DMACK began supplying tyres to the Scottish Rally Championship and the Production World Rally Championship, using organized competition to establish credibility for its specialist rally products.

  Outcome. The programme expanded DMACK's visibility and preceded the brand's World Rally Championship debut later in the same year.

  Source
• 2011World Rally Championship debut

  World Rally Championship

  DMACK entered the WRC at Wales Rally GB on Ott Tänak's car, presenting the company to a high-profile international motorsport audience.

  Outcome. The appearance established DMACK as a WRC tyre supplier, although the reference does not provide sporting results.

  Source

• 2019

  Reorganize the corporate and production structureStrategy

  Background

  DMACK Global, the United Kingdom-based company, entered administration during a period of business restructuring.

  Action taken

  DMACK SRL was incorporated in Italy and the brand arranged to use the Marangoni tyre factory for production.

  Aftermath

  The documented business became associated with Rovereto, Italy, but the supplied material does not establish its subsequent financial or operating performance.

  Source

• 2018

  Disband the World Rally Championship teamStrategy

  Background

  DMACK had built a visible WRC competition presence after entering the championship in 2011.

  Action taken

  The company disbanded its WRC team before the 2018 season.

  Aftermath

  The decision ended the documented factory-team phase of DMACK's WRC involvement.

  Source

• 2017

  Plan a specialist tyre factory near CarlisleStrategy

  Background

  DMACK worked with advisers, the British government, and local authorities on a United Kingdom manufacturing project.

  Action taken

  The proposed factory was designed to produce up to two million tyres per year, mainly for specialist motorsport markets, with potential employment of up to 500 people at full scale.

  Aftermath

  The factory was not completed and the plan was scrapped after a proposed investment deal was cancelled.

  Source

• 2016

  Move production from China to the United KingdomStrategy

  Background

  DMACK sought to develop a stronger United Kingdom manufacturing base after operating production in China.

  Action taken

  The company reached an arrangement with Cooper Tire & Rubber Company and shifted production to the United Kingdom.

  Aftermath

  The move was followed by plans for a larger Carlisle-area factory, but that proposed facility was ultimately cancelled.

  Source

1. 1DMACKen.wikipedia.org