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DOKI DOKI Factory

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Corporate brand

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A Japanese entertainment and IT company creating excitement through virtual YouTuber production, game development, music, and video content.

Last updated September 26, 2026

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Overview

DOKI DOKI Factory is a Japanese entertainment and IT company headquartered in Akasaka, Minato-ku, Tokyo. Founded in October 2014, the company operates at the intersection of entertainment and information technology, aiming to deliver excitement ("doki doki") to as many people as possible through its IT expertise and creative capabilities. The company's representative is Yuya Kubo, and its stated capital is 9,900,000 yen. The company's core services span several areas. In the virtual entertainment space, DOKI DOKI Factory provides one-stop planning, production, development, and licensing management for VTubers (virtual YouTubers) and other characters. It operates an in-house studio equipped with motion capture technology for real-time content production and streaming, enabling VTubers to participate in events via live broadcasts from the studio. In gaming, the company handles planning and development direction for smartphone app games, including scenario writing and asset management, with particular strength in casting popular voice actors and supervising voice recording. It also produces promotional videos and programs and manages events for game titles. In music, DOKI DOKI Factory offers services specialized in classical music, including original sound source production and live/event planning and management. It also operates the project "STAND UP! CLASSIC" together with Sony Music Entertainment to make classical music more accessible, handling event planning, production, casting of young performers, and performance support. The company has produced a range of works, including the YouTube program "Wa no Takumi" (和の匠), which features period drama star Kin'ya Kitaōji discussing the appeal of period dramas, as well as TV programs such as TOKYO MX's "EXTREME JUMBLE!" and "Pumipumi VEE." Its main business partners include Sony Music Entertainment, Sony Music Communications, SoftBank, DMM.futureworks, DMM GAMES, Delightworks, Tecotec, Donuts, Dwango, Hyojito, Horipro, mixi, and MAGES. DOKI DOKI Factory remains a private company, actively engaged in digital entertainment, online media, video production, game development, promotion, and marketing. It continues to expand its portfolio of content and services, with recent news including the launch of the "MiraDoki Land β version" and new episodes of "Wa no Takumi."

History

DOKI DOKI Factory was established in October 2014 in Tokyo, Japan, with Yuya Kubo as its representative. The company was founded with the vision of creating excitement ("doki doki") by combining entertainment and IT. From its headquarters in Akasaka, Minato-ku, the company has grown to offer a diverse range of services spanning virtual entertainment, game development, music production, and video content. In its early years, DOKI DOKI Factory focused on building its expertise in digital entertainment and online media. The company developed capabilities in VTuber production, establishing an in-house motion capture studio to create and stream real-time content. This allowed it to offer one-stop services for character planning, production, development, and licensing management. In the gaming sector, DOKI DOKI Factory carved out a niche in smartphone game development, particularly in scenario writing, asset management, and voice actor casting and supervision. The company also expanded into promotional video production and event management for game titles. A significant development was the company's foray into classical music. It launched the project "STAND UP! CLASSIC" in collaboration with Sony Music Entertainment, aiming to make classical music more accessible to a wider audience. This project involves event planning, production, casting of young performers, and performance support. DOKI DOKI Factory has produced several notable works. The YouTube program "Wa no Takumi" (和の匠) features period drama star Kin'ya Kitaōji discussing the appeal of period dramas. The company also produced TV programs such as TOKYO MX's "EXTREME JUMBLE!" and "Pumipumi VEE." These works demonstrate the company's ability to create engaging content across different media. As of recent years, DOKI DOKI Factory continues to operate as a private company, with a capital of 9,900,000 yen. It maintains partnerships with major companies such as Sony Music Entertainment, SoftBank, DMM, Dwango, Horipro, and mixi. The company remains active in digital entertainment, online media, video production, game development, promotion, and marketing. Recent news includes the launch of "MiraDoki Land β version" and new episodes of "Wa no Takumi," indicating ongoing content creation and expansion.

  • Company founded

  • YouTube program Wa no Takumi launched

  • Wa no Takumi episode featuring Kin'ya Kitaōji released

  • MiraDoki Land β version launched

Products and positioning

Entertainment and IT company creating excitement through creative and technological expertise.

  • VTuber one-stop service

    Planning, production, development, and licensing management for VTubers and other characters, with in-house motion capture studio.

  • Smartphone game development

    Planning and development direction for smartphone app games, including scenario writing, asset management, and voice actor casting and supervision.

  • Classical music services

    Original sound source production, live and event planning and management, and operation of the STAND UP! CLASSIC project with Sony Music Entertainment.

  • Video and TV program production

    Production of promotional videos, TV programs, and YouTube content such as Wa no Takumi, EXTREME JUMBLE!, and Pumipumi VEE.

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