Dolcis Shoes

Dolcis Shoes is a United Kingdom footwear retail brand whose origins trace back to 1863, when John Upson began selling shoes from a street barrow at Woolwich Town Market. The business expanded from this informal market operation into a permanent Woolwich shop known as the Great Boot Provider, establishing the retail base from which the Dolcis name later developed. The Dolcis name began appearing above stores after the business became a public company in 1920. By the middle of the twentieth century, the chain had grown substantially. In 1956 it had approximately 250 stores and became part of the British Shoe Corporation, a footwear retail division associated with Sears. The business was subsequently relocated to Leicester in 1967. During the 1980s, Dolcis also participated in the modernization of British footwear retail: in 1988, British Shoe Corporation selected it as a pilot business for electronic point-of-sale equipment. Ownership and management changed repeatedly in the late twentieth and early twenty-first centuries. In December 1997, the Dolcis business was acquired by the Alexon Group together with venture capital firm Electra Fleming, and operations moved to Luton. Alexon sold Dolcis in 2006 in a transaction involving Scottish retail entrepreneur John Kinnaird. Kinnaird pursued a modernization program intended to refurbish the stores, make the product offer more fashion-oriented, and refresh the brand's presentation. The stated refurbishment plan envisaged updating 20 shops by the end of 2007, another 20 during the first half of 2008, and the remaining stores by the end of that year. At the end of 2007, Dolcis operated about 65 high-street branches in the United Kingdom and more than 150 concessions, mainly located within Bay Trading and Envy stores. The company also entered online trading in 2007. This expansion was not financially sustainable. The retailer was reportedly losing approximately £6 million per year on footwear sales of about £62 million. On 21 January 2008, Dolcis entered administration amid a sharp reduction in consumer spending associated with the credit crunch and the recession that followed. In February 2008, administrators announced that the Dolcis brand name and 24 of its 185 shops had been acquired by Stylo Group of Bradford. The transaction did not preserve the broader store network: approximately 800 former Dolcis employees lost their jobs, and the acquired locations were rebranded as Barratts Shoes. The Dolcis name later re-emerged through a new online collection after an acquisition by Harvey Jacobson of the Jacobson Group in 2012. The collections were relaunched in 2013 in connection with the brand's 150th-anniversary positioning. Subsequent ownership and operating continuity are unclear in the available material. The Macintosh Retail Group, identified in the reference material as a later owner, was declared bankrupt in December 2015, leaving the present status of the Dolcis brand uncertain.

Dolcis Shoes began in 1863, when John Upson sold footwear from a street barrow at Woolwich Town Market in southeast London. The enterprise expanded into a permanent Woolwich shop called the Great Boot Provider. This transition from market trading to fixed-site retail established the commercial foundation for the later chain. In 1920 the business became publicly owned, and the Dolcis name began to appear over its shops. The brand grew into a sizeable British footwear retailer, reaching approximately 250 stores by 1956. That year it joined the British Shoe Corporation, a major footwear retail organization associated with Sears. The business was moved to Leicester in 1967, placing it in one of the United Kingdom's principal footwear-industry centres. Dolcis was involved in retail-technology development during the 1980s. In 1988 the British Shoe Corporation selected the chain as a pilot business for electronic point-of-sale equipment. The initiative reflected the wider adoption of computerized sales and inventory systems in British retailing and marked Dolcis as a test case within its parent group's operating network. The company changed hands again in December 1997, when the Alexon Group and venture capitalist Electra Fleming acquired the Dolcis business. Operations were relocated to Luton. In 2006 Alexon sold the business in a transaction involving Scottish retail entrepreneur John Kinnaird. Kinnaird proposed a substantial repositioning: stores were to be refurbished, the merchandise was to become more fashion-oriented, and the brand was to receive a more contemporary presentation. The plan called for 20 refitted shops by the end of 2007, a further 20 in the first six months of 2008, and the rest of the estate by the end of 2008. The chain ended 2007 with roughly 65 United Kingdom high-street branches and more than 150 concessions, chiefly in Bay Trading and Envy stores. It had also begun selling online during 2007. Despite the scale of the network, the business was reported to be losing around £6 million annually on sales of approximately £62 million. The onset of the credit crunch and the resulting fall in consumer spending intensified the pressure on the retailer. Dolcis entered administration on 21 January 2008. On 13 February 2008, KPMG administrators announced the sale of the Dolcis name and 24 of its 185 shops to Stylo Group of Bradford. The deal preserved the name as an asset but not the full operating chain. The acquired shops were rebranded as Barratts Shoes, and approximately 800 former Dolcis employees lost their jobs. The brand subsequently returned in a different form. Harvey Jacobson of the Jacobson Group acquired Dolcis in 2012 and relaunched an online collection. The collections were relaunched again in 2013 to mark the brand's 150th anniversary. The available reference material describes Dolcis as operating online and through retailers, but it also states that Macintosh Retail Group was declared bankrupt in December 2015. Because the supplied sources do not establish a current owner, active trading status, or current official website, the present condition of the brand remains uncertain.

• 2015

  Macintosh Retail Group enters bankruptcy

  [1]Dolcis Shoesen.wikipedia.org

  The later owner identified in the supplied material, Macintosh Retail Group, is declared bankrupt in December.

• 2013

  Collections relaunch for the 150th anniversary

  [1]Dolcis Shoesen.wikipedia.org

  Dolcis relaunches its collections in connection with its 150th anniversary.

• 2012

  Jacobson Group acquires the brand

  [1]Dolcis Shoesen.wikipedia.org

  Harvey Jacobson of the Jacobson Group acquires Dolcis and brings back an online collection.

• 2008

  Administration and sale to Stylo Group

  [1]Dolcis Shoesen.wikipedia.org

  Dolcis enters administration in January; in February Stylo Group acquires the brand name and 24 shops, which are rebranded as Barratts Shoes.

• 2007

  Dolcis expands into online trading

  [1]Dolcis Shoesen.wikipedia.org

  The retailer begins online trading while operating approximately 65 branches and more than 150 concessions.

• 2006

  Alexon sells Dolcis

  [1]Dolcis Shoesen.wikipedia.org

  The business is sold in a transaction involving retail entrepreneur John Kinnaird, who announces plans to modernize the chain.

• 1997

  Alexon Group and Electra Fleming acquire the business

  [1]Dolcis Shoesen.wikipedia.org

  The Dolcis business changes ownership and relocates to Luton.

• 1988

  Dolcis pilots electronic point-of-sale technology

  [1]Dolcis Shoesen.wikipedia.org

  British Shoe Corporation chooses Dolcis as its pilot company for installing EPOS equipment.

• 1967

  Operations move to Leicester

  [1]Dolcis Shoesen.wikipedia.org

  The business is relocated to Leicester, a major centre of Britain's footwear trade.

• 1956

  Dolcis joins the British Shoe Corporation

  [1]Dolcis Shoesen.wikipedia.org

  With approximately 250 stores, Dolcis becomes part of the British Shoe Corporation, associated with Sears.

• 1920

  The Dolcis name begins appearing over stores

  [1]Dolcis Shoesen.wikipedia.org

  After the business becomes public, the Dolcis name is introduced on its shop fronts.

• 1863

  John Upson begins selling shoes at Woolwich Town Market

  [1]Dolcis Shoesen.wikipedia.org

  John Upson starts the business from a street barrow, creating the enterprise that later develops into Dolcis Shoes.

Historically positioned as a British high-street footwear retailer offering accessible fashion footwear through standalone stores and concessions. After the 2006 ownership change, management sought to make the merchandise more fashion-led and modernize the store environment.

• Fashion footwear

  Women's footwear

  Women's shoes formed a core part of Dolcis's high-street and concession assortment. The available sources describe the chain as a general footwear retailer and do not identify specific named product families or technical specifications.

• Footwear

  Men's footwear

  Dolcis sold men's footwear as part of its broad retail offer. No specific named men's ranges are identified in the supplied reference material.

• Footwear

  Children's footwear

  Children's footwear is included in the general product scope associated with the retailer, although the available source does not provide details of individual collections.

• E-commerce footwear range · 2012

  Online collection

  The online collection represented Dolcis's post-administration return to market. After the Jacobson Group acquisition in 2012, the brand relaunched online collections and presented them again in 2013 as part of its 150th-anniversary revival.

• 2013150th-anniversary collection relaunch

  United Kingdom · Online

  Dolcis relaunched its collections following the 2012 acquisition by the Jacobson Group, using the brand's 150th anniversary as a prominent reason for returning to market.

  Outcome. The relaunch re-established Dolcis as an online and retail-distributed footwear brand, although later ownership and trading continuity are unclear.

  Source
• 2006Store refurbishment and brand modernization program

  United Kingdom

  Following the 2006 sale, John Kinnaird proposed refurbishing the Dolcis estate, increasing the fashion orientation of the merchandise, and updating the brand image. The plan targeted 20 refitted shops by the end of 2007, 20 more in the first half of 2008, and the remainder by the end of 2008.

  Outcome. The plan was overtaken by the company's entry into administration in January 2008; the supplied material does not confirm how much of the program was completed.

  Source

• 2012

  Acquisition by the Jacobson GroupM&A

  Background

  After the 2008 administration and the transfer of selected assets to Stylo Group, the Dolcis name was revived under new ownership.

  Action taken

  Harvey Jacobson of the Jacobson Group acquired Dolcis and relaunched its online collection.

  Aftermath

  The brand's collections were relaunched in 2013 for its 150th anniversary, but the available material does not establish its current ownership.

  Source

• 2008

  Enter administrationOther

  Background

  The retailer was losing approximately £6 million annually on sales reported at about £62 million, while the credit crunch reduced consumer spending.

  Action taken

  Dolcis entered administration on 21 January 2008.

  Aftermath

  Stylo Group bought the brand name and 24 shops. The acquired shops were converted to Barratts Shoes, and approximately 800 employees lost their jobs.

  Annual loss and footwear sales. Approximately £6 million annual loss on approximately £62 million of shoe sales (Before administration in 2008)

  Source

• 2006

  Plan to refurbish stores and make the brand more fashion-orientedStrategy

  Background

  After acquiring Dolcis, John Kinnaird sought to respond to competitive pressure in high-street footwear by modernizing the shops and product presentation.

  Action taken

  Management announced a staged refurbishment program and a more fashion-led product direction.

  Aftermath

  Dolcis entered administration before the planned estate-wide program could be confirmed as complete.

  Source

• 1988

  Pilot electronic point-of-sale equipmentStrategy

  Background

  British Shoe Corporation was pursuing the modernization of retail operations and selected Dolcis as its pilot business for EPOS installation.

  Action taken

  Dolcis was used as the test company for electronic point-of-sale equipment.

  Aftermath

  The supplied source records the pilot selection but does not describe its operational results or wider rollout.

  Source

1. 1Dolcis Shoesen.wikipedia.org