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Dooley's is a German cream liqueur made by BEHN, combining toffee flavouring with vodka at 17% alcohol by volume.

Last updated August 26, 2026

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Overview

Dooley's is a German cream liqueur brand produced by BEHN in Eckernförde, Germany. The product combines vodka, sugar and flavouring to create a creamy liqueur associated with toffee-style taste. It contains 17% alcohol by volume and has a creamy colour. The brand is visually distinguished by opaque red-and-blue packaging, making the bottle design an important part of its shelf identity. The available reference material identifies Dooley's primarily as a single branded liqueur rather than as a broad portfolio of spirits. Its core proposition is the combination of a sweet, confectionery-inspired flavour profile with a vodka-based alcoholic drink and a cream-like texture or appearance. This places it within the cream-liqueur segment, alongside other dessert-oriented and after-dinner spirits, although no further claims about comparative positioning, distribution scale or market share are documented here. Production is attributed to BEHN, a beverage company based in Eckernförde. The available sources do not establish the brand's founding year, founder, ownership structure beyond its association with BEHN, international distribution footprint, sales, financial performance or current executive leadership. Germany is the documented operating market in the supplied material. Dooley's should therefore be understood as a German alcoholic-beverage product brand with a focused offering centred on its signature toffee-flavoured cream liqueur.

History

Dooley's is documented as a German cream liqueur made by BEHN in Eckernförde. The available reference material describes the brand through its product composition, alcohol strength and packaging rather than through a detailed corporate or marketing history. Its signature drink combines vodka, sugar and flavouring, producing a creamy-coloured liqueur with a toffee-oriented flavour profile. At 17% alcohol by volume, it occupies a category between full-strength spirits and lower-alcohol cream-based or dessert-style liqueurs. The brand's packaging is described as an opaque bottle using red and blue as its principal visual colours. This format differentiates the product from transparent spirit bottles and supports a recognisable identity at retail. The available material does not specify when Dooley's was launched, who created it, how the recipe developed, or whether the packaging has changed over time. Manufacture is attributed to BEHN, a company located in Eckernförde, Germany. No reliable details are provided in the supplied sources about BEHN's ownership, legal structure, distribution partnerships, production volumes or wider brand portfolio. Germany is the only operating market documented for this entry. There is also no sourced information about advertising campaigns, major product extensions, acquisitions, lawsuits, recalls, leadership changes, pricing decisions or financial results. Accordingly, the documented history of Dooley's remains centred on its identity as a German-made, vodka-based cream liqueur with toffee flavouring and distinctive opaque red-and-blue packaging.

Products and positioning

A sweet, dessert-oriented cream liqueur combining toffee flavouring with vodka, presented in distinctive opaque red-and-blue packaging.

  • Cream liqueur

    Dooley's cream liqueur

    The signature Dooley's product is a German cream liqueur made with vodka, sugar and flavouring. It has a creamy colour, a toffee-oriented flavour profile and an alcohol content of 17% ABV. The product is associated with an opaque bottle using red and blue packaging, which provides its principal visual distinction.

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