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Retailer / private label

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Czech online platform for operational leasing (operativní leasing) of new cars, offering all-inclusive monthly payments on 250+ vehicles from 20+ popular brands.

Last updated September 28, 2026

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Overview

Driveto is a Czech online car-leasing platform specialising in operational leasing (operativní leasing) — a subscription-style product in which the customer pays a single monthly amount that bundles the vehicle, insurance, servicing and assistance rather than buying the car outright. The company presents itself as "the easiest way to a car" and has operated in the Czech market for more than nine years, describing itself as a changer of the operational-leasing market. The core proposition is simplicity and transparency: customers choose a car online, configure an annual mileage allowance and a rental term (typically 24 or 36 months), and pay one monthly instalment. According to the company's own site, the monthly payment includes compulsory third-party liability insurance, accident insurance (with a deductible), GAP insurance, standard assistance services, servicing costs and a free mileage allowance of around 3,000 km. The catalogue covers more than 250 cars from over 20 popular automotive brands, spanning hatchbacks, sedans, estates, SUVs and seven-seat SUVs. Driveto's inventory is dominated by mainstream and hybrid models popular in the Czech Republic. Examples advertised on the homepage include the Hyundai i30 GO Czech (1.6 T-GDI, 110 kW, petrol, automatic) from CZK 5,395 per month, the Škoda Karoq Sportline (2.0 TDI, 110 kW, diesel, automatic) from CZK 7,796 per month, the Toyota Corolla Touring Sports Comfort (1.8 Hybrid, 103 kW) from CZK 4,994 per month excluding VAT, and the Toyota C-HR Tokyo Edition (2.0 plug-in hybrid, 164 kW) from CZK 6,738 per month excluding VAT. Prices are quoted both excluding and including VAT, reflecting the fact that operational leasing is widely used by businesses as well as private customers. The company operates primarily online, with a leasing calculator that lets users filter cars by intended use and body type and see an exact monthly instalment. Customer support is offered by phone, email and WhatsApp. Driveto is registered as a Czech company; Wikidata records it simply as a "Czech company." It is not known to be listed on a stock exchange, and no parent company or ownership group is disclosed in the available evidence.

History

Driveto is a Czech company that has built its business around operational leasing (operativní leasing), a form of long-term car rental in which the customer pays a single monthly amount covering the vehicle, insurance, servicing and assistance. According to its own website, the company has spent more than nine years changing the operational-leasing market in the Czech Republic, positioning itself as a digital-first alternative to traditional leasing and fleet providers. The company's model is built on an online catalogue and a leasing calculator. Customers select a car, choose an annual mileage allowance and a rental term — commonly 24 or 36 months — and receive a monthly instalment that already includes compulsory third-party liability insurance, accident insurance with a deductible, GAP insurance, standard assistance, servicing costs and a free mileage allowance (around 3,000 km in the examples shown). This all-inclusive structure is the core of Driveto's value proposition and is presented as removing the administrative burden of owning or financing a car. Driveto's catalogue has grown to more than 250 cars from over 20 popular automotive brands. The mix reflects Czech market preferences: Škoda models such as the Karoq Sportline, Hyundai models such as the i30 GO Czech, and Toyota hybrids and plug-in hybrids such as the Corolla Touring Sports Comfort and the C-HR Tokyo Edition. The company advertises both business and private pricing, quoting monthly instalments excluding and including VAT. Operationally, Driveto runs primarily as an online business. Its website provides detailed product pages for each vehicle, including specifications, equipment, available colours, mileage options and rental terms, along with a downloadable specification. Customer support is available by phone, email and WhatsApp. The company is registered in the Czech Republic; Wikidata classifies it simply as a "Czech company." No stock-exchange listing, parent company or ownership group is disclosed in the available evidence, and no founding year or founder is given in the sources reviewed.

  • Driveto has operated in the Czech operational-leasing market for more than nine years, according to its website.

  • The company's online catalogue reaches 250+ cars from 20+ popular automotive brands.

Products and positioning

Online, transparent and all-inclusive operational leasing for Czech customers, marketed as the easiest way to get a new car without ownership worries.

  • Operational leasing (operativní leasing)

    All-inclusive monthly car leasing including insurance, servicing and assistance.

  • Hyundai i30 GO Czech 1.6 T-GDI

    Petrol, 110 kW, automatic; advertised from CZK 5,395 per month.

  • Škoda Karoq Sportline 2.0 TDI

    Diesel, 110 kW, automatic; advertised from CZK 7,796 per month excluding VAT.

  • Toyota Corolla Touring Sports Comfort 1.8 Hybrid

    Hybrid, 103 kW, automatic; advertised from CZK 4,994 per month excluding VAT.

  • Toyota C-HR Tokyo Edition 2.0 Plug-in hybrid

    Plug-in hybrid, 164 kW, automatic; advertised from CZK 6,738 per month excluding VAT.

Sources5 sources

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