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Duel is a Japanese general fishing tackle manufacturer whose product lines include lines, lures, squid jigs, and apparel under brands such as DUEL, HARDCORE, and YO-ZURI.

Last updated September 15, 2026

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Overview

Duel (株式会社デュエル) is a Japanese general fishing tackle manufacturer. Its official site presents it as a comprehensive tackle maker, with a Fukuoka head office in Hakata-ku, Fukuoka City and a Takeo factory in Takeo City, Saga Prefecture. Its product catalog spans lines, lures, squid fishing items (egi, sutte, lead sutte, ikametal, omorig), shore/breakwater floats and accessories, octopus fishing, and other gear and apparel, organized under brand/series names including DUEL, HARDCORE, and YO-ZURI.

History

The available official-site evidence identifies Duel as a general fishing tackle manufacturer (釣具の総合メーカー) and gives its corporate outline: 株式会社デュエル maintains a Fukuoka head office at 5-35 Reizei-machi, Hakata-ku, Fukuoka City (Fukuoka Gion Dai-ichi Seimei Building, 8th floor) and a Takeo factory at 2111 Oaza Dainichi, Tachibana-machi, Takeo City, Saga Prefecture. Its product pages organize offerings across lines, lures, squid fishing, shore/breakwater, octopus fishing, and other goods, under brand/series names including DUEL, HARDCORE, and YO-ZURI. One product listing notes that 2026 marks the 30th anniversary of the "アオリーQ" egi, for which a revival model reproducing the original specifications is being released. The evidence does not provide founding year, founders, ownership, or listing status.

Products and positioning

A general fishing tackle manufacturer (釣具の総合メーカー) offering a broad catalog of lines, lures, squid jigs, and gear under multiple in-house brands and series.

  • 魚に見えないピンクフロロ (Pink Fluoro invisible to fish) series

    A line series described as 100% high-molecular-weight fluorocarbon, visible to people but invisible to fish, with a patent; variants include shock leader, shore harisu, and boat harisu.

  • アオリーQ (Aori Q) egi series

    An egi series; a 2026 listing notes its 30th anniversary and a revival model reproducing the original specifications.

  • ハードコア (HARDCORE) lures

    Lure series including sinking pencils, heavy minnows, and bullet poppers.

  • イージーQ (Easy Q) egi series

    Egi series including Range Cruiser TR, Cast Kuwase, and Dart Master models.

  • Ebi Q series

    An egi-type item marketed with the phrase "もはやエギではなく「エビ」".

Sources4 sources

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