Dusk Till Dawn (casino)
Corporate brand
UnclaimedA Nottingham cardroom and casino focused on recreational poker, tournaments, and large-scale live poker festivals.
Last updated August 24, 2026
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Overview
Dusk Till Dawn is a poker-focused cardroom and casino in Lenton, Nottingham, England. The venue is situated at Boulevard Retail Park on the edge of the city and is associated particularly with live poker tournaments, recreational cash games, and major events connected with international poker operators. It was founded and opened by Rob Yong in 2007 after an experience that helped shape the venue's original purpose: Yong and his friend Nick Whiten were reportedly refused entry to a local poker tournament after arriving one minute late. Yong subsequently decided to establish a casino where poker players would be central to the business rather than incidental to a broader casino offering. The club opened with a stated emphasis on low-stakes and recreational poker players. Its arrival helped strengthen Nottingham's position as a destination for live poker, providing a dedicated setting for players who wanted regular cash games and tournaments. Professional poker player Sam Trickett attended the opening night and characterized the venue as a place designed specifically for poker. The name was inspired by the film From Dusk till Dawn, although the casino is a separate commercial enterprise and not a film-related brand. The cardroom has approximately 45 poker tables. In addition to poker, the venue has offered automated roulette and slot machines. Its operating model changed in 2019 when it stopped offering conventional table games, reinforcing its identity as a specialist poker club rather than a full-service traditional casino. The venue's core proposition is therefore built around live poker, including scheduled tournaments, cash-game action, poker festivals, and hospitality for players attending major events. Dusk Till Dawn has also developed an event-led profile through relationships with online poker and live-poker organizers. PartyPoker partnered with the venue in 2015 and later held the PartyPoker Grand Prix there. In 2017, the casino hosted the PartyPoker LIVE MILLIONS Dusk Till Dawn festival, a major international poker series whose headline tournament attracted a substantial field and prize pool. The event brought high buy-in competition and internationally recognized players to Nottingham, including Maria Lampropulos, who won the main event, and Vojtech Ruzicka, who won the high roller event. The casino is privately owned by Rob Yong, and no public stock-market listing or parent corporation is identified in the supplied reference material. Its public identity remains closely tied to its Nottingham location, its poker-specialist format, and its role as a venue for both accessible local play and prominent tournament poker. Detailed current operating, financial, and management information is not established by the available sources.
History
Dusk Till Dawn emerged from Rob Yong's dissatisfaction with the accessibility of existing poker venues. In 2006, Yong and his friend Nick Whiten arrived one minute late for a poker tournament at a local casino and were turned away. The incident reportedly prompted Yong to create a venue organized around poker players and poker schedules. Rather than treating poker as one element of a conventional casino, the planned club would make the cardroom its central attraction. Yong opened Dusk Till Dawn in Nottingham in 2007. The venue was designed to accommodate low-stakes and recreational players, while also providing a dedicated environment for organized tournaments and cash games. Its opening contributed to the development of Nottingham as a live-poker location. Professional player Sam Trickett was present on opening night and described the concept as a place specifically intended for poker. The brand name references the film From Dusk till Dawn. The club's principal facility is a large poker cardroom with around 45 tables. Although it has also offered automated roulette and slot machines, poker has remained its defining activity. This focus enabled the venue to serve two overlapping audiences: local players seeking regular recreational games and visiting players attracted by tournament series. The venue later became a host location for events promoted or organized by major poker brands. A significant commercial relationship began in 2015, when PartyPoker partnered with Dusk Till Dawn. The relationship led to events including the PartyPoker Grand Prix and helped connect the Nottingham cardroom with a broader online-to-live poker audience. In 2017, the venue hosted the PartyPoker LIVE MILLIONS Dusk Till Dawn festival. The festival included a £5,300 main event and a £10,300 high roller, drawing internationally known competitors and creating a substantial prize pool. Maria Lampropulos won the main event and Vojtech Ruzicka won the high roller. The venue adjusted its casino format in 2019 by ending conventional table-game operations. Automated roulette and slot machines remained available, but the change placed greater emphasis on poker and reduced the breadth of the traditional casino proposition. This decision is consistent with the brand's original identity as a specialist poker club. Dusk Till Dawn is privately owned by Rob Yong. Available reference material does not establish a public parent company, listed status, detailed financial results, or a comprehensive current executive structure. The brand's documented history is consequently centered on its founding, its poker-led operating model, its partnerships with live-poker organizers, and its role in bringing major tournament events to Nottingham.
- 2019
Traditional table games end
[1]The venue stopped offering conventional table games while retaining poker, automated roulette, and slot machines.
- 2017
PartyPoker LIVE MILLIONS festival comes to Nottingham
[1]Dusk Till Dawn hosted the PartyPoker LIVE MILLIONS festival, including a high-buy-in main event and high roller tournament.
- 2015
PartyPoker partnership begins
[1]PartyPoker partnered with the venue and later staged the PartyPoker Grand Prix there.
- 2007
Dusk Till Dawn opens in Nottingham
[1]The casino and cardroom opened in Lenton with a focus on low-stakes and recreational poker.
- 2006
Founding idea follows a tournament-access incident
[1]Rob Yong reportedly decided to create his own poker-focused casino after he and Nick Whiten were refused entry to a local tournament for arriving one minute late.
Products and positioning
A poker-specialist casino and live-event venue combining recreational cardroom play with large tournament festivals in Nottingham.
Poker · 2007
Live poker cardroom
The cardroom is the venue's central offering and includes approximately 45 poker tables. It is designed for both recreational and low-stakes players and for organized tournament or cash-game activity. The cardroom's specialist format differentiates Dusk Till Dawn from casinos whose poker facilities are secondary to traditional table games.
Live poker events · 2007
Poker tournaments and festivals
Dusk Till Dawn hosts scheduled poker tournaments and larger festival formats. Its event profile includes partnerships with poker operators such as PartyPoker and major series aimed at players from the United Kingdom and abroad. These events allow the venue to operate both as a local cardroom and as an international tournament destination.
Casino gaming
Automated roulette and slot machines
The venue has offered automated roulette and slot machines alongside poker. These products provide non-poker gaming within the property, while the discontinuation of conventional table games in 2019 left the overall business more strongly centered on its cardroom identity.
Marketing campaigns
- 2017PartyPoker LIVE MILLIONS Dusk Till Dawn
United Kingdom · International poker market
The venue hosted a PartyPoker LIVE MILLIONS festival featuring a £5,300 main event and a £10,300 high roller, bringing major tournament poker to Nottingham.
Outcome. Maria Lampropulos won the main event, while Vojtech Ruzicka won the high roller. The festival demonstrated the venue's capacity to attract international high-stakes competition.
- 2015PartyPoker partnership and PartyPoker Grand Prix
United Kingdom · International poker market
Dusk Till Dawn partnered with PartyPoker, creating a route from online poker qualification and promotion to live events at the Nottingham venue. The partnership subsequently supported the PartyPoker Grand Prix.
Outcome. The partnership expanded the venue's visibility among PartyPoker players and reinforced its role as a live-event host.
Brand decisions
2019
End conventional table-game operationsStrategyBackground
Dusk Till Dawn had historically combined poker with other casino-style gaming, but its documented identity and customer proposition were increasingly centered on live poker.
Action taken
The venue stopped offering traditional table games while continuing to provide poker, automated roulette, and slot machines.
Aftermath
The change further positioned Dusk Till Dawn as a specialist poker club rather than a conventional full-service casino.
Sources2 sources
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