DynitionAI

DynitionAI (marketed as Dynition) is a United States-based B2B software company that builds AI-powered automation for manufacturers and distributors. Its flagship product reads inbound purchase orders (POs) sent by email, attachment, or upload, matches each line item against the seller's catalog and the buyer's identity, applies contract pricing and pack-size conversions, checks live inventory, flags exceptions and substitutes, and then creates a clean order in the customer's Shopify or BigCommerce storefront. The company positions the product as a "system of intelligence" for B2B commerce, with quote and inventory agents described as next on the roadmap. The team behind DynitionAI has deep B2B commerce roots. According to the company's About page, John McCann spent the 2000s and 2010s building and selling distribution businesses, and in 2014 he sketched out a modern quoting solution with technical co-founder Micah Thomas. That vision became B2B Ninja, a Quote-to-Order platform, and later B2B Edition. Those products went on to power more than $5 billion in annual transactions for over 1,000 businesses worldwide, becoming the engine behind nearly $50 million in customer ARR. In 2021, B2B Ninja was acquired by BigCommerce, validating the team's "business first" development philosophy. DynitionAI's go-to-market is anchored in measurable operational outcomes. In an early parallel-run pilot with First Place Supply, a janitorial and cleaning supplies distributor, the company reported that 95% of POs were processed with zero rep touch, order entry time fell from about 15 minutes per PO to 20 seconds, each rep got roughly 6 hours a week back, and order errors dropped from about 3% to under 0.5%. DynitionAI also cites a sub-0.5% order error rate and 100% of pricing, address, and payment-term errors caught first. The company markets to manufacturers and distributors broadly, with a demo-led sales motion and a waitlist for upcoming agents. DynitionAI is privately held. Its website lists product, pricing, about, resources, blog, and partners sections, and it promotes a customer story and a demo booking flow. The company's core value proposition is replacing manual PO triage — mistyped SKUs, hand-applied contract pricing, address drift, and substitution emails — with an AI layer that produces clean, downstream-ready orders in seconds.

DynitionAI's history is rooted in two decades of B2B commerce experience. According to the company's About page, John McCann spent the 2000s and 2010s building and successfully selling multiple distribution companies, learning firsthand the operational challenges that plague B2B businesses. In 2014, frustrated with antiquated quoting processes that were expensive, inflexible, and built for a different era, McCann sketched out his vision for a modern quoting solution. Working with technical co-founder Micah Thomas, who deeply understood eCommerce and the unique challenges of B2B, that vision became B2B Ninja, an innovative Quote-to-Order platform. B2B Ninja and its successor, B2B Edition, went on to power over $5 billion in annual transactions for more than 1,000 businesses worldwide, becoming the engine behind nearly $50 million in customer ARR. The team's "business first" development philosophy — building software that fits how businesses actually work, not the other way around — became their north star. In 2021, B2B Ninja was acquired by BigCommerce, validating years of relentless focus on solving real problems for real businesses. Building on that foundation, the team launched DynitionAI, an AI-powered system of intelligence for manufacturers and distributors. The company's first product, Purchase Order Automation, reads every inbound PO, prices it against the buyer's contract, checks inventory, and creates a clean order in the customer's Shopify or BigCommerce storefront. Quote and inventory agents are described as next on the roadmap. An early parallel-run pilot at First Place Supply, a janitorial and cleaning supplies distributor, demonstrated the product's impact: 95% of POs processed with zero rep touch, order entry from about 15 minutes per PO to 20 seconds, roughly 6 hours per week given back per rep, and order errors falling from about 3% to under 0.5%. The company markets a sub-0.5% order error rate and 100% of pricing, address, and payment-term errors caught first. DynitionAI operates a demo-led sales motion and a waitlist for upcoming agents.

• 2021

  B2B Ninja is acquired by BigCommerce.

• 2014

  John McCann and Micah Thomas launch B2B Ninja, a Quote-to-Order platform.

• DynitionAI launches Purchase Order Automation for manufacturers and distributors.

• Early parallel-run pilot at First Place Supply shows 95% of POs processed with zero rep touch.

AI-powered system of intelligence for manufacturers and distributors; replaces manual PO triage with clean, downstream-ready orders in seconds.

• Purchase Order Automation

  Reads inbound POs, matches line items to catalog and buyer identity, applies contract pricing and pack-size conversions, checks inventory, flags exceptions and substitutes, and creates a clean order in Shopify or BigCommerce.

• Quote agent

  Described as next on the roadmap.

• Inventory agent

  Described as next on the roadmap.

1. 1Dynition · AI-Powered Intelligence for Manufacturers & Distributorsdynition.ai
2. 2About Dynitiondynition.ai
3. 3First Place Supply: PO Entry From 15 Minutes to 20 Secondsdynition.ai
4. 4Wikidatawikidata.org