EaseMyTrip
Corporate brand
UnclaimedEaseMyTrip is an Indian online travel company offering air tickets, accommodation, holiday packages, bus bookings, and travel-industry technology services.
Last updated August 25, 2026
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Overview
EaseMyTrip is an Indian online travel company headquartered in New Delhi. Founded in 2008 by brothers Nishant Pitti and Rikant Pitti together with Prashant Pitti, the business developed from a small travel-agency operation into a digital travel marketplace serving consumers, travel agents, distributors, and institutional partners. Its principal offerings include domestic and international airline reservations, hotel bookings, holiday packages, bus tickets, and related travel services. The company also provides white-label booking technology and distribution services to travel businesses. The business originated from a practical family need. Nishant and Rikant Pitti frequently arranged air travel for their father’s business trips and recognized that better booking processes could reduce ticket costs. They initially operated the venture from their home garage. According to the company’s published history, the founders lost their initial investment during the first three months, but referrals from family and friends helped sustain the agency. A significant change followed when an airline identified a high volume of reservations being generated from one email account and approached the founders about becoming a travel partner. That relationship helped the company move from a small agency model toward a larger booking and distribution operation. EaseMyTrip expanded through a combination of direct online sales and a broad partner network. By 2019, the company reported more than 42,000 travel agents, about 1,200 franchise outlets, approximately 640 white-label solutions, and around 1,600 distributors. In the same year, it began extending operations outside India, naming the United Arab Emirates, the United Kingdom, the United States, the Philippines, Singapore, and Thailand among its international markets. This expansion positioned the brand not only as a consumer-facing booking website but also as an infrastructure and distribution provider for other travel businesses. The company reached a major capital-markets milestone in March 2021, when it completed an initial public offering and became the first Indian online travel agency to list on the country’s stock exchanges, according to the referenced account. In September 2021, EaseMyTrip was described as having reached unicorn status after its market capitalization crossed the equivalent of one billion U.S. dollars. The business also participated in sector-building initiatives: in June 2021 it worked with Oyo Rooms, Airbnb, and Yatra to establish the Confederation of Hospitality, Technology and Tourism Industry, an industry body for India’s tourism sector. EaseMyTrip has pursued diversification beyond conventional flight and hotel reservations. In 2021 it acquired Yolobus, an intercity mobility platform, and announced the acquisition of travel marketplace Traviate. It also acquired Spree Hospitality, a hospitality company established by Keshab Baljee in 2011. In 2024, the company announced moves into medical and education-related travel. In September it announced the purchase of a 49 percent stake in Pflege Home Healthcare for 300 million Indian rupees and a 30 percent stake in Rollins International for 600 million Indian rupees. In November 2024 it acquired a 49 percent stake in Planet Education Australia, describing the transaction as a way to broaden its role in international study tourism. Brand visibility has been supported by entertainment-industry ambassadors. EaseMyTrip hired Vijay Raaz and Varun Sharma in December 2021 and signed Jacqueline Fernandez in August 2024. The brand’s overall positioning combines online convenience, broad travel inventory, price-conscious booking, and a large business-to-business distribution network. It remains an active Indian travel brand with an expanding international and adjacent-services strategy.
History
EaseMyTrip began in 2008 when Nishant Pitti and Rikant Pitti, together with Prashant Pitti, established a travel-booking business in India. The founding idea came from the brothers’ experience arranging airline tickets for their father’s frequent business travel. By handling the reservations themselves, they saw opportunities to reduce booking costs and improve the process. The early business operated from the founders’ home garage and initially struggled financially; the founders reportedly lost their initial investment within the first three months. Referrals from relatives, friends, and other contacts helped the agency continue. Its most important early breakthrough came when an airline noticed that a large number of bookings were being generated through a single email account. The airline contacted the founders and invited them to become a travel partner. This helped EaseMyTrip move beyond a very small local agency and establish relationships within the airline distribution system. Over time, the company developed a hybrid operating model. It served individual travelers through online booking channels while also supporting travel agents, franchise outlets, distributors, and businesses requiring branded or white-label booking interfaces. By 2019, the company reported a network of more than 42,000 travel agents, approximately 1,200 franchise outlets, around 640 white-label solutions, and about 1,600 distributors. That network gave the brand a substantial business-to-business presence alongside its consumer website. The 2019 expansion into the United Arab Emirates, United Kingdom, United States, Philippines, Singapore, and Thailand marked a transition from an India-centered travel agency into an international online travel company. Its service range covered air tickets, hotels, domestic and international holiday packages, buses, and technology-enabled travel distribution. A decisive corporate milestone occurred in March 2021, when EaseMyTrip completed an initial public offering. The company was described as the first online travel agency in India to list on the country’s stock exchanges. In September of the same year, it was reported to have reached unicorn status after its market capitalization exceeded one billion U.S. dollars. EaseMyTrip also participated in an industry-coordination initiative in June 2021, collaborating with Oyo Rooms, Airbnb, and Yatra to form the Confederation of Hospitality, Technology and Tourism Industry. The company used acquisitions and partnerships to broaden its business beyond core booking services. In 2021 it acquired Yolobus, an intercity mobility platform, and announced the acquisition of travel marketplace Traviate. It also acquired Spree Hospitality, a hospitality company founded in 2011 by Keshab Baljee. These moves extended the company’s reach into mobility, hospitality, and travel-marketplace activities. Marketing became another part of the company’s expansion strategy. In December 2021, EaseMyTrip appointed Vijay Raaz and Varun Sharma as brand ambassadors. In August 2024, it added Jacqueline Fernandez. These appointments supported the company’s effort to build mass-market recognition in India. In 2024, EaseMyTrip announced a further diversification into medical and education-related travel. In September it announced the acquisition of a 49 percent equity stake in Pflege Home Healthcare for 300 million Indian rupees and a 30 percent stake in Rollins International for 600 million Indian rupees. In November it acquired a 49 percent stake in Planet Education Australia, linking the company to international study tourism. The developments indicate an effort to evolve from an online reservation platform into a broader travel and travel-adjacent services group. EaseMyTrip remains active, with India as its principal market and a stated international presence across several countries.
- 2024
Medical-tourism investments
[1]The company announces minority investments in Pflege Home Healthcare and Rollins International.
- 2024
Planet Education Australia investment
[1]EaseMyTrip acquires a minority stake in Planet Education Australia to expand into international study tourism.
- 2021
Initial public offering
[1]EaseMyTrip completes an IPO and becomes the first Indian online travel agency described as listed on the country’s stock exchanges.
- 2021
Industry body is established
[1]EaseMyTrip joins Oyo Rooms, Airbnb, and Yatra in forming the Confederation of Hospitality, Technology and Tourism Industry.
- 2021
Yolobus acquisition
[1]The company acquires Yolobus, an intercity mobility platform.
- 2021
Spree Hospitality acquisition
[1]EaseMyTrip acquires Spree Hospitality, a hospitality company established in 2011.
- 2021
Traviate acquisition announced
[1]EaseMyTrip announces the acquisition of travel marketplace Traviate.
- 2019
International expansion begins
[1]EaseMyTrip expands into markets including the United Arab Emirates, United Kingdom, United States, Philippines, Singapore, and Thailand.
- 2008
EaseMyTrip is founded
[1]Nishant Pitti, Rikant Pitti, and Prashant Pitti establish the travel company in India.
Products and positioning
A broad online travel marketplace built around convenient, price-conscious booking for consumers and technology-enabled distribution for travel agents, franchise outlets, distributors, and other travel businesses.
Flights
Air ticket booking
EaseMyTrip’s core service is the online reservation of domestic and international airline tickets. The offering serves individual travelers and is supported by the company’s wider network of travel agents, distributors, and business partners.
Accommodation
Hotel booking
The platform provides online hotel and accommodation reservations as part of its broader travel marketplace. Hotel inventory complements the company’s flight-booking and holiday-package services.
Leisure travel
Holiday packages
EaseMyTrip offers domestic and international holiday packages, combining travel components for leisure customers. These packages extend the brand beyond individual transport or accommodation transactions.
Ground transportation
Bus booking
The company provides online bus-booking services, including access to intercity travel inventory. Its acquisition of Yolobus further connected the group with intercity mobility.
Travel technology
White-label travel solutions
EaseMyTrip supplies white-label booking technology and related distribution services to travel businesses. This business-to-business layer allows partners to offer travel reservations through their own branded interfaces.
Controversies
2022
udChalo trademark infringement case
Pune-based consumer technology company udChalo filed a trademark infringement case against EaseMyTrip on 8 March 2022.
MakeMyTrip trademark dispute
MakeMyTrip was reported to have approached the Delhi High Court over an alleged trademark violation involving EaseMyTrip and Google. The reference material does not specify the filing year or outcome.
Marketing campaigns
- 2024Jacqueline Fernandez brand ambassador campaign
India
The company signed Jacqueline Fernandez as a brand ambassador in August 2024.
- 2021Vijay Raaz and Varun Sharma brand ambassador campaign
India
EaseMyTrip appointed actors Vijay Raaz and Varun Sharma as brand ambassadors to support consumer-facing brand recognition.
Brand decisions
2024
Move into medical tourismM&ABackground
The company pursued diversification into travel-adjacent healthcare and medical-tourism services.
Action taken
EaseMyTrip announced a 49 percent equity stake in Pflege Home Healthcare and a 30 percent stake in Rollins International.
Aftermath
The investments expanded the company’s stated scope beyond conventional travel booking.
Announced investment consideration. INR 30 crore for 49% of Pflege Home Healthcare; INR 60 crore for 30% of Rollins International (September 2024 announcement)
2024
Expansion into international study tourismM&ABackground
EaseMyTrip aimed to build a presence in education-related international travel.
Action taken
The company acquired a 49 percent stake in Planet Education Australia.
Aftermath
The investment was intended to expand the group’s role in international study tourism.
2021
Initial public offeringOtherBackground
After building an online travel and partner-distribution business, EaseMyTrip pursued access to public capital markets.
Action taken
The company completed an IPO in March 2021.
Aftermath
EaseMyTrip became a publicly listed online travel company in India and was described as the first Indian online travel agency to list on the country’s stock exchanges.
2021
Expansion into mobility, hospitality, and travel marketplacesM&ABackground
EaseMyTrip sought to broaden its business beyond flight and hotel reservations.
Action taken
The company acquired Yolobus and Spree Hospitality and announced the acquisition of Traviate.
Aftermath
The transactions extended the company’s activities into intercity mobility, hospitality, and travel-marketplace services.
2019
International market expansionStrategyBackground
EaseMyTrip had developed a sizable Indian travel-agent and distribution network and sought to extend its online travel operations beyond its home market.
Action taken
The company expanded into the United Arab Emirates, United Kingdom, United States, Philippines, Singapore, and Thailand.
Aftermath
The move established an international operating footprint alongside the company’s Indian business.
Recent events
Reported
EaseMyTrip launches ReSave post-booking fare-drop feature[3]
EaseMyTrip launched a flight add-on called ReSave that automatically monitors booked itineraries for fare reductions and returns eligible net savings to customers at no additional cost, integrated directly into the booking process.
Reported
EaseMyTrip partners with Toffee Insurance[4]
EaseMyTrip partnered with Toffee Insurance to provide travel insurance solutions to its customers. Toffee Insurance will manage travel insurance products for EaseMyTrip customers' flight bookings, including a free policy covering booking charges in cases of medical emergencies.
Reported
EaseMyTrip appoints Vijay Raaz and Varun Sharma as brand ambassadors[5]
EaseMyTrip announced Vijay Raaz and Varun Sharma as its brand ambassadors, for a brand campaign that brings the actors together as a duo for the first time.
Reported
EaseMyTrip announces acquisition of YoloBus business[6]
EaseMyTrip announced that it is acquiring YoloBus’s brand name, technology, team, running business and data expertise.
Reported
Vervotech collaborates with EaseMyTrip on hotel mapping[7]
Vervotech announced a collaboration with EaseMyTrip to enhance the travel portal's end-user experience using Vervotech's AI-powered hotel and room mapping platform.
Reported
EaseMyTrip acquires Spree Hospitality[8]
EaseMyTrip announced that it had acquired hospitality management company Spree Hospitality. EaseMyTrip said the acquisition would add a new revenue vertical and enable it to scale its hotel and holidays portfolio; the acquisition cost was not disclosed.
Reported
EaseMyTrip launches discount on return flights to London[9]
EaseMyTrip launched an offer giving travellers a flat INR 5,000 discount on return tickets from any destination in India to London.
Reported
EaseMyTrip partners with Expo 2020[10]
EaseMyTrip partnered with Expo 2020 and took on a six-month mandate to promote the event in India, including online and offline initiatives.
Reported
EaseMyTrip and Lifestyle announce customer offers collaboration[11]
EaseMyTrip and Lifestyle announced a collaboration under which EaseMyTrip would offer its customers incentives from Lifestyle Stores, while Lifestyle would promote travel offers from EaseMyTrip to its customer base.
- Unconfirmed
Reported
EaseMyTrip partners with JustDial for air travel bookings[12]
Easy Trip Planners joined hands with JustDial, with EaseMyTrip becoming the exclusive service provider for flight bookings on JustDial; bookings are handled through a direct API integration.
Sources20 sources
- 1EaseMyTripen.wikipedia.org
- 2EaseMyTrip official websiteeasemytrip.com
- 3EaseMyTrip推出ReSave预订后票价下降监控功能thehindubusinessline.com
- 4EaseMyTrip与Toffee Insurance建立合作business-standard.com
- 5EaseMyTrip任命Vijay Raaz和Varun Sharma为品牌大使equitybulls.com
- 6EaseMyTrip宣布收购YoloBus业务economictimes.indiatimes.com
- 7Vervotech与EaseMyTrip合作提供酒店映射服务business-standard.com
- 8EaseMyTrip收购Spree Hospitalityeconomictimes.indiatimes.com
- 9EaseMyTrip推出赴伦敦往返机票折扣equitybulls.com
- 10EaseMyTrip与Expo 2020达成合作equitybulls.com
- 11EaseMyTrip与Lifestyle宣布客户优惠合作equitybulls.com
- 12EaseMyTrip与JustDial合作提供机票预订服务business-standard.com
- 13SBI宣布举办第二届YONO Super Saving Days购物节indiatvnews.com
- 14EaseMyTrip提交首次公开募股草案thehindubusinessline.com
- 15EaseMyTrip acquires hospitality management firm Spree Hospitalitybusiness-standard.com
- 16EaseMyTrip acquires intercity platform YoloBus for undisclosed amountbusiness-standard.com
- 17EaseMyTrip acquires premium intercity mobility platform YoloBus | Company Business Newslivemint.com
- 18EaseMyTrip Launches 'ReSave' to Bring Fare Savings Beyond the Point of Bookingequitybulls.com
- 19EaseMyTrip launches ReSave, travellers to gain if fares drop after bookingbusiness-standard.com
- 20EaseMyTrip partners with JustDial; all air travel bookings to be completed by travel agency - BusinessTodaybusinesstoday.in
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