EASY PRODUCTION

EASY PRODUCTION Co., Ltd. (EASY PRODUCTION株式会社) is a Japanese company specializing in sports live video production, video transmission, OTT media operation, and studio services. Based in Kita-Aoyama, Minato-ku, Tokyo, it positions itself as a leading company in sports video production, claiming to handle production and transmission for more than 4,000 matches per year. Its core proposition is combining "latest technology" with "low cost," achieved through a proprietary "smart production system" that avoids conventional outside broadcast trucks and expensive equipment in favor of small crews, low power consumption, and remote production workflows. The company's service lines include video production for domestic major leagues and amateur sports, OTT media operation and management (including its own Easy Sports streaming services and operation for external platforms), video transmission using SRT (Secure Reliable Transport) with end-to-end line arrangement and on-site support, and studio services at its Kita-Aoyama studio for commentary and play-by-play recording for sports broadcasts, connected to major bases via dedicated lines with SRT transmission capability. A notable case study is its work on official farm-team (minor league) games of professional baseball. EASY PRODUCTION built a regular production framework for nine NPB clubs' farm games (Yomiuri Giants, Hanshin Tigers, Chunichi Dragons, Tokyo Yakult Swallows, Hiroshima Toyo Carp, Chiba Lotte Marines, Orix Buffaloes, Tohoku Rakuten Golden Eagles) that was rare before 2017, delivering three-camera coverage, slow-motion replay, highlight production, and commentary at quality comparable to first-team games. During the COVID-19 pandemic in 2020, it quickly shifted to remote production, establishing workflows that allow stable delivery with limited staff. For spring training coverage, it developed a proprietary production method that cuts costs by up to 50% without reducing video quality, with clients including DeNA (2020), Yakult (2020–2022), and the Giants (2022). Company profile information lists the representative director as Cho Su-hyon (趙 守顕), approximately 46 employees as of December 2025, and offices in Tokyo, Hyogo, and Fukuoka. The company is privately held and does not appear to be listed on a stock exchange.

EASY PRODUCTION Co., Ltd. is a Japanese company that has built its reputation on providing sports live video production and transmission services at lower cost than traditional broadcast methods. While the exact founding date is not provided in the available evidence, the company's case studies indicate that by 2017 it had established a regular production framework for minor league professional baseball games, which was uncommon at the time. The company developed a proprietary "smart production system" that uses small crews, low power consumption, and remote production instead of conventional outside broadcast trucks and expensive equipment. This system enables multi-camera coverage, replay, and highlight production for sports broadcasts at significantly reduced cost. A key milestone was the company's response to the COVID-19 pandemic in 2020, when it quickly shifted to remote production workflows, allowing stable delivery with limited staff. This adaptability helped it secure continuous contracts from multiple baseball clubs. For spring training coverage, EASY PRODUCTION developed a method that cuts costs by up to 50% without sacrificing video quality, serving clients such as DeNA (2020), Yakult (2020–2022), and the Yomiuri Giants (2022). The company also operates OTT media services, including its own Easy Sports streaming platform, and provides studio services from its Kita-Aoyama location. As of December 2025, the company reported 46 employees and offices in Tokyo, Hyogo, and Fukuoka, with Cho Su-hyon serving as representative director.

• 2022

  Provided spring training coverage for the Yomiuri Giants.

• 2020

  Shifted to remote production during the COVID-19 pandemic, enabling stable delivery with limited staff.

• 2020

  Provided spring training coverage for DeNA with up to 50% cost reduction.

• 2017

  Established regular production framework for minor league professional baseball games, which was rare before 2017.

Leading company in sports video production, combining latest technology with low cost through proprietary smart production system.

• Video production

  High-quality sports live video production for domestic major leagues and amateur sports at low cost.

• OTT media operation/management

  Operates multiple sports OTT services including Easy Sports, and provides operation agency for external platforms.

• Video transmission

  One-stop broadcast-quality video transmission using SRT, from line arrangement to on-site support.

• Studio

  Kita-Aoyama studio for commentary and play-by-play recording, connected to major bases via dedicated lines with SRT transmission.

1. 1EASY PRODUCTION株式会社｜スポーツ中継・映像伝送、年間4,000試合以上の実績easyprod.tv
2. 2会社情報 – EASY PRODUCTION株式会社｜スポーツ中継・映像伝送、年間4,000試合以上の実績easyprod.tv
3. 3EASY PRODUCTION - Wikidatawikidata.org