Edward And Company

Edward And Company Co., Ltd. is a Japanese entertainment company headquartered in Sendai, Miyagi Prefecture. It was established in September 2021 as a business company under Edward Group Holdings Co., Ltd. The company operates with the motto "Making fun into work" and centers its business on social media content, video production, music production, event planning, and kids entertainment. Its services include discovering and developing YouTubers, producing corporate and commercial videos, creating music, and organizing concerts and events, mainly in the Tohoku region. The company also runs the "Fun Kids World Project," which creates educational and entertaining content for children and families. According to its official website, its music productions have sold over ten million CDs and sixty million downloads, with more than ten drama theme songs, record awards, and karaoke chart-topping hits. The company is led by President Yoshizawa Shigemasa, with directors Sato Hideaki and Itagaki Yoshiro. It is part of the Edward Group, which includes several subsidiaries in entertainment, live events, kids entertainment, media growth, and associates.

Edward And Company Co., Ltd. was established on September 1, 2021, in Sendai, Miyagi Prefecture, Japan, as a subsidiary of Edward Group Holdings Co., Ltd. The company was founded with a focus on entertainment and creative content, aiming to "make fun into work." Its initial business centered on social media management, video production, and music production. In February 2023, a sister company, Edward Live Entertainment Co., Ltd., was established to handle live events and concerts. In April 2025, Edward Kids Entertainment Co., Ltd. was founded to expand into kids content, aligning with the company's "Fun Kids World Project." In June 2025, Kiitos Associates Co., Ltd. was established, and in June 2026, Media Growth Co., Ltd. was founded, further diversifying the group's operations. Throughout its history, Edward And Company has produced content for various platforms, including YouTube, TikTok, and television, and has managed several popular creators and channels. Its music division has achieved significant commercial success, with over ten million CDs sold and sixty million downloads, including award-winning songs and chart-topping karaoke hits. The company remains headquartered in Sendai and continues to operate as a key entertainment entity in the Tohoku region.

• Edward And Company Co., Ltd. established in Sendai, Japan.

• Edward Live Entertainment Co., Ltd. established.

• Edward Kids Entertainment Co., Ltd. established.

• Kiitos Associates Co., Ltd. established.

• Media Growth Co., Ltd. established.

Entertainment company specializing in social media and creative content production.

• Social media content

  Management and production of content for platforms like YouTube and TikTok.

• Video production

  Corporate videos, TV commercials, web commercials, music videos, and animation.

• Music production

  Songwriting, production, and artist management with commercial success.

• Event planning

  Concerts and events mainly in the Tohoku region, with over 3,000 performances.

• Kids content

  Educational and entertaining content for children under the Fun Kids World Project.

1. 1EDWARD AND COMPANY official websiteedward.co.jp
2. 2Company Overview | Edward Groupedward.co.jp
3. 3Wikidata entry for Edward And Conpanywikidata.org