Effektiv Online-Marketing
Corporate brand
UnclaimedGerman performance-focused online marketing agency founded in 2009 and based in Hanover.
Last updated September 28, 2026
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Overview
Effektiv Online-Marketing GmbH (often shortened to EOM) is a German online marketing agency headquartered in Hanover. According to its own website, the company has been active since 2009 and describes itself as a performance-oriented digital marketing partner for small and medium-sized enterprises (Mittelstand), larger corporations, and emerging companies. Its stated mission is to help clients generate more online leads and establish themselves sustainably within their industries, with an emphasis on measurable and lasting results. The agency positions itself around data-driven online marketing and a partnership-based, transparent way of working. Its slogan-like principles include "WE. CREATE. DIGITAL. PERFORMANCE.", "BULLSHIT FREE ZONE", "QUALITY IS OUR PRIORITY", and "PASSION NEVER FAILS". EOM states that its team includes certified experts in analytics, ads, SEO, and usability, and that it is a certified Google Premium Partner. The company says it typically accompanies clients for an average of more than ten years per client project, which it presents as above the industry standard. EOM's service portfolio covers consulting and support in online marketing, including the development of digital strategies, operational implementation, and the creation of measurable results. In addition to agency services, EOM operates an academy offering online marketing seminars and further training, such as a live seminar on corporate influencer marketing. The academy markets practice-oriented learning under the hashtag #learningFORdoing and offers remote or on-site formats tailored to participants' prior knowledge. On its website, EOM lists clients and brands such as the VHV Gruppe, HanseMerkur, HERMA, and the Klett Group, and states that its focus is on large mid-sized companies as well as corporations. A customer testimonial from Thorsten Harms, Head of Marketing at HELMA Eigenheimbau AG, is featured on the homepage. The company presents itself as a strong partner with experience and passion, emphasizing honest and fair collaboration and long-term client relationships.
History
Effektiv Online-Marketing GmbH, commonly known as EOM, was founded in 2009 and is based in Hanover, Germany. From its inception, the agency has focused on online marketing for small and medium-sized enterprises as well as larger corporations and emerging companies. Its website states that it has been advising and supporting clients since 2009 with the goal of achieving more effective marketing in the digital world. Over the years, EOM has built its service model around performance-oriented, data-driven online marketing. The company emphasizes measurable and sustainable results, and it reports that it typically accompanies clients for an average of more than ten years per client project. This long-term retention is presented as a differentiator from industry norms. EOM also states that it is a certified Google Premium Partner and that its team includes certified experts in analytics, ads, SEO, and usability. In addition to its core agency business, EOM has expanded into training and education through the EOM Academy. The academy offers online marketing seminars, including a live seminar on corporate influencer marketing, designed to be practice-oriented and adaptable to participants' prior knowledge. The academy markets its approach as #learningFORdoing and offers both remote and on-site formats. EOM's client roster, as listed on its website, includes companies and brands such as the VHV Gruppe, HanseMerkur, HERMA, and the Klett Group. The agency states that its focus is on large mid-sized companies as well as corporations. A customer testimonial from Thorsten Harms, Head of Marketing at HELMA Eigenheimbau AG, is featured on the homepage, highlighting client satisfaction with communication and team motivation. The company culture is described through principles such as "WE. CREATE. DIGITAL. PERFORMANCE.", "BULLSHIT FREE ZONE", "QUALITY IS OUR PRIORITY", and "PASSION NEVER FAILS". EOM positions itself as a partner that works with clients rather than for them, emphasizing honest and fair collaboration and long-term partnerships.
- 2009
Effektiv Online-Marketing GmbH founded and begins advising clients.
EOM Academy offers online marketing seminars, including Corporate Influencer Marketing training.
Products and positioning
Data-driven, performance-focused online marketing agency for the German Mittelstand and larger corporations, emphasizing transparency, partnership, and measurable results.
Online marketing consulting and support
Development of digital strategies, operational implementation, and creation of measurable results.
SEO services
Search engine optimization as part of performance-oriented online marketing.
Google Ads management
Search engine advertising managed by certified experts.
Web analytics
Data-driven analytics to measure and improve marketing performance.
Usability services
Usability expertise to improve digital user experience.
EOM Academy seminars
Practice-oriented online marketing training, including Corporate Influencer Marketing.
Sources4 sources
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