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Retailer / private label

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Emart24 is a convenience store chain in South Korea.

Last updated September 15, 2026

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Overview

Emart24 is a convenience store chain in South Korea. Its official site presents franchise/startup guidance, store-finding services, and in-store offerings such as 24-hour delivery, ATM, wine, coffee, and chicken, alongside private-label lines including 'Emart24 PL, Yellow' and Fresh Food.

History

Emart24 is a convenience store chain in South Korea. Its official website provides franchise startup guidance and success stories from store operators, and promotes its private-label and fresh food offerings.

Products and positioning

  • Emart24 PL, Yellow

    Private-label line described on the official site as 'quality is ye! price is low'.

  • Fresh Food

    Described on the official site as 'reasonable and filling meals'.

  • CHEF'S LINEUP

    Described on the official site as everyday gourmet with star chefs' secrets.

  • BOTD

    Described on the official site as 'one bread a day from today'.

Recent events

  • Reported

    E-Mart24 opens its first Malaysian store[4]

    E-Mart24 opened its first store in Malaysia, a 257-square-meter outlet in an office district in Kuala Lumpur.

  • Unconfirmed

    Reported

    E-Mart24 signs a master franchise contract for Malaysia[4]

    E-Mart24 signed a master franchise contract with United Frontiers Holdings for its entry into Malaysia.

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