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EMotorWerks

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EMotorWerks is an electric-vehicle infrastructure company known for its JuiceBox charging hardware and JuiceNet connected charging platform.

Last updated August 31, 2026

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History

EMotorWerks was established in 2010 by Val Miftakhov as an electric-vehicle technology company. Its first documented focus was the development of conversion equipment for conventional vehicles. The company’s Modular Mechanical Conversion System, developed into a product by 2012, was intended to provide a structural method for mounting the major components of an electric drivetrain to a donor vehicle. Its adaptable design was aimed at multiple passenger-vehicle applications rather than one proprietary car model. The business later concentrated on electric-vehicle charging. In 2013 it used Kickstarter to fund development of the JuiceBox, initially presented as a do-it-yourself charging kit. JuiceBox became the company’s principal commercial identity and expanded into a broader hardware and software ecosystem. JuiceNet supplied cloud connectivity for charging stations and supported functions intended to optimize when vehicles charged. The concept linked charging behavior with electricity cost, grid demand, and the availability of cleaner electricity, giving charging-station operators and vehicle owners a way to manage energy use rather than treating charging as an entirely unmanaged load. EMotorWerks received recognition from clean-technology, energy, and growth-business organizations during the 2010s. Its reported distinctions included a 2016 Energy Productivity Innovation Challenge award, a 2017 Grid Edge Award, inclusion in the 2017 Inc. 5000, a 2018 Silver Edison Award, and inclusion in the 2018 Global Cleantech 100. These recognitions reflected the company’s position at the intersection of electric mobility, distributed energy resources, and software-enabled demand management. Enel acquired EMotorWerks through EnerNOC, after which the company operated within the Enel X group. Miftakhov was the company’s chief executive until its merger with Enel X. Under the Enel structure, the JuiceBox and JuiceNet activities became part of a larger energy-services and electric-mobility portfolio. A major change occurred at the end of 2024 when Enel X Way closed its North American charging operations. The closure ended the backend connectivity used by JuiceBox chargers and affected residential, commercial, institutional, and other site hosts. The impact was particularly significant for connected features such as remote monitoring, reporting, and access control, because the hardware could no longer rely on the discontinued hosted service in the same way. Independent software providers explored migrations for commercial and public installations, while the supplied reference material does not identify a complete alternative for residential users. A bankruptcy auction subsequently transferred Enel X Way’s North American assets, including the JuiceBox product line, to VoltiE Group. VoltiE planned a transition to a next-generation platform and described upgrades involving diagnostics, security, and distributed infrastructure. The available material does not conclusively establish whether EMotorWerks continues as an independent operating brand, has been fully absorbed into successor businesses, or is used only historically. Its current status is therefore left unknown.

  • 2024

    North American Enel X Way operations closed

    [1]

    Enel X Way discontinued its North American charging operations and backend support for JuiceBox devices.

  • 2018

    Global Cleantech 100 and Edison Award recognition

    [1]

    The company was included in the Global Cleantech 100 and received a Silver Edison Award related to energy, sustainability, and vehicle advancements.

  • 2017

    Grid Edge Award and Inc. 5000 recognition

    [1]

    EMotorWerks was recognized by the Grid Edge Awards and listed among Inc. magazine’s 500 fastest-growing companies in the United States.

  • 2016

    Energy Productivity Innovation Challenge recognition

    [1]

    The company received an Energy Productivity Innovation Challenge award at a WBCSD event associated with the UN Climate Summit.

  • 2013

    JuiceBox development funded through Kickstarter

    [1]

    EMotorWerks used a Kickstarter campaign to support development of its JuiceBox charging product, initially offered as a do-it-yourself kit.

  • 2012

    Modular Mechanical Conversion System developed

    [1]

    The company had developed a conversion system intended to mount electric-vehicle components to donor passenger vehicles.

  • 2010

    EMotorWerks founded

    [1]

    Val Miftakhov founded EMotorWerks as an electric-vehicle technology company.

  • Acquired through EnerNOC by Enel

    [1]

    EMotorWerks was acquired by Enel through EnerNOC and became part of the Enel X group; the supplied material does not specify the transaction year.

Products and positioning

Electric-vehicle infrastructure combining charging hardware with connected software and grid-aware energy management.

  • Electric-vehicle conversion equipment · 2012

    Modular Mechanical Conversion System

    An early EMotorWerks system designed to hold and attach electric-vehicle components to a donor vehicle. The architecture was intended to be adaptable to multiple passenger vehicles with comparatively minor modifications, supporting the company’s original focus on vehicle electrification rather than charging infrastructure.

  • Electric-vehicle supply equipment · 2013

    JuiceBox

    EMotorWerks’ principal charging hardware family. JuiceBox began as a do-it-yourself kit supported by a 2013 Kickstarter campaign and later served residential, commercial, and other charging-site applications through connected charging functionality.

  • Connected charging software

    JuiceNet

    A cloud-connected platform associated with JuiceBox charging stations. JuiceNet was designed to manage charging sessions and coordinate them with electricity costs, grid conditions, and cleaner-energy availability, enabling demand-management and related energy-services use cases.

Brand decisions

  • 2024

    Closure of North American charging operationsStrategy

    Background

    Enel X Way ended its North American electric-vehicle charging operations at the end of 2024.

    Action taken

    Backend support for North American JuiceBox residential and commercial chargers was discontinued, requiring site operators to consider alternative software or migration arrangements.

    Aftermath

    More than 100,000 reported JuiceBox units were affected, and commercial operators pursued migrations while residential replacement options remained unclear in the supplied material.

  • 2024

    Transfer of North American JuiceBox assets to VoltiE GroupM&A

    Background

    Following Enel X Way USA’s closure and a bankruptcy auction process, the North American JuiceBox assets required a new operator.

    Action taken

    VoltiE Group acquired the North American assets, including the JuiceBox charger line, and began planning a migration to its charging platform.

    Aftermath

    VoltiE described platform upgrades and a transition intended to preserve charging functionality for commercial and public-site customers.

  • 2013

    Launch and crowdfunding of JuiceBoxProduct launch

    Background

    EMotorWerks sought to extend its electric-mobility business from vehicle conversion into charging infrastructure.

    Action taken

    The company developed JuiceBox as a do-it-yourself charging kit and used Kickstarter to fund its development.

    Aftermath

    JuiceBox became the company’s best-known product family and was later associated with the JuiceNet connected-charging platform.

  • Integration into Enel XM&A

    Background

    EMotorWerks was acquired by Enel through EnerNOC as part of Enel’s expansion into energy and electric-mobility services.

    Action taken

    The company was incorporated into the Enel X group, and Val Miftakhov ceased serving as chief executive when the business merged with Enel X.

    Aftermath

    The JuiceBox and JuiceNet activities operated within Enel’s broader electric-vehicle charging portfolio.

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