Empire Distribution
Corporate brand
UnclaimedAn independent American music distribution, record-label, and publishing company built around digital-first services for artists and independent labels.
Last updated August 25, 2026
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Overview
Empire Distribution, Records and Publishing Inc., commonly styled as EMPIRE, is an independent American music company headquartered in San Francisco. It combines digital distribution, artist and label services, recorded-music releases, music publishing, and regional operations serving markets including Africa, Latin America, Nashville country music, and the United Kingdom. The company was founded in 2010 by Ghazi Shami, a San Francisco music-and-technology entrepreneur who had worked in studio engineering and digital distribution before establishing Empire. Empire began primarily as a digital distributor for hip-hop and rap artists. Its early differentiation came from technology and contract practices designed for independent musicians: the company developed software that enabled artists and managers to monitor sales, streams, airplay, and royalties, while its non-exclusive arrangements gave creators more flexibility than many traditional label contracts. Empire also emphasized relatively rapid delivery of releases to digital retailers and streaming services, a useful model for genres in which songs and projects often moved quickly through online communities. Monthly royalty payments helped the company attract independent artists who were only beginning to benefit from digital music revenue. The business expanded beyond distribution in 2014, when Shami launched Empire Records as a label division. Its catalogue and partnerships have included releases associated with Kendrick Lamar, Anderson .Paak, Bebe Rexha, Fat Joe, DRAM, Tyga, Young Dolph, Key Glock, King Von, Tink, Yung Bleu, D Smoke, T-Pain, Snoop Dogg, Cardi B, Fireboy DML, Asake, Olamide, Burna Boy, Shaboozey, G-Dragon, and many other artists. The company has often positioned itself as an alternative to major-label structures, combining label resources with artist ownership or independence-oriented deal structures, although the precise terms differ by artist and release. Empire developed specialist divisions as its roster and geographic reach grew. Empire Latino was established in 2018 after earlier work with Latin artists, while Empire Nashville was established in 2019 with an emphasis on country music and Black country artists. Empire Publishing was created in 2020, extending the company's technology-focused approach to publishing administration and rights transparency. Empire Africa became a major Afrobeats operation through partnerships with artists and labels including Olamide's YBNL Nation; Fireboy DML's international success with "Peru" was an important milestone for the division. The company also maintained a substantial connection to Detroit hip-hop and expanded its presence through international offices and recording facilities. In 2022 Empire acquired Dirtybird, a Bay Area-founded dance-music label. In 2023 it announced a partnership with Web3 investment platform Nebula, including plans for a Money Man project to be released through that platform. Empire's country profile rose sharply through Shaboozey, whose 2024 album Where I've Been, Isn't Where I'm Going and single "A Bar Song (Tipsy)" achieved major chart success. By combining distribution infrastructure, label partnerships, publishing administration, regional divisions, and artist services, Empire operates as a broad independent music platform rather than solely as a conventional record label.
History
Empire was founded in San Francisco in 2010 by Ghazi Shami. Shami combined experience in music technology, studio engineering, and digital distribution. Before creating Empire, he had worked at technology companies, Hyde Street Studios, and INgrooves Music Group, where he learned about digital delivery, artist contracts, and royalty administration. He started Empire from his home in San Francisco's Potrero neighborhood and initially focused on independent rap and hip-hop. The company's early model was built around software and artist accessibility. Empire developed systems that allowed artists and managers to follow sales, streams, airplay, and royalty information. Its arrangements were commonly described as non-exclusive, and the company paid royalties monthly. These practices appealed to independent artists who wanted access to digital retailers and streaming platforms without immediately entering a conventional major-label relationship. Empire's ability to deliver releases quickly also suited the rapid release cycles and online momentum of hip-hop. In 2014, Empire expanded from distribution into recorded music by launching Empire Records. The label and its distribution network became associated with releases by artists such as Anderson .Paak, Fat Joe, DRAM, Young Dolph, and others. Anderson .Paak's Malibu received a Grammy nomination for Best New Artist, while releases such as Fat Joe and Remy Ma's "All the Way Up" and DRAM's "Broccoli" helped demonstrate Empire's ability to support commercially visible projects. Young Dolph's decision to remain independent with Empire became an example of the company's appeal to artists seeking an alternative to a major-label deal. The company broadened its roster and genre coverage during the second half of the 2010s. XXXTentacion's 2017 album 17 was released through Empire and reached number two on the Billboard 200. His later posthumous album Skins debuted at number one. Empire also became associated with successful releases by Tyga, King Von, Yung Bleu, Key Glock, Tink, and other hip-hop artists. In 2018, former Def Jam A&R executive Tina Davis joined the company as senior vice president of A&R. Empire also announced a partnership with Hitco, the company associated with L.A. Reid. Empire's international and genre-specific development accelerated during this period. Although the company had worked with Latin artists earlier, Empire Latino was established in 2018 and achieved an early success with Puerto Rican artist Jay Wheeler. Empire Nashville was founded in 2019 to develop country music, including opportunities for Black country artists. The company also deepened its involvement with Detroit hip-hop, signing or working with artists including Babyface Ray, Peezy, BabyTron, Payroll Giovanni, and Rio Da Yung OG. In 2020, Empire created a publishing division. Its publishing technology was intended to provide rights and royalty visibility comparable to the company's recorded-music systems. Early publishing-related signings included Illmind, Nebu Kiniza, Dr Zeus, Young Dolph, Key Glock, Mozzy, Fireboy DML, Yung Bleu, and RJMrLA. Around the same period, Empire Africa expanded through a partnership with Olamide and YBNL Nation, with Fireboy DML as an early signing. Fireboy DML's "Peru," including a later remix with Ed Sheeran, became a global success, and the division subsequently worked with artists such as Asake, Burna Boy, BNXN, and Kizz Daniel. Empire's African activity became a significant part of its international profile. The company reported strong positions on Nigerian year-end charts and a sustained run of number-one releases. It also continued developing American regional scenes, including Detroit. In 2022, Empire acquired Dirtybird, a dance label founded in the Bay Area. In 2023, Empire announced a partnership with Nebula, a Web3 investment platform, and identified Money Man as an artist whose project would use the platform. That year, Tina Davis was named president. Shaboozey's 2024 album Where I've Been, Isn't Where I'm Going marked another major phase in Empire's development. Its single "A Bar Song (Tipsy)" became a major country and pop success, reaching number one on Billboard's Country Airplay chart and spending an extended period at number one on the Billboard Hot 100. The success illustrated Empire's capacity to operate across genre boundaries while retaining its independent, artist-services-oriented identity. The company now combines digital distribution, label operations, publishing, regional divisions, international offices, and recording facilities.
- 2024
Shaboozey breaks through internationally
[1]Shaboozey's "A Bar Song (Tipsy)" becomes a major country and pop chart success.
- 2023
Tina Davis is named president
[1]Davis moves from senior A&R leadership to the presidency of Empire.
- 2022
Dirtybird is acquired
[1]Empire acquires the Bay Area dance label Dirtybird.
- 2020
Empire Publishing is founded
[1]Empire adds a publishing division using rights-administration technology intended to improve transparency.
- 2019
Empire Nashville is established
[1]The company launches a Nashville country division with an emphasis on developing Black country artists.
- 2018
Empire expands A&R and Latino operations
[1]Tina Davis joins as senior vice president of A&R, Empire Latino is established, and the company announces a partnership with Hitco.
- 2017
17 is released through Empire
[1]XXXTentacion's debut album 17 is released through Empire and reaches number two on the Billboard 200.
- 2014
Empire Records launches
[1]The company creates a record-label division after building its digital distribution business.
- 2010
Empire is founded
[1]Ghazi Shami establishes Empire in San Francisco as a digital distribution company focused initially on hip-hop and rap.
Products and positioning
Independent, technology-enabled music distribution and artist-services platform
Music distribution · 2010
Digital distribution
Empire's original core service delivers recordings from independent artists and labels to streaming services and digital retailers. Its technology-oriented model emphasizes release delivery, reporting, and royalty visibility, with arrangements intended to provide artists more flexibility than traditional exclusive label contracts.
Record label · 2014
Empire Records
Launched in 2014, Empire Records provides label and release support for artists across hip-hop, R&B, pop, and related genres. Its catalogue includes projects and singles associated with artists such as Anderson .Paak, Fat Joe, DRAM, Young Dolph, King Von, Tyga, and others.
Regional record label and distribution · 2018
Empire Latino
Empire Latino serves Latin music markets and artists. It grew from the company's earlier work with Latin performers and achieved an early major success through Jay Wheeler, whose music helped establish the division's profile in reggaeton and broader Latin music.
Country music label · 2019
Empire Nashville
Empire Nashville is the company's country-music division. It was created to develop country releases and has been described as placing particular emphasis on creating opportunities for Black country artists.
Music publishing · 2020
Empire Publishing
Founded in 2020, Empire Publishing administers songwriting and music-publishing rights. The division extends Empire's software-led approach to rights reporting and transparency and has worked with writers, producers, and artists connected to the company's recorded-music operations.
Regional record label and distribution
Empire Africa
Empire Africa focuses on African music, particularly Afrobeats. Its partnership with Olamide and YBNL Nation and work with Fireboy DML, Asake, Burna Boy, BNXN, and Kizz Daniel helped make the division an important international platform for Nigerian and wider African releases.
Dance music label
Dirtybird
Dirtybird is a Bay Area-founded dance label acquired by Empire in 2022. It gives Empire a presence in electronic and dance music beyond its traditional hip-hop, R&B, pop, country, Latin, and African activities.
Brand decisions
2023
Empire partners with NebulaStrategyBackground
The company explored alternative digital release and investment infrastructure through a Web3 platform.
Action taken
Empire announced a partnership with Nebula and identified Money Man as an artist whose EP would use the platform.
Aftermath
The partnership extended Empire's experimentation with digital ownership and alternative music-release models.
2022
Empire acquires DirtybirdM&ABackground
Empire pursued broader genre coverage and a deeper connection to its Bay Area music heritage.
Action taken
The company acquired Dirtybird, a Bay Area dance label.
Aftermath
The acquisition expanded Empire's presence in dance and electronic music.
2020
Empire enters music publishingStrategyBackground
Empire sought to apply its reporting and transparency technology to publishing rights and royalty administration.
Action taken
Empire Publishing was established.
Aftermath
The company expanded from recorded-music distribution into administration for songwriters, producers, and publishing rights holders.
2019
Empire launches Nashville country operationsStrategyBackground
Empire wanted to broaden beyond hip-hop and build opportunities in country music.
Action taken
The company established Empire Nashville.
Aftermath
The division became part of Empire's genre-expansion strategy and emphasized Black country artists.
2018
Empire creates a dedicated Latino divisionStrategyBackground
The company had already worked with Latin artists and identified a need for dedicated regional infrastructure.
Action taken
Empire established Empire Latino.
Aftermath
The division developed releases by Latin artists and achieved an early breakout with Jay Wheeler.
2014
Empire moves from distribution into label operationsStrategyBackground
After several years operating as a digital distributor, Empire sought to provide a broader set of services and launched Empire Records.
Action taken
The company established a recorded-music label division while continuing its distribution activity.
Aftermath
The move enabled Empire to support releases directly and expanded its role in artist development and marketing.
Sources1 sources
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