EPACK Durable

EPACK Durable is an Indian appliance manufacturing company operating primarily as an original equipment manufacturer (OEM) and original design manufacturer (ODM). The company develops and produces living-appliance products and components for brand owners, rather than being presented primarily as a consumer-facing appliance label. Its manufacturing scope includes large domestic appliances such as air conditioners and washing machines, air coolers, small kitchen appliances and associated components. The company was established in 2003 in Greater Noida, Uttar Pradesh, by Bajrang Bothra, Ajay D. D. Singhania, Sanjay Singhania and Laxmi Pat Bothra. It began as an air-conditioner OEM and subsequently expanded its manufacturing capabilities across a broader range of household appliances. This OEM/ODM model places emphasis on product design, engineering, production capacity and supply relationships with appliance brands. EPACK Durable expanded its industrial footprint during the 2020s. It began operations at a new manufacturing plant in Bhiwadi, Rajasthan, in October 2021. A further facility was launched at Sri City in Andhra Pradesh in November 2023 following an investment reported at ₹200 crore. The company’s manufacturing network is described as comprising three units in Rajasthan, Uttar Pradesh and Andhra Pradesh. The company raised two rounds of private equity financing in 2021 and 2022. It subsequently launched an initial public offering in January 2024 with a reported issue size of ₹640 crore, and was listed on the National Stock Exchange of India and BSE Ltd. on 30 January 2024. The listing marked a transition from a privately financed manufacturing business toward a publicly traded Indian appliance supplier. During 2024, EPACK Durable broadened its commercial relationships through manufacturing partnerships. In September it partnered with Symphony Limited to manufacture air coolers on an OEM basis. In October, it announced a relationship with Hisense Singapore for manufacturing air conditioners and home appliances for Hisense, followed in the same month by another partnership with Cellecor Gadgets Limited. These arrangements illustrate the company’s role as a production and development partner for other consumer-appliance and electronics brands. EPACK Durable’s business identity is therefore centered on manufacturing infrastructure and brand-to-brand supply rather than on a widely marketed standalone consumer portfolio. Its principal strategic themes are capacity expansion, diversification beyond air conditioners, participation in the Indian household-appliance supply chain and the development of relationships with established or expanding consumer brands. Publicly available reference material does not provide a complete current product catalogue, detailed financial statements, executive roster or official corporate website, so those fields remain limited here.

EPACK Durable was founded in 2003 in Greater Noida, Uttar Pradesh, by Bajrang Bothra, Ajay D. D. Singhania, Sanjay Singhania and Laxmi Pat Bothra. The company began as an air-conditioner OEM, supplying manufacturing capability to appliance brands and building expertise in the design and production of cooling equipment. Over time, EPACK Durable broadened its stated manufacturing scope to include air conditioners, washing machines, air coolers, small kitchen appliances and components. This expansion reflects an OEM/ODM model in which the company can contribute both production and product-development capabilities for brand owners. Its activities are concentrated in living appliances and related manufacturing services rather than a single consumer product category. The company raised two private-equity rounds in 2021 and 2022. In October 2021, it started a new manufacturing plant at Bhiwadi in Rajasthan, adding capacity to its existing operations. In November 2023, EPACK Durable launched another facility at Sri City in Andhra Pradesh. The Sri City plant was associated with an investment of ₹200 crore. The company is described as having three manufacturing units across Rajasthan, Uttar Pradesh and Andhra Pradesh. EPACK Durable entered the public markets in January 2024 through an IPO with a reported issue size of ₹640 crore. It was listed on the National Stock Exchange of India and BSE Ltd. on 30 January 2024. The listing represented an important financing and ownership milestone for a company that had previously relied in part on private-equity funding. The company continued expanding its brand relationships during 2024. In September, it partnered with Symphony Limited to manufacture air coolers as an OEM. In October, it partnered with Hisense Singapore to manufacture air conditioners and home appliances for Hisense. It also partnered with Cellecor Gadgets Limited during October. These arrangements reinforced EPACK Durable’s position as a behind-the-brand manufacturing platform serving appliance and consumer-electronics companies. Available reference material does not establish a detailed chronology of management changes, consumer-facing campaigns, litigation, recalls or scandals. It also does not identify a current chief executive roster, official website or stock ticker. Accordingly, those areas are not populated beyond the publicly described corporate, manufacturing, financing and partnership milestones.

• 2024

  IPO and stock-exchange listing

  [1]EPACK Durableen.wikipedia.org

  EPACK Durable launched a ₹640 crore IPO in January and was listed on the NSE and BSE on 30 January.

• 2023

  Sri City plant launched

  [1]EPACK Durableen.wikipedia.org

  The company launched a manufacturing plant at Sri City, Andhra Pradesh, following an investment reported at ₹200 crore.

• 2022

  Second private-equity round

  [1]EPACK Durableen.wikipedia.org

  EPACK Durable raised a second private-equity round, according to the available company history.

• 2021

  Private-equity financing and Bhiwadi expansion

  [1]EPACK Durableen.wikipedia.org

  The company raised a private-equity round and began operations at a new manufacturing plant in Bhiwadi, Rajasthan, in October.

• 2003

  Company established

  [1]EPACK Durableen.wikipedia.org

  EPACK Durable was established in Greater Noida as an air-conditioner OEM by Bajrang Bothra, Ajay D. D. Singhania, Sanjay Singhania and Laxmi Pat Bothra.

An Indian OEM and ODM manufacturing partner for living appliances and related components, with capabilities spanning product design, engineering and mass production.

• Large domestic appliances

  Air conditioners

  Air conditioners were the company’s original OEM focus. EPACK Durable designs and manufactures air-conditioning equipment for brand customers and later extended this capability through its manufacturing partnership with Hisense Singapore.

• Large domestic appliances

  Washing machines

  Washing machines are among the large household-appliance categories included in EPACK Durable’s manufacturing scope. The available reference does not specify particular models, technologies or consumer brands served.

• Cooling appliances

  Air coolers

  Air coolers form part of the company’s cooling-appliance portfolio. In 2024, EPACK Durable partnered with Symphony Limited to manufacture air coolers on an OEM basis.

• Small domestic appliances

  Small kitchen appliances

  The company also manufactures small kitchen appliances as part of its broader living-appliance and ODM offering. No detailed model list or individual product launch information is provided in the available source.

• Appliance components

  Appliance components

  EPACK Durable manufactures components connected with its appliance activities, supporting its role as an integrated OEM and ODM supplier. Specific component types are not identified in the available material.

• 2024

  Initial public offering and listingOther

  Background

  After raising private equity in 2021 and 2022, EPACK Durable pursued access to public-market capital.

  Action taken

  The company launched an IPO in January 2024 and was listed on the NSE and BSE on 30 January.

  Aftermath

  EPACK Durable became a publicly listed Indian appliance manufacturer.

  IPO issue size. ₹640 crore (January 2024)

  Source

• 2024

  OEM partnership expansionM&A

  Background

  EPACK Durable sought to broaden its customer and product relationships after becoming publicly listed.

  Action taken

  It entered OEM manufacturing partnerships with Symphony Limited in September and with Hisense Singapore and Cellecor Gadgets Limited in October.

  Aftermath

  The partnerships extended the company’s manufacturing relationships into air coolers, air conditioners and home appliances.

  Source

• 2023

  Investment in the Sri City facilityStrategy

  Background

  EPACK Durable continued its capacity-expansion strategy and added a manufacturing location in southern India.

  Action taken

  The company launched a Sri City, Andhra Pradesh, plant in November 2023.

  Aftermath

  The new facility expanded the company’s manufacturing presence to three reported units across Rajasthan, Uttar Pradesh and Andhra Pradesh.

  Reported plant investment. ₹200 crore (November 2023)

  Source

• 2021

  Expansion through the Bhiwadi plantStrategy

  Background

  The company sought to increase manufacturing capacity beyond its established Uttar Pradesh operations.

  Action taken

  EPACK Durable started a new manufacturing plant in Bhiwadi, Rajasthan, in October 2021.

  Aftermath

  The facility became part of the company’s multi-state manufacturing footprint.

  Source

1. 1EPACK Durableen.wikipedia.org