Equitrac
Corporate brand
UnclaimedEquitrac is a document cost-management and output-management brand serving organizations that need to track, allocate, recover, and reduce printing and copying costs.
Last updated August 31, 2026
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Overview
Equitrac is a document cost-management and output-management software brand whose products monitor and control printing, copying, scanning, and multifunction-device usage. The company originated in 1977, when John Kane and George Wilson launched it as a small regional distributor of copier-control systems. Its early business centered on hardware attached to photocopiers, allowing professional-services firms—especially law firms—to record document use and assign copying charges to client matters. This made Equitrac particularly relevant in environments where document production had to be billed back accurately and where paper-related expenses were material operating costs. During the 1980s, Equitrac expanded rapidly and was twice included on the Inc. 500 list of fast-growing private companies. In 1991 it acquired its largest competitor, strengthening its position in copier-control systems. The following year, the company became publicly traded on NASDAQ. Equitrac later broadened its technology strategy as networked printers, copiers, and multifunction peripherals became more capable. Rather than relying primarily on standalone control hardware, it developed software that could work with equipment from manufacturers including Xerox, Ricoh, Canon, and Sharp. This shift moved the business toward software-enabled accounting, rules-based control, secure output, and cost reduction. The company's market proposition evolved alongside workplace printing trends. The expectation that offices would become paperless did not eliminate printing and copying; instead, many organizations continued to produce substantial volumes of documents while seeking greater visibility into related costs. Equitrac's software therefore served two connected purposes: it could support chargeback and cost recovery, and it could help organizations reduce unnecessary printing, paper consumption, toner use, and device overhead. Its principal customer segments included large law firms, other professional-services organizations, general offices, enterprises, hospitality businesses, and higher-education institutions. The company was reported to hold a market share of more than 70 percent among large law firms. Equitrac underwent a major ownership transition in 1999, when New York private-equity firm Cornerstone Partners acquired the publicly traded company and took it private in a transaction reported at $74 million. In 2000, Equitrac acquired Software Metrics Inc. of Waterloo, Ontario, a company with which it had previously worked under a technology-licensing arrangement. The acquisition supported a more software-focused operating model. After Michael Rich became chief executive in 2002, Equitrac outsourced hardware production to Celestica, consolidated software development and technical support in Waterloo, and closed its Florida manufacturing plant and other software-development centers. The company moved its South Florida workforce from Coral Gables to Plantation in 2004. In May 2011, Nuance Communications announced an agreement to acquire Equitrac for $157 million, and the transaction closed in July of that year. Equitrac subsequently became part of Nuance's document-imaging activities. In November 2018, Kofax announced that it would acquire Nuance's Document Imaging division, including Equitrac; that transaction closed on February 1, 2019. Equitrac is therefore best understood today as a specialist document-management brand within the Kofax portfolio rather than as an independent publicly listed company. Its recognized offerings include the PageCounter hardware-console line, Equitrac Professional for larger legal and architecture, engineering, and construction organizations, Equitrac Office for general business environments, and Equitrac Express for schools and universities. The brand's broader positioning combines document accounting, output control, secure printing, and operational efficiency across mixed fleets of printers and multifunction devices.
History
Equitrac began in 1977 when John Kane and George Wilson established the company as a five-person regional distributor of copier-control systems. Its original proposition was hardware-based: devices connected to photocopiers recorded usage so organizations could understand document volumes and, particularly in law firms, bill copying costs to clients or matters. The business grew during the 1980s and was twice recognized on the Inc. 500 list of rapidly expanding private companies. In 1991, Equitrac bought its largest competitor, and in 1992 it completed an initial public offering and became listed on NASDAQ. As office equipment evolved, Equitrac moved beyond a hardware-distribution model. Networked copiers, printers, and multifunction devices increasingly supported embedded software and centralized management. Equitrac developed products compatible with equipment from major manufacturers such as Xerox, Ricoh, Canon, and Sharp. The resulting strategy combined usage auditing, cost allocation, client chargeback, output rules, and efforts to limit unnecessary paper and toner consumption. The company continued to focus on professional services while also developing offerings for general offices, enterprises, hospitality, and higher education. In 1999, Equitrac was taken private by New York-based private-equity firm Cornerstone Partners. The reported $74 million transaction was financed through a combination of Cornerstone capital, loans, and shares held by company executives. In 2000, Equitrac acquired Software Metrics Inc. in Waterloo, Ontario. The two companies had already worked together under a technology-licensing agreement, and the acquisition gave Equitrac a stronger base for software development and technical support. Michael Rich joined Equitrac as chief executive in 2002. During his tenure, the company reduced its manufacturing footprint and concentrated more heavily on software. Hardware production was outsourced to Celestica, while software development and technical support were centralized in Waterloo. Equitrac closed its Florida manufacturing plant and software-development centers, and in 2004 moved its South Florida employees from Coral Gables to Plantation. The company later became part of a series of larger document-technology businesses. Nuance Communications announced in May 2011 that it would acquire Equitrac for $157 million; the transaction closed in July. In November 2018, Kofax announced an agreement to acquire Nuance's Document Imaging division, which included Equitrac. That deal closed on February 1, 2019. Equitrac consequently operated as a specialist brand within Kofax's document-imaging and workflow portfolio. Its product family included PageCounter hardware consoles, Equitrac Professional for large legal and architecture, engineering, and construction organizations, Equitrac Office for general offices, and Equitrac Express for educational institutions. Across these offerings, the brand's historical through-line has been the management of document-output economics: identifying who prints or copies, assigning costs, enforcing usage policies, and helping organizations reduce avoidable output.
- 2019
Becomes part of Kofax
[1]Kofax completes its acquisition of Nuance Document Imaging, including the Equitrac brand.
- 2011
Acquired by Nuance
[1]Nuance announces and completes its acquisition of Equitrac for $157 million.
- 2004
South Florida relocation
[1]Equitrac moves its South Florida employees from Coral Gables to Plantation.
- 2002
Michael Rich becomes chief executive
[1]Michael Rich joins Equitrac as CEO and leads a cost-reduction and software-consolidation program.
- 2000
Software Metrics acquisition
[1]Equitrac acquires Software Metrics Inc. of Waterloo, Ontario, deepening its software-development capabilities.
- 1999
Taken private by Cornerstone Partners
[1]Cornerstone Partners acquires Equitrac in a reported $74 million transaction and takes the company private.
- 1992
Public listing
[1]Equitrac becomes a publicly traded company on the NASDAQ exchange.
- 1991
Largest competitor acquired
[1]Equitrac purchases its largest competitor and strengthens its position in copier-control systems.
- 1980
Recognition among fast-growing private companies
[1]Equitrac is listed twice on the Inc. 500 during the 1980s, according to the company history summarized by Wikipedia.
- 1977
Equitrac is founded
[1]John Kane and George Wilson launch Equitrac as a small regional distributor of copier-control systems.
Products and positioning
A specialist enterprise document-management brand focused on measuring, allocating, recovering, and reducing print and copy costs across networked printers, copiers, and multifunction devices.
Hardware console
PageCounter
PageCounter is Equitrac's best-known hardware-oriented product line. Its consoles attach to or work with copiers and related output devices to identify and record usage. Historically, this enabled professional-services organizations to monitor document production and allocate copying charges to clients or internal cost centers.
Document accounting and cost-management software
Equitrac Professional
Equitrac Professional is positioned for large legal practices and architecture, engineering, and construction organizations. It provides document accounting and cost-management capabilities intended to connect printing and copying activity with users, matters, projects, or other accounting structures.
Office output-management software
Equitrac Office
Equitrac Office applies the brand's core document-accounting technology to general office environments. It is designed to give organizations visibility into print and copy activity while supporting controls that can reduce unnecessary output and associated paper, toner, and device costs.
Education output-management software
Equitrac Express
Equitrac Express is the education-focused offering in the Equitrac family. It uses the same core technology as Equitrac Office while adapting document accounting and output-control functions for schools, colleges, universities, and other educational institutions.
Brand decisions
2018
Kofax acquisition of Nuance Document ImagingM&ABackground
Equitrac was included in Nuance's Document Imaging division.
Action taken
Kofax announced and subsequently completed the acquisition of Nuance Document Imaging, including Equitrac, on February 1, 2019.
Aftermath
Equitrac became a brand within Kofax's document-imaging and workflow portfolio.
2011
Nuance acquisitionM&ABackground
Equitrac was an established provider of document cost-management and output-management technology.
Action taken
Nuance Communications agreed to acquire Equitrac for $157 million; the transaction closed in July 2011.
Aftermath
Equitrac became part of Nuance's document-imaging activities.
Reported acquisition value. $157 million (2011)
2002
Shift toward software and outsourced hardware productionStrategyBackground
Equitrac sought to reduce costs and strengthen its software position as networked printers, copiers, and multifunction devices became more capable.
Action taken
The company outsourced hardware production to Celestica, centralized software development and technical support in Waterloo, and closed its Florida manufacturing plant and other software-development centers.
Aftermath
Equitrac became more focused on software-based document accounting, output control, and cost reduction.
1999
Cornerstone Partners takes Equitrac privateM&ABackground
Equitrac's publicly traded shares were described as thinly traded and difficult for executives to liquidate.
Action taken
Cornerstone Partners acquired the company in a reported $74 million transaction financed with private-equity capital, loans, and executive-held shares.
Aftermath
Equitrac returned to private ownership and continued developing its document-management business.
Reported acquisition value. $74 million (1999)
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