Escentual
Retailer / private label
UnclaimedEscentual is a UK online beauty retailer established in 2000, describing itself as the online division of the Central Pharmacy and Perfumery and Clarins Gold Star Beauty Studio in Cardiff.
Last updated September 15, 2026
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Overview
Escentual.com is a UK online beauty retailer established in 2000 that presents itself as the Premier Beauty Destination. It describes itself as one of the UK's leading online beauty retailers and as one of Wales's best-kept secrets, and states that it is the online division of the Central Pharmacy and Perfumery and Clarins Gold Star Beauty Studio in Cardiff, with Dermalogica Treatments in Cardiff. The site sells fragrance, skincare, SPF and tanning, makeup, hair care, gift sets, bath and body, and men's categories, carrying brands such as Givenchy, Annick Goutal, Guerlain, Elemis, Dermalogica, Lancome, Mugler, Clarins, The Ordinary, Goldfield & Banks, and Vue. It also offers its own Escentual e-Gift Card.
History
Escentual.com was established in 2000 and describes itself as the Premier Beauty Destination. It states that it is the online division of the Central Pharmacy and Perfumery and Clarins Gold Star Beauty Studio in Cardiff, along with Dermalogica Treatments in Cardiff, combining online shopping with the service of a specialist perfumery and beauty studio. It describes itself as one of the UK's leading online beauty retailers and as one of Wales's best-kept secrets, and says that for over 20 years it has innovated and curated with luxury brands. It also states that quality, service and satisfaction are three values of the grandfather of its CEO, Rakesh, that remain true to the business.
Products and positioning
Premier Beauty Destination; one of the UK's leading online beauty retailers
Escentual e-Gift Card
An Escentual-branded e-gift card available in £10, £25, or £50 denominations, valid for 12 months from purchase and usable towards any product on the website.
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