Etno TV
Product brand
UnclaimedRomanian television channel specialising in folk and traditional music, launched in 2001.
Last updated September 26, 2026
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Overview
Etno TV is a Romanian television channel dedicated to folk, traditional and popular music, operated by Etno Folclor Media SRL. It was launched on 22 December 2001 and has since become one of the best-known niche music channels in Romania, broadcasting folk music videos, live performances, news and current-affairs programming aimed at audiences interested in Romanian traditional culture. The channel's schedule combines music blocks with talk shows, festival coverage and news bulletins, and it is distributed via cable, satellite and online platforms in Romania. Its official website presents it as a source of news and current-affairs shows alongside its musical output. Ownership sits with Etno Folclor Media SRL, a private Romanian company, and the brand operates as a specialist music television service rather than a general-entertainment network.
History
Etno TV was launched on 22 December 2001 as a Romanian television channel dedicated to folk and traditional music. It is operated by Etno Folclor Media SRL, a private Romanian company that owns and manages the brand. From its early years the channel built its identity around Romanian folk music, broadcasting music videos, live performances and festival coverage, and gradually added news and current-affairs programming to its schedule. Its official website describes it as offering news and current-affairs shows, reflecting an evolution from a pure music-video service into a broader niche channel for audiences interested in traditional culture. The channel is distributed in Romania through cable and satellite operators and maintains an online presence. Ownership has remained with Etno Folclor Media SRL, and the brand continues to operate as a specialist music television service.
Etno TV launched on 22 December 2001.
Products and positioning
Niche music television channel focused on Romanian folk and traditional culture.
Folk music programming
News and current-affairs shows
Sources4 sources
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