EUnet
EUnet is a Serbian Internet-services brand providing connectivity, hosting, domain registration, server and software-related services.
Last updated August 31, 2026
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Overview
EUnet is a Serbian Internet-services brand whose history is closely connected with the early commercial development of the Internet in Serbia and Montenegro. The brand began in 1995, when EUnet Yugoslavia entered into a franchise relationship with EUnet International CS Amsterdam, described at the time as one of Europe's largest Internet providers. In 1996, EUnet launched Serbia's first international Internet link, with an initial capacity of 2 Mbit/s. This made the company the first commercial Internet service provider in Serbia and Montenegro and established EUnet as an early gateway between local users and the global Internet. The business expanded beyond basic access during the late 1990s. EUnet d.o.o. was formed in 1997 as a specialist team for business-software development, hosting services and broader IT solutions. The separation of responsibilities within the brand later reflected two related operating companies: EUnet d.o.o., associated with brand ownership, hosting and software development, and YUnet International d.o.o., associated with Internet-connectivity services. Together, these activities gave EUnet a wider business scope than a conventional access provider, spanning consumer and enterprise connectivity, Web infrastructure and technical services. EUnet's connectivity offering historically included dial-up and ADSL access. The company also provided domain-name registration, Web hosting, dedicated-server rental and server colocation. Its network architecture included a rented 1 Gbit/s link, while the central EUnet network node was located at Sava Centre in New Belgrade. The connection was described as redundant, using two independent lines. The company's headquarters was in Belgrade's Dorćol district. These facilities and services positioned EUnet as an infrastructure provider for both individuals and organizations rather than solely as a retail broadband label. The brand received external recognition in 2007, when it obtained Superbrand status in Serbia in the Digital Media and Internet category. At that time, EUnet was described as the only Serbian provider to receive that designation. The same period illustrates the scale the company had reached: reference material reports more than 200,000 personal customers, over 15,000 business customers and more than 6,500 Web sites hosted on its servers. Those figures are historical and should not be read as current operating metrics. In 2015, EUnet d.o.o. was acquired by United Group. In Serbia, United Group's operating presence has been associated with SBB, creating a connection between EUnet's legacy Internet and hosting activities and a larger regional telecommunications and media group. The EUnet name therefore represents both an early Serbian Internet pioneer and a continuing brand structure involving separate but related companies. Available reference material does not establish current customer numbers, a current product catalogue, or whether every historical access service remains marketed under the EUnet name. The brand's documented identity nevertheless remains centered on Internet connectivity, hosting, domains, servers and business IT services in Serbia.
History
EUnet Yugoslavia was established in 1995 through a franchise arrangement with EUnet International CS Amsterdam. The international relationship provided the foundation for the Serbian operation at a time when Internet access in the country was still emerging. In 1996, EUnet introduced the first international Internet link in Serbia, with a capacity of 2 Mbit/s. This milestone made EUnet the first commercial Internet service provider in Serbia and Montenegro and gave the brand an unusually prominent role in the early local Internet economy. In 1997, EUnet d.o.o. was created as a dedicated team for business-software development, hosting services and IT solutions. The new structure broadened the company beyond Internet access and helped establish a portfolio serving both businesses and individual users. Connectivity services were associated with YUnet International d.o.o., while EUnet d.o.o. was associated with ownership of the EUnet brand and with hosting and software development. The two-company arrangement allowed the brand to cover network access, Web infrastructure and business technology under related operating entities. EUnet's documented access services included dial-up and ADSL connectivity. Its infrastructure and enterprise offerings included domain registration, Web hosting, dedicated-server rental and server colocation. The company used a rented 1 Gbit/s link, and its central network node was located at Sava Centre in New Belgrade. The connection from that node was described as redundant and protected by two independent lines. EUnet's headquarters was located in the Dorćol district of Belgrade. The company received recognition in 2007 through the Superbrands program in Serbia, where it was awarded superbrand status in the Digital Media and Internet category. Reference material identifies EUnet as the only Serbian provider to receive that designation. Historical operating figures from the same period report more than 200,000 individual customers, more than 15,000 business customers and over 6,500 Web sites hosted on EUnet servers. These figures document the brand's scale at that time but do not provide a current performance measure. A major ownership change occurred in 2015, when EUnet d.o.o. was bought by United Group. The Serbian parent-company context was linked to SBB. The transaction placed a pioneering Serbian Internet brand within a larger regional telecommunications and media group. The available account continues to describe EUnet and YUnet as separate companies serving different parts of the business: EUnet d.o.o. for brand ownership, hosting and software development, and YUnet International d.o.o. for Internet connectivity. The sources supplied for this entry do not provide a full post-acquisition corporate history, named executives, current revenue, or a definitive list of services still actively sold under the EUnet name.
- 2015
Acquisition by United Group
[1]United Group acquires EUnet d.o.o., the company associated with ownership of the EUnet brand.
- 2007
Superbrand recognition in Serbia
[1]EUnet receives Superbrand status in Serbia in the Digital Media and Internet category.
- 1997
EUnet d.o.o. is formed
[1]A dedicated EUnet d.o.o. team is established for business software, hosting services and IT solutions.
- 1996
First international Internet link in Serbia
[1]EUnet launches a 2 Mbit/s international link and becomes the first commercial Internet service provider in Serbia and Montenegro, according to the historical account.
- 1995
EUnet Yugoslavia is established
[1]The Serbian operation begins through a franchise relationship with EUnet International CS Amsterdam.
Products and positioning
An early Serbian commercial Internet provider that evolved into a broader connectivity, hosting and business-technology services brand.
Internet access · 1996
Internet connectivity
EUnet's core historical business was commercial Internet access in Serbia. The documented portfolio included dial-up and ADSL technologies, supported by international and domestic network infrastructure. Connectivity services were associated with YUnet International d.o.o. within the broader EUnet-related operating structure.
Internet infrastructure
Domain registration
EUnet offered registration services for Internet domains as part of its business and Web-presence portfolio. The supplied sources do not specify the supported domain extensions, pricing, or the current availability of this service.
Hosting
Web hosting
Web hosting was one of EUnet's principal value-added services. Historical material reports that more than 6,500 Web sites were hosted on its servers in 2007, illustrating the importance of hosting alongside connectivity.
Data-center services
Dedicated servers and colocation
The brand's enterprise infrastructure offer included dedicated-server rental and server colocation. These services extended EUnet's role from access provider to operator of Internet infrastructure for organizations requiring externally hosted equipment or dedicated capacity.
Business technology · 1997
Business software and IT solutions
Following the formation of EUnet d.o.o. in 1997, the company developed business software and delivered IT solutions. The available reference does not identify particular software products, editions or named solution packages.
Marketing campaigns
- 2007Superbrands Serbia recognition
Serbia
EUnet participated in the Superbrands recognition program and received superbrand status in the Digital Media and Internet category.
Outcome. The recognition positioned EUnet as a leading Serbian Internet brand; the cited account describes it as the only provider in Serbia to receive the status.
Brand decisions
2015
Sale of EUnet d.o.o. to United GroupM&ABackground
EUnet had developed into a brand with separate companies associated with connectivity and with hosting, software and brand ownership.
Action taken
United Group acquired EUnet d.o.o.; the Serbian parent-company context was associated with SBB.
Aftermath
EUnet became part of United Group's wider regional telecommunications and media structure. The supplied sources do not disclose transaction value or detailed post-acquisition integration plans.
1997
Expansion into software, hosting and IT solutionsStrategyBackground
EUnet had begun as an Internet-access provider and sought to reinforce the business by introducing additional services.
Action taken
EUnet formed a dedicated EUnet d.o.o. team for business software development, hosting and IT solutions.
Aftermath
The brand developed a broader business scope spanning access, Web infrastructure and technology services.
1996
Launch of the first international commercial Internet linkProduct launchBackground
Commercial Internet access was still at an early stage in Serbia and Montenegro, and the company had established itself through an international franchise relationship.
Action taken
EUnet launched an international Internet link with 2 Mbit/s capacity.
Aftermath
The launch made EUnet the first commercial Internet service provider in Serbia and Montenegro according to the cited historical account.
Sources1 sources
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