Eva Danielle
Corporate brand
UnclaimedEva Danielle is a Miami-based women's fashion label founded by Eva Danielle Wittels and Harrison Leigh Wittels.
Last updated August 25, 2026
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Overview
Eva Danielle is a women's fashion label headquartered in Miami, Florida. The brand released its first collection in August 2005 and was founded by siblings Eva Danielle Wittels and Harrison Leigh Wittels. Eva Danielle Wittels serves as the label's chief designer. She studied fashion design at the School of the Art Institute of Chicago, where she earned a Bachelor of Fine Arts with a minor in art history, and subsequently gained practical experience in Paris. Harrison Leigh Wittels, who studied philosophy and business administration at Southern Methodist University, has been identified as the company's president and chief of operations. The label developed a profile through celebrity wear, television exposure, fashion media coverage, and retail expansion. Its designs were associated with public figures including Paris Hilton, Britney Spears, Janice Dickinson, members of The Go-Go's, Michelle Delamor, Iryna Storozhuk, and Sindy Perez. The brand was also featured or mentioned in television programming including The Janice Dickinson Show, Bravo programming, Deco Drive, The Simple Life, the Make-A-Wish Foundation, The Bad Girls Club, and She's Got the Look. These appearances positioned Eva Danielle within the celebrity-oriented and entertainment-linked segment of contemporary women's fashion rather than as a mass-market apparel chain. A flagship store opened in Bal Harbour in 2008. In addition to its Miami presence, the label's designs were reported as being sold in the United States, the Middle East, and markets across Asia. The company also pursued commercial opportunities beyond its original U.S. base. In 2013, it announced operations in Pune, India, working with Bangalore-based SKPJ Apparel and evaluating a franchise-led expansion model. The reported plan contemplated a second Indian store in Delhi or Bangalore, with possible later locations including Mumbai, Chandigarh, and Ludhiana. The available reference material does not establish whether all of those proposed locations opened. Eva Danielle has also participated in external fashion events and commissioned work. Aveda commissioned a collection for its 2007 shows, and the label appeared at Miami Funkshion Swim Wear Fashion Week in 2010. The brand has additionally supported animal welfare by donating proceeds from purchases to Helping Homeless Animals. Publicly available material identifies the label's founders, design leadership, retail footprint, collaborations, and exposure, but does not provide reliable current information about ownership, revenue, employee count, present store locations, or current operating status.
History
Eva Danielle is a women's fashion label based in Miami, Florida. The business was established by siblings Eva Danielle Wittels and Harrison Leigh Wittels. The label's first collection was released in August 2005, establishing the brand as a designer-led women's fashion business with a strong connection to celebrity and entertainment culture. Eva Danielle Wittels is the brand's chief designer. Her formal training includes a Bachelor of Fine Arts in fashion design and a minor in art history from the School of the Art Institute of Chicago. She later gained practical experience in Paris, a background that informed the label's fashion-design orientation. Harrison Leigh Wittels studied philosophy and business administration at Southern Methodist University and has been described as the company's president and chief of operations, complementing his sister's creative role with business and operational responsibilities. During its early development, Eva Danielle gained visibility through celebrity associations and media exposure. Designs were seen on Paris Hilton, Britney Spears, Janice Dickinson, The Go-Go's, Michelle Delamor, Iryna Storozhuk, and Sindy Perez. The label was also featured in or connected with television programs and media properties including The Janice Dickinson Show, Bravo, Deco Drive, The Simple Life, the Make-A-Wish Foundation, The Bad Girls Club, and She's Got the Look. This exposure helped define Eva Danielle as a boutique-oriented fashion label whose recognition came partly through personalities, television, and editorial coverage. The brand expanded its physical retail presence with the opening of a flagship store in Bal Harbour in 2008. Its designs were reported as being sold not only in Miami and elsewhere in the United States, but also in the Middle East and throughout Asia. Eva Danielle also undertook commissioned and event-based work. Aveda commissioned a collection for its 2007 shows, and the label participated in Miami Funkshon Swim Wear Fashion Week in 2010. In 2013, Eva Danielle extended its commercial activities to India by launching operations in Pune. The company worked with SKPJ Apparel, a Bangalore-based partner, and evaluated franchise expansion as a route into the Indian market. Company operating executive Nikhil Hegde was quoted in connection with that initiative. The proposed growth plan included a second store in Delhi or Bangalore, potentially followed by stores in Mumbai, Chandigarh, and Ludhiana. The available material does not confirm which proposed stores, if any, were ultimately opened. The label has also linked purchases with charitable support, reporting that proceeds from purchases were donated directly to Helping Homeless Animals. No reliable current source in the supplied material establishes the brand's present ownership, operating status, active store network, financial performance, or current leadership beyond the historical roles described above.
- 2013
India operations launched
[1]Eva Danielle launched operations in Pune through a partnership with SKPJ Apparel and explored further Indian expansion.
- 2010
Miami Funkshon fashion-week appearance
[1]Eva Danielle designs were featured at Miami Funkshon Swim Wear Fashion Week.
- 2008
Bal Harbour flagship opens
[1]The brand opened a flagship store in Bal Harbour, Florida.
- 2007
Aveda commission
[1]Aveda commissioned Eva Danielle to produce a collection for its 2007 shows.
- 2005
First collection released
[1]Eva Danielle released its first collection in August, marking the public launch of the fashion label.
Products and positioning
A Miami-based women's fashion label with a designer-led identity, celebrity visibility, entertainment-media exposure, and international boutique and franchise ambitions.
Women's fashion apparel · 2005
Eva Danielle women's fashion collections
The label's core offering consists of designer women's fashion collections created under the Eva Danielle name. Public reference material emphasizes the brand's celebrity visibility, editorial and television exposure, and boutique retail distribution, but does not provide a complete catalog of garments, materials, seasonal names, or pricing. The collections are associated with the Miami-based label and its designer-led presentation.
Commissioned fashion collection · 2007
Aveda 2007 commissioned collection
Aveda commissioned Eva Danielle to create a collection for its 2007 shows. The available source identifies the commission and year but does not specify the collection's full product assortment, commercial availability, or whether it was produced as a continuing line.
Swimwear and runway fashion · 2010
Miami Funkshon Swim Wear Fashion Week collection
Eva Danielle fashion was featured at Miami Funkshon Swim Wear Fashion Week in 2010. The reference material does not identify individual garments or indicate whether the presentation represented a separately marketed swimwear line.
Marketing campaigns
- Helping Homeless Animals proceeds initiative
United States
Eva Danielle reported that it directly donated proceeds from purchases to Helping Homeless Animals, connecting retail activity with animal-welfare support.
Outcome. The supplied reference does not quantify the donations or document the duration of the initiative.
Brand decisions
2013
Test franchise-led expansion in IndiaStrategyBackground
Eva Danielle sought to expand beyond its U.S. base and entered Pune while evaluating franchising as a growth route in India.
Action taken
The company partnered with SKPJ Apparel of Bangalore and considered additional locations in Delhi, Bangalore, Mumbai, Chandigarh, and Ludhiana.
Aftermath
The available reference confirms the Pune initiative and proposed locations but does not establish the final outcome of the wider expansion plan.
Sources1 sources
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