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Evinrude Outboard Motors

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American outboard motor brand known for inventing the first practical outboard motor.

Last updated August 31, 2026

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Oct 29, 2026
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Nov 4, 2026

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Overview

Evinrude was an American outboard motor brand founded by Ole Evinrude in 1907. Known for innovation and reliability, it produced several iconic outboard models. In 2020, parent company BRP discontinued Evinrude outboards, and the brand was phased out.

Products and positioning

Mid-to-high-end outboard motor market

Product categories. Outboard motors

Recent events

  • Reported

    BRP announces discontinuation of Evinrude outboard engine production[1]

    BRP announced that it would discontinue production of Evinrude E-TEC and E-TEC G2 outboard engines, citing the impact of COVID-19 on its outboard engine business.

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