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Exclaimer is a UK-based SaaS provider of email signature management software for Microsoft 365, Microsoft Exchange, and Google Workspace.

Last updated September 15, 2026

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Overview

Exclaimer is a high-growth SaaS company that provides email signature management software, enabling organizations to deploy consistent, compliant, on-brand email signatures across their workforce. Its software is used by more than 80,000 businesses and 9 million email accounts worldwide, and it offers tailored solutions for IT, marketing, sales, customer success, and HR teams. The company states it has been operating for over 20 years, is a Microsoft and Google Workspace partner, and is one of the UK tech sector's highest-performing privately owned companies.

History

Exclaimer states that it started over 20 years ago, when its founders saw how its email signature management software could enhance the way businesses manage employee email signatures. The company has since grown into a global SaaS provider whose software benefits more than 80,000 customers worldwide, with solutions and support for businesses of all sizes and industries. It is a Microsoft and Google Workspace partner, developing solutions for Office 365, Microsoft Exchange, and Google Workspace, and has earned industry recognition including multiple G2 Best Software Awards and Great Place To Work certification in the UK and the U.S. Exclaimer describes itself as one of the UK tech sector's highest-performing privately owned companies.

Products and positioning

Market-leading email signature management platform; the #1 rated email signature management software.

  • Exclaimer for IT

    Lets IT teams create different email signature templates for specific users and departments with their own rules, automatically sync contact details with Azure Active Directory or Google Directory, allow non-IT teams to manage signature design and implementation, keep full control via role-based access control, and monitor, analyze, and report on email signature usage.

  • Exclaimer for Marketing

    Unifies brand messaging on every corporate email, drives traffic, social followers, and engagement with campaigns, supports scheduling multiple campaigns with targeted messaging, sharing awards, testimonials, qualifications and case studies, and monitoring campaign effectiveness and ROI with an analytics dashboard.

  • Exclaimer for Sales

    Offers content personalized to the prospect and their context.

Recent events

  • Unconfirmed

    Reported

    Exclaimer launches MSP Connect for managed service providers[6]

    Exclaimer launched MSP Connect, a programme for managed service providers that manage Microsoft 365 and Google Workspace environments, combining consumption-based billing, a self-service management portal, and integrations with ConnectWise, Kaseya, and Microsoft Marketplace. The programme is available to partners globally.

  • Reported

    Exclaimer announces acquisition of Periodic[7]

    Exclaimer Group announced its acquisition of Periodic, a custom booking management software provider, to add integrated booking functionality to its email signature offering.

  • Reported

    Exclaimer announces acquisition of Customer Thermometer[8]

    Exclaimer Group announced its acquisition of Customer Thermometer, a survey platform focused on real-time customer and employee feedback.

  • Reported

    Exclaimer appoints Heath Davies as CEO[9]

    Exclaimer appointed Heath Davies as CEO, replacing David Ferguson. Davies started the position on 6 January 2020, while Ferguson was to support the management transition until the end of January.

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