Exea Impact

Exea Impact is the philanthropic foundation of the Puig family, the Spanish fashion and beauty group. Headquartered in Barcelona, the foundation describes itself as a vehicle for "transformative philanthropy" aimed at addressing relevant societal challenges. Its stated purpose is to "create social value by supporting the best talent and promoting excellence in innovative initiatives to tackle relevant challenges, from Barcelona to the world." The foundation operates with a stated 30-year track record of philanthropic activity, building on a cultural and educational legacy while developing new initiatives. Exea Impact's work is organized around several areas. Its legacy focus covers culture, education, and society. More recent initiatives include unwanted loneliness (soledad no deseada) and urban resilience to climate change. Within the unwanted loneliness area, the foundation has developed a specific line on "loneliness in childhood and adolescence in times of hyperconnection," examining how digital environments, algorithms, and platform design affect the emotional well-being and mental health of minors. The foundation is active in convening, funding, and raising awareness. It organizes film screenings and discussions, such as two screenings of the documentary "Molly vs The Machines" with director Marc Silver, to sensitize audiences about the impact of digital environments on young people. It also awards scholarships, including the Exea Impact Scholarship in Teaching Quality and Innovation, which in 2026 recognized a project on teaching transformation through AI. In June 2026, Exea Impact signed a collaboration agreement with Aretian for its first urban climate resilience project. As a private foundation linked to the Puig family, Exea Impact is not a commercial operating company but a philanthropic entity. Its activities are funded by the family and are directed from Barcelona, with the intention that its actions and learnings generate global impact. The foundation maintains a public website at exeaimpact.org where it publishes news and information about its initiatives.

Exea Impact is the philanthropic foundation of the Puig family, the owners of the Spanish fashion and beauty group Puig. The foundation states that it has a 30-year track record of philanthropic activity, described as a cultural and educational legacy. This legacy forms the base upon which newer initiatives have been built. Over time, Exea Impact has expanded its focus beyond culture and education to address emerging social challenges. Two newer areas are unwanted loneliness and urban resilience to climate change. Within the unwanted loneliness area, the foundation has developed a specific line of work on loneliness among children and adolescents in times of hyperconnection, examining the relationship between hyperconnection, platform design, and how minors relate to others, build references, and access content. In 2026, the foundation's activities included organizing two screenings of the documentary "Molly vs The Machines," directed by Marc Silver, to raise awareness about the impact of digital environments and algorithms on the emotional well-being and mental health of children and adolescents. The activity was part of the initiative "Loneliness in childhood and adolescence in times of hyperconnection." The documentary tells the story of Molly Russell, a 14-year-old British teenager who died by suicide after repeated exposure to harmful content online, and her family's campaign to hold technology platforms accountable. Also in 2026, Exea Impact signed a collaboration agreement with Aretian for its first urban climate resilience project, and awarded the Exea Impact Scholarship in Teaching Quality and Innovation, which recognized a project on teaching transformation through artificial intelligence. The foundation continues to operate from Barcelona with a stated ambition to generate global impact through its actions and learnings.

• 2026

  Exea Impact organizes two screenings of the documentary Molly vs The Machines with director Marc Silver to raise awareness about minors' protection in digital environments.

• 2026

  Exea Impact signs a collaboration agreement with Aretian for its first urban climate resilience project.

• 2026

  The Exea Impact Scholarship in Teaching Quality and Innovation recognizes a teaching transformation project using AI.

Transformative philanthropy from Barcelona to the world, supporting talent and innovative solutions to relevant societal challenges.

1. 1Exea Impact - The Puig Family Foundationexeaimpact.org
2. 2Exea Impact impulsa la reflexión sobre la protección de los menores en el entorno digital con la proyección de Molly vs The Machinesexeaimpact.org
3. 3Exea impact - Wikidatawikidata.org