EZWLZ

EZWLZ (short for "Easy-Wheels") is a Dutch direct-to-consumer electric bicycle brand based in Naarden, Netherlands. The company was founded by Sanchay and Jack van Strien, two business partners who describe themselves as seasoned professionals with decades of experience at large corporations including Philips, Shell and GE. After leaving their corporate careers, they set out to build propositions that make daily life better, healthier and easier, and identified the daily commute as the moment where an e-bike could make the biggest difference. EZWLZ is registered in the Netherlands under KVK number 88780961. The brand's product line is deliberately narrow. EZWLZ sells two models directly to consumers: the Forenz L, a low step-through city e-bike, and the Forenz H, a high crossbar version of the same platform. Both are priced from €1,199 including VAT, with the product pages listing a regular price of €1,299. The bikes are positioned as comfortable, elegant and practical commuter machines rather than sport or performance models. They use a Yamaha 250W rear hub motor producing 40Nm of torque and a Panasonic lithium-ion battery available in 7Ah and 10Ah variants at 36V, giving a range of up to 50 km or up to 80 km depending on the battery chosen. The frame is described as universal, fitting rider heights from 165 cm to 195 cm (5'4" to 6'3"), with a fully adjustable handlebar and seat. EZWLZ backs the bikes with a 5-year frame warranty and a 2-year electronics warranty. EZWLZ's go-to-market model is built around service rather than retail shelves. Bikes are sold online and delivered to the customer's home by a qualified mechanic, professionally assembled and ready to ride. The price includes VAT, delivery, free fenders and a kickstand, and the company offers ongoing service and maintenance at the customer's home. It also advertises secure purchase and return, and offers three interest-free payments through Klarna. The brand ships to the Netherlands, Belgium and Luxembourg. In the Dutch market, EZWLZ points to an ADR national bike test score of 7.6 out of 10 for the Forenz, and its website features verified customer reviews praising smooth pedalling, long battery life, quick delivery and responsive service. The brand's stated purpose is "Rewarding journeys for everyone," with co-founder Jack van Strien framing the mission as bringing high quality and an affordable price together so that everyone can enjoy their daily rides. EZWLZ presents itself as "the logical choice for your next move" for commuters who want a straightforward, well-supported e-bike without unnecessary complexity.

EZWLZ was founded by Sanchay and Jack van Strien, two business partners who spent decades working at large multinational companies including Philips, Shell and GE. According to the company's own account, they left their corporate careers to develop and launch propositions that make the world better, healthier and easier, and chose the daily commute as their focus. Living in the Netherlands, they saw commuting as a recurring personal moment — a transition between home and work, social life or school — that an electric bicycle could improve. The brand name EZWLZ is a compressed form of "Easy-Wheels." The company is based in Naarden, Netherlands, and is registered under KVK number 88780961. Rather than building a broad catalogue, EZWLZ launched with a single platform offered in two frame styles: the Forenz L with a low step-through frame and the Forenz H with a high crossbar. Both are positioned as city commuter e-bikes combining comfort and elegance. The bikes are priced from €1,199 including VAT, with product pages showing a regular price of €1,299, and are sold direct to consumers rather than through a dealer network. The company's distribution and service model is central to its identity. EZWLZ delivers bikes to customers' homes using qualified mechanics, assembles them professionally and hands them over ready to ride. The purchase price includes free fenders and a kickstand, and the company offers ongoing service and maintenance at the customer's home. It advertises secure purchase and return, and offers three interest-free instalments through Klarna. EZWLZ ships to the Netherlands, Belgium and Luxembourg. On the product side, EZWLZ specifies a Yamaha 250W rear hub motor with 40Nm of torque and a Panasonic lithium-ion battery in 7Ah and 10Ah versions at 36V, yielding ranges of up to 50 km and up to 80 km respectively. The frame is described as universal for rider heights of 165 cm to 195 cm, with a fully adjustable handlebar and seat. The brand offers a 5-year frame warranty and a 2-year electronics warranty. The Forenz received a score of 7.6 out of 10 in the ADR national bike test, a result EZWLZ highlights in its marketing alongside verified customer reviews that praise smooth pedalling, long battery life, fast delivery and good service. The brand's stated purpose is "Rewarding journeys for everyone," and co-founder Jack van Strien has described the goal as combining high quality with an affordable price so that everyone can enjoy their daily rides. EZWLZ markets itself as "the logical choice for your next move," targeting everyday commuters who want a practical, well-supported e-bike without unnecessary complexity.

• EZWLZ founded by Sanchay and Jack van Strien as a Dutch direct-to-consumer e-bike brand based in Naarden.

• Forenz L and Forenz H launched as the brand's two commuter e-bike models.

• Forenz receives a score of 7.6 out of 10 in the ADR national bike test.

Affordable, high-quality direct-to-consumer commuter e-bikes with home delivery, professional assembly and ongoing at-home service.

• Forenz L

  Low step-through commuter e-bike with Yamaha 250W rear hub motor, Panasonic 36V battery (7Ah/10Ah), up to 50–80 km range, universal frame for 165–195 cm riders, from €1,199 including VAT and delivery.

• Forenz H

  High crossbar commuter e-bike sharing the Forenz platform, motor, battery and warranty terms, from €1,199 including VAT and delivery.

1. 1EZWLZ Electric Bikes — Forenz L & H from €1,199 | ADR 7.6/10 | Naardenezwlz.com
2. 2About us – EZWLZ Elektrische Fietsezwlz.com
3. 3Forenz L: Effortless eBike Commutes with Convenient Low Step-Throughezwlz.com
4. 4Forenz H: Your Ultimate High Crossbar eBike for Daily Commutesezwlz.com
5. 5EZWLZ – Wikidatawikidata.org