Fassi Gelato

Fassi Gelato is an Italian gelateria brand based at Palazzo del Freddo in Rome’s Esquilino district. Its official site presents the business as a Roman tradition dating to 1880 and identifies Giovanni Fassi as the founder. The brand centers on gelato, alongside a range of artisanal desserts and semifreddi made at its Palazzo del Freddo laboratory. The site says Fassi-branded products are made fresh each day and that the laboratory’s semifreddi draw on the founder’s original recipes. The offering includes named specialties such as Sanpietrino, Caterinetta and Frulletto, as well as cassata, tronchetto and tiramisù. Caterinetta is described as a semifreddo available in several flavor combinations; Frulletto combines blended gelato with a Fassi mixture and can be paired with fresh cream. The brand also offers takeaway gelato packed with dry ice. Its site describes this approach as a method introduced by Giovanni Fassi in the early 20th century and says it enabled Fassi gelato to reach customers across Italy and Europe. Fassi’s public-facing identity emphasizes Roman heritage, artisanal production, original recipes and both in-store and at-home enjoyment. The supplied material establishes the brand’s Rome location and describes sales beyond Rome, but does not identify a parent company, owner, executive team, or detailed corporate structure.

Fassi Gelato’s official website traces the brand’s Roman gelateria tradition to 1880 and names Giovanni Fassi as its founder. The business is associated with Palazzo del Freddo in Rome’s Esquilino district, where the brand says its laboratory produces gelato and a variety of semifreddi. The available evidence does not provide a detailed account of the business’s early development or its ownership over time. One historical practice highlighted by the brand is takeaway gelato packed with dry ice. The website calls this Telegelato Giuseppina and says Giovanni Fassi proposed this form of takeaway in the early 20th century. According to the site, dry ice made it possible to preserve the gelato during transport and helped Fassi products reach destinations across Italy and Europe. The source does not specify dates for the introduction or expansion of this service. The current product presentation combines gelato with artisanal desserts and semifreddi. The website links the laboratory’s semifreddi to recipes associated with founder Giovanni Fassi and says products bearing the Fassi name are made fresh daily. Named creations include Sanpietrino, inspired by the squared stones of Roman streets; Caterinetta, a semifreddo offered in several flavor combinations; and Frulletto, a blended gelato preparation made with a Fassi mixture. The site also lists desserts such as cassata, tronchetto and tiramisù. The supplied evidence establishes a continuing brand presence at Palazzo del Freddo and describes a mix of in-gelateria service, products for home enjoyment and takeaway. It does not establish specific dates for later openings, corporate transactions, leadership changes, product launches, or changes in ownership. Accordingly, the documented history is limited to the brand’s stated 1880 origin, its founder, the early-20th-century takeaway method, and its present-day product and production descriptions.

• 1880

  Brand's stated origin

• Early 20th century: takeaway gelato

A heritage Roman gelateria emphasizing artisanal production, recipes associated with its founder, signature semifreddi and take-home gelato.

• Gelato

  The brand’s core offering, available at its gelateria and in takeaway formats.

• Sanpietrino

  A small artisanal semifreddo whose shape is inspired by the squared stones of Roman streets.

• Caterinetta

  A semifreddo offered in cream and chocolate, coffee and zabaglione, and cream and forest-fruit combinations.

• Frulletto

  A blended gelato preparation made with a Fassi mixture, optionally served with fresh cream.

• Telegelato Giuseppina

  Takeaway gelato packed with dry ice.

1. 1Gelateria Fassi - Gelateria Fassi | Dal 1880 la gelateria di Roma, Palazzo del Freddogelateriafassi.com