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fast step is a Tokyo-based creative company and the core of FASTSTEP HOLDINGS, spanning lingerie and apparel brands, e-commerce, entertainment, dining, and beauty/medical businesses.

Last updated September 28, 2026

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Overview

fast step (fast step株式会社) is a Japanese creative company headquartered in Ginza, Tokyo, and the central operating company of FASTSTEP HOLDINGS. According to its official website, the group relocated its headquarters to Ginza in October 2023, describing the move as opening a new page in the heart of Japan's economy. The company positions itself as a creative company that wants to give customers a gentle push and make shopping happier, combining product creation with services. fast step株式会社 itself plans, develops, and sells a wide range of products, from lingerie brands to apparel-related goods. It works across producer brands featuring influencers as well as branding-oriented brands, shaping diverse client needs into products. It sits within FASTSTEP HOLDINGS alongside several sister companies: 株式会社dazzy, which operates the dress e-commerce site DAZZY STORE and the underwear specialist site DRW as well as other own-brand and mall storefronts; D2innovation株式会社, an entertainment business handling fan club operations, official merchandise production, and e-commerce site creation and operation; 株式会社brave, a dining company inspired by Japanese cuisine; 株式会社エムエス, which develops medical art makeup and beauty/medical clinics with a focus on women's concerns; and JDKメディカル株式会社, which opened a specialist small-face shaping and beauty posture clinic in Shibuya. The group describes itself as a unique collection of companies operating in diverse fields including brand businesses, e-commerce, entertainment, dining, and beauty/medical services. Its office in Ginza is designed with creativity inspired by fashion, art, and culture, and includes seven meeting rooms with different concepts, reflecting a blend of tradition and innovation associated with the Ginza location. The company's stated action guidelines emphasize putting customers first, thinking as if issues are one's own, pursuing improvement and learning, setting high goals, securing and developing the best talent, taking action, and earning trust.

History

fast step株式会社 is a Japanese company that forms the core of FASTSTEP HOLDINGS, a group of companies operating in brand, e-commerce, entertainment, dining, and beauty/medical businesses. The official website states that in October 2023 the group relocated its headquarters to Ginza, described as the center of Japan's economy, opening what it calls a new page. The company frames this move as continuing a tradition of respecting heritage while constantly producing innovative content, and says it will generate new innovation from this location. The group presents itself as a unique and one-of-a-kind collection of companies. Its core company, fast step株式会社, handles planning, development, and sales across a wide range of products from lingerie brands to apparel-related items, working with influencer producer brands and branding brands. Sister companies extend the group's reach: 株式会社dazzy operates the dress e-commerce site DAZZY STORE and the underwear specialist site DRW, along with own-brand sites and mall storefronts, covering product development, purchasing, product management, image creation, site creation, analysis, and advertising operations. D2innovation株式会社 operates in entertainment, providing fan club management, official merchandise production, and e-commerce site creation and operation as a one-stop service. 株式会社brave is a dining company that uses Japanese cuisine as a source of creativity, adding ideas and extra care to dishes and interiors. 株式会社エムエス develops medical art makeup and beauty/medical clinics focused on women's concerns nationwide through franchise expansion. JDKメディカル株式会社 opened a specialist small-face shaping and beauty posture clinic in Shibuya, offering techniques used by athletes and models. The group's office in Ginza is designed with creativity inspired by fashion, art, and culture, and includes seven meeting rooms with different concepts, reflecting the tradition and innovation associated with the Ginza area. The company's action guidelines emphasize customer-first thinking, personal ownership of issues, continuous improvement and learning, high goal setting, securing and developing the best talent, taking action, and earning trust.

  • In October 2023, the group relocated its headquarters to Ginza, Tokyo, opening a new page in the center of Japan's economy.

Products and positioning

A creative company and holding group that combines product creation with services to make customers happy, operating across fashion, e-commerce, entertainment, dining, and beauty/medical fields.

  • Lingerie and apparel brands

    fast step株式会社 plans, develops, and sells a wide range of products from lingerie brands to apparel-related goods.

  • Influencer producer brands

    The company works with influencers as producers to create brands.

  • Branding brands

    The company also develops branding-oriented brands.

Sources3 sources

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