FISCHAPARK
Retailer / private label
UnclaimedFISCHAPARK is a leading shopping center in Wiener Neustadt, Austria, with around 120 shops, dining, and entertainment under one roof.
Last updated September 28, 2026
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Overview
FISCHAPARK (also known as EKZ Fischapark) is a major shopping center located at the western end of Wiener Neustadt in Lower Austria. Opened in 1996, it has grown through several expansions—most notably a comprehensive renovation and enlargement between February 2012 and October 2015—to become the region's leading retail destination. The center now houses approximately 120 shops, service providers, and restaurants across a leasable area of about 44,551 m², and it employs roughly 900 to 1,000 people. It offers 2,000 free XL parking spaces, including a multi-storey car park and outdoor lots. FISCHAPARK's tenant mix includes anchor stores such as Media Markt, Interspar, H&M, Hervis Sport und Mode, C&A, New Yorker, Peek & Cloppenburg, and Zara. Beyond shopping, the center features a large indoor children's adventure world called PLANET LOLLIPOP, an adventure slide, and a range of family-oriented services. Its catchment area extends well beyond Wiener Neustadt into the districts of Baden, Neunkirchen, Mattersburg, Oberpullendorf, Eisenstadt, and even the eastern Styria region. The center is managed by a team led by Center-Manager Komm.Rat Christian Stagl. It has received several awards, including the ICSC Solal Marketing Award in 2009, the Austrian Event Award in 2016, and BREEAM certification in 2020. In 2024, FISCHAPARK recorded over 4 million visitors and surpassed €200 million in revenue for the first time. The center celebrated its 30th anniversary in 2026 with a jubilee festival. FISCHAPARK positions itself as a vibrant meeting point combining shopping, services, and entertainment, with a strong emphasis on events and family-friendly amenities.
History
FISCHAPARK opened in 1996 at the western edge of Wiener Neustadt, Lower Austria, as a regional shopping center. It was expanded three times: in 2000, 2001, and most significantly between February 2012 and October 2015. The 2012–2015 renovation and enlargement took over three years and resulted in a modernized center with a larger retail area and improved facilities. In the first full year after the expansion (2016), visitor frequency increased by over 20% and revenue rose by 25% compared to the previous period. The center continued to evolve, adding services such as electric vehicle charging stations, a bicycle self-service terminal, and family-oriented amenities. In 2024, FISCHAPARK achieved record results with over 4 million visitors and more than €200 million in revenue. The center marked its 30th anniversary in 2026 with a jubilee festival. Throughout its history, FISCHAPARK has received recognition including the ICSC Solal Marketing Award (2009), the Austrian Event Award (2016), and BREEAM certification (2020).
- 2026
Celebrates 30th anniversary with a jubilee festival.
- 2024
Surpasses €200 million in revenue and 4 million visitors for the first time.
- 2020
Receives BREEAM certification.
- 2016
Visitor frequency increases by over 20% and revenue by 25% in first full year after expansion; receives Austrian Event Award.
- 2015
Reopening after three years of construction (October 2015).
- 2014
Fire breaks out during roofing work in May; a restaurant is severely damaged.
- 2012
Start of major renovation and expansion (February 2012).
- 2009
Receives ICSC Solal Marketing Award.
- 2001
Second expansion of the shopping center.
- 2000
First expansion of the shopping center.
Products and positioning
Leading shopping center in the Wiener Neustadt region, combining shopping, services, and entertainment under one roof with a strong focus on events and family-friendly amenities.
PLANET LOLLIPOP
Large indoor children's adventure world.
2,000 free XL parking spaces
Includes underground garage, parking deck, and outdoor spaces.
Electric vehicle charging stations
14 charging stations for cars and 8 covered charging points for bicycles.
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