FLS (TomTom Telematics)
Product brand
UnclaimedWebfleet is a web-based fleet management solution, described by its operator as one of the world's earliest such platforms.
Last updated September 15, 2026
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Overview
Webfleet is a web-based fleet management solution. According to the company's own history page, it was established in Leipzig, Germany during the dot-com boom by two founders and introduced by the start-up Data Factory AG as one of the world's earliest web-based fleet management solutions, a software-as-a-service offering that let fleets access technology without on-site installation. The page states that TomTom's acquisition of DataFactory in 2005 brought the Webfleet fleet management platform together with LINK devices, and that Webfleet launched TomTom WORK in 2006. The Webfleet platform covers vehicle tracking, fleet optimization, professional navigation and traffic, and workflow management, and is offered alongside vehicle tracking devices, driver terminals, mobile apps and fleet dash cams.
History
According to Webfleet's own company history page, during the dot-com boom two ambitious visionaries established Webfleet in Leipzig, Germany, as one of the world's earliest web-based fleet management solutions. It was introduced by the start-up Data Factory AG and allowed fleets to access technology without needing on-site installation, described as a pioneering software-as-a-service solution that set a new benchmark for scalability. In 2001 Webfleet partnered with Blaupunkt and Siemens to create one of the first integrated navigation systems, combining tracking with two-way communication. In 2005 TomTom's acquisition of DataFactory brought together the Webfleet fleet management platform with LINK devices, introducing connected navigation and order management; the page states Webfleet experienced rapid growth through international expansion, acquisitions and strategic partnerships, ultimately emerging as Europe's top fleet management solution. In 2006 Webfleet launched TomTom WORK, and in 2010 the PRO 7100 and 9100 Driver Terminals were introduced for enhanced driver connectivity.
Products and positioning
Webfleet platform
A fleet management platform that connects vehicles and mobile workforce to the office.
Vehicle tracking
Real-time track & trace showing where company vehicles are 24/7.
Fleet optimization
Monitoring and analyzing driving behavior to help save on fuel and maintenance costs.
Professional navigation & traffic
Professional navigation with live traffic info to cut driving time and optimize drop routes.
Workflow management
Dynamic dispatching and easy driver communication to improve service levels.
PREMIUM.connect
Easy integration with existing software and hardware for optimization across the whole business process.
Vehicle tracking devices
Hardware devices for vehicle tracking.
Driver terminals
Terminals for drivers, including the PRO 7100 and 9100 introduced in 2010.
Mobile apps
Mobile applications for fleet management.
Fleet dash cams
Dash cameras for fleets.
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