Forum 1, Salzburg
Retailer / private label
UnclaimedForum 1 is a 15,000 m² shopping center next to Salzburg Hauptbahnhof, managed by SES Spar European Shopping Centers.
Last updated September 26, 2026
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Overview
Forum 1 is a shopping center in Salzburg, Austria, located directly next to Salzburg Hauptbahnhof (the city's main railway station). It opened in 2008 and offers approximately 15,000 square meters of retail space. The center is managed by SES Spar European Shopping Centers, part of the SPAR Austria group. Its tenant mix combines local businesses, internationally known brands, and specialty retailers, with a positioning described as "young | urban | sympathetic." Anchor and notable tenants include EUROSPAR, Müller, DUNKIN', H&M, Takko Fashion, and Akakiko, alongside eight restaurants and cafés. The center provides 400 covered parking spaces in its underground garage, with one hour of free parking for customers who validate their ticket in a shop. It is centrally located and easily reached by bus, train, S-Bahn, and U-Bahn, with the station and bus stop about two minutes' walk away. Forum 1 also offers services such as a pharmacy on the ground floor, family services, a digital timetable display, and the ZEHNER shopping gift voucher, available online and on-site at EUROSPAR checkouts or the ZEHN-O-MAT. The center is closed on public holidays, and its Center Management office is open Monday to Friday from 08:00 to 12:00.
History
Forum 1 opened in 2008 as a shopping center directly adjacent to Salzburg Hauptbahnhof. It was developed to serve both local residents and travelers passing through the station, offering approximately 15,000 square meters of retail space. The center is managed by SES Spar European Shopping Centers, a subsidiary of the SPAR Austria group that operates numerous shopping centers across Austria and Central Europe. Since opening, Forum 1 has maintained a tenant mix that includes local businesses, internationally recognized brands, and specialty retailers. Its location at the main railway station provides direct access to public transportation, including bus, train, S-Bahn, and U-Bahn, with the station and bus stop only about two minutes' walk away. The center also offers 400 covered parking spaces in its underground garage, with a park guidance system and one hour of free parking for customers who validate their ticket in a shop. Over the years, Forum 1 has hosted events such as the "FORUM 1 Schnäppchenjagd" (bargain hunt) and provides services including a pharmacy, family services, and the ZEHNER shopping gift voucher. The center is closed on public holidays.
- 2008
Forum 1 opens next to Salzburg Hauptbahnhof.
Managed by SES Spar European Shopping Centers.
Products and positioning
Young, urban, and sympathetic shopping center with a mix of local businesses, global brands, and specialty retailers, directly at Salzburg Hauptbahnhof.
Shopping center retail space
Restaurants and cafés
Parking garage
ZEHNER gift voucher
Pharmacy
Family services
Marketing campaigns
- FORUM 1 Schnäppchenjagd
Sources4 sources
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