FREAKY DESIGN

FREAKY DESIGN (フリーキーデザイン株式会社) is a Japanese design studio headquartered in Kamakura, Kanagawa Prefecture. The company describes its guiding principle as "Fun. Cool. Design mania." — valuing enjoyment, coolness and a maniacal attention to detail — and states that it pursues creative passion and memorable design. Its stated business scope covers general graphic design, character design, package design, logo and corporate identity development, signage design and installation, and car wrapping. The studio was established in 2013 by Haruki Takada (HALKI TAKADA), who serves as representative director and art director. Takada is a Kamakura native who graduated from the package design program of Kuwasawa Design School in 2000, joined IFF COMPANY in 2001 and worked on logo and package design development for Aquarius (The Coca-Cola Company Japan), and received a Ministry of Economy, Trade and Industry award in 2007 for GABAN potato chips packaging for House Foods. Co-director and art director Naoki Ishizaka, from Kumamoto, also graduated from Kuwasawa Design School in 2000, joined IDA in 2002 and worked on packaging for Ryukakusan throat candy before co-founding Monster Company in 2008, where he participated in the development and launch of Livly Island and Puri Bali Village. Officer and designer Yasuhiko Okazaki, from the Tanzawa range in Kanagawa, graduated from Kuwasawa Design School's industrial design program in 2000, worked at Gold Kogei-sha on signage design and installation, joined Monster Company in 2012, and helped launch FREAKY DESIGN in 2013. FREAKY DESIGN's portfolio, as shown on its official site, includes work for the virtual pet and avatar platform Livly Island, the original project SPACE DEBRIES, and the game Ukiyo (浮世), which was planned for release by Shueisha Games. The studio's news feed highlights awards won by Ukiyo, a special exhibition for SPACE DEBRIES, and the Nintendo Switch release of the board game Kashido (菓子道), themed around a Kamakura wagashi shop. Listed clients include DeNA Co., Ltd., Cocone Corporation, Chocolate Design Inc., Akasaka Tec Co., Ltd. and TANOJI Inc. The company operates as a private, independent studio rather than a listed corporation, with a small leadership team of art directors and designers. Its work spans both commercial client design and original creative properties, positioning it at the intersection of graphic design, character/IP development and game-related art direction in Japan.

FREAKY DESIGN was established in 2013 in Kamakura, Kanagawa Prefecture, by Haruki Takada together with Naoki Ishizaka and Yasuhiko Okazaki. The three founders brought complementary backgrounds in package design, character/IP development and signage/industrial design, and the studio was built around the motto "Fun. Cool. Design mania." Haruki Takada, the representative director and art director, was born and raised in Kamakura. He graduated from the package design program of Kuwasawa Design School in 2000, joined IFF COMPANY in 2001, and worked on the logo creation and package design development for Aquarius (The Coca-Cola Company Japan). In 2007 he received a Ministry of Economy, Trade and Industry award for GABAN potato chips packaging for House Foods. Naoki Ishizaka, director and art director, is from Kumamoto. He graduated from Kuwasawa Design School in 2000, joined IDA in 2002 and worked on package design development for products such as Ryukakusan throat candy. In 2008 he founded Monster Company, where he participated in the development and launch of Livly Island and Puri Bali Village. He co-founded FREAKY DESIGN in 2013. Yasuhiko Okazaki, officer and designer, is from the Tanzawa range in Kanagawa Prefecture. He graduated from Kuwasawa Design School's industrial design program in 2000, joined Gold Kogei-sha in 1999 and worked on signage design and installation, then joined Monster Company in 2012 before helping launch FREAKY DESIGN in 2013. The studio's business scope covers general graphic design, character design, package design, logo and CI development, signage design and installation, and car wrapping. Its client list includes DeNA Co., Ltd., Cocone Corporation, Chocolate Design Inc., Akasaka Tec Co., Ltd. and TANOJI Inc. FREAKY DESIGN's portfolio includes work on the virtual pet and avatar platform Livly Island, the original property SPACE DEBRIES, and the game Ukiyo (浮世), which had been planned for release by Shueisha Games. The studio's news feed records that Ukiyo won multiple awards, that SPACE DEBRIES held its first special exhibition in September 2026, and that the board game Kashido (菓子道), themed on a Kamakura wagashi shop, was released on Nintendo Switch in February 2024. The company remains a private, independent design studio based in Kamakura.

• 2026

  Ukiyo wins multiple awards; SPACE DEBRIES holds its first special exhibition.

• 2024

  Kashido (菓子道) Nintendo Switch edition released.

• 2013

  FREAKY DESIGN Co., Ltd. is established in Kamakura.

• 2008

  Naoki Ishizaka founds Monster Company, participating in Livly Island and Puri Bali Village development.

• 2007

  Haruki Takada receives a Ministry of Economy, Trade and Industry award for GABAN potato chips packaging (House Foods).

• 2001

  Haruki Takada joins IFF COMPANY and works on Aquarius logo and package design for Coca-Cola Japan.

• 2000

  Haruki Takada, Naoki Ishizaka and Yasuhiko Okazaki graduate from Kuwasawa Design School programs.

Independent Japanese design studio blending commercial graphic/package design with original character and game IP, guided by the motto 'Fun. Cool. Design mania.'

• SPACE DEBRIES

• Ukiyo (浮世)

• Kashido (菓子道)

• Livly Island design work

1. 1FREAKY DESIGN official websitefreakydesign.com
2. 2ABOUT US - FREAKY DESIGNfreakydesign.com
3. 3FREAKY DESIGN - Wikidatawikidata.org