Funkhaus Halle

Funkhaus Halle GmbH & Co. KG is a private media company based in Halle (Saale), Saxony-Anhalt, Germany. Under its roof it produces and markets two radio stations, Radio Brocken and 89.0 RTL, along with additional audio offerings. It is part of the RTL Group, which in turn is majority-owned by Bertelsmann. According to Media-Analyse 2021 Audio, the company reaches more than 1.5 million listeners per day through its two radio programmes and other audio services. The company was founded in 1992 as AH Antenne Hörfunk GmbH & Co. KG with the launch of Radio Brocken. In 2001, Project 89.0 Digital went on air as a DAB pilot project. Two years later, the RTL Group became an investor, and Project 89.0 Digital was renamed 89.0 RTL. Until January 2008, the company was headquartered in Halle (Saale) in the former canteen of the Feinmechanische Werke (Fe-Ha). Since then, it has been located with its two stations directly at Hallescher Markt in the Stadtcenter Rolltreppe. In March 2011, AH Antenne Hörfunk was renamed Funkhaus Halle GmbH & Co. KG. Funkhaus Halle positions itself as an expert for audio advertising and events. Its services include radio and web advertising, event planning and execution (city festivals, company celebrations, trade fair appearances), and recruitment advertising. The company reaches daily millions of contacts through its radio and digital audio offerings. Its advertising solutions cover product launches, sales promotions, image building, recruiting, and event communication. The company operates regionally, covering Saxony-Anhalt, Thuringia, Lower Saxony, and adjacent federal states. Funkhaus Halle is engaged in the region. It supports regional sports teams such as Hallescher FC, Syntainics MBC Weißenfels, and New Yorker Lions Braunschweig. In September 2005, the charitable association Radio Brocken hilft e.V. was founded, supporting social organizations and people in need through no fault of their own. The company also organizes and supports numerous events, such as the Radio Brocken Osterspaziergang, which in 2026 attracted more than 4,000 participants, and the Krämerbrückenfest in Erfurt, which features the 89.0 RTL stage.

Funkhaus Halle GmbH & Co. KG was founded in 1992 as AH Antenne Hörfunk GmbH & Co. KG, coinciding with the launch of Radio Brocken. The company is a private media enterprise in Saxony-Anhalt, producing and marketing the radio stations Radio Brocken and 89.0 RTL. It is part of the RTL Group, which is majority-owned by Bertelsmann. In 2001, Project 89.0 Digital went on air as a DAB pilot project. Two years later, in 2003, the RTL Group became an investor, and Project 89.0 Digital was renamed 89.0 RTL. Until January 2008, the company was headquartered in Halle (Saale) in the former canteen of the Feinmechanische Werke (Fe-Ha). Since then, it has been located with its two stations directly at Hallescher Markt in the Stadtcenter Rolltreppe. In March 2011, AH Antenne Hörfunk was renamed Funkhaus Halle GmbH & Co. KG. According to Media-Analyse 2021 Audio, Funkhaus Halle reaches more than 1.5 million listeners per day with its two radio programmes and other audio offerings. The company is engaged in the region: it supports regional sports teams such as Hallescher FC, Syntainics MBC Weißenfels, and New Yorker Lions Braunschweig. In September 2005, the charitable association Radio Brocken hilft e.V. was founded, supporting social organizations and people in need through no fault of their own. Funkhaus Halle positions itself as an expert for audio advertising and events. Its services include radio and web advertising, event planning and execution (city festivals, company celebrations, trade fair appearances), and recruitment advertising. The company reaches daily millions of contacts through its radio and digital audio offerings. Its advertising solutions cover product launches, sales promotions, image building, recruiting, and event communication. The company operates regionally, covering Saxony-Anhalt, Thuringia, Lower Saxony, and adjacent federal states. Recent news highlights include the Media Analyse 2026 Audio II results, showing over 1.5 million listeners per day; the Mega Malle event in Magdeburg presented by Radio Brocken, which drew over 20,000 people to Elbauenpark; the Krämerbrückenfest 2026 in Erfurt with thousands celebrating at the 89.0 RTL stage; the Radio Brocken Osterspaziergang 2026 with over 4,000 participants; the 'Grüne Pfannkuchen' charity action supported by Radio Brocken, selling 42,789 pancakes; the successful reopening of a REWE market in Magdeburg thanks to radio advertising; and the 'Vereins-Tausi' initiative supporting local clubs with 25,000 euros.

• 2026

  Media Analyse 2026 Audio II confirms over 1.5 million listeners per day; various successful events and campaigns.

• 2021

  Media-Analyse 2021 Audio reports more than 1.5 million listeners per day.

• 2011

  AH Antenne Hörfunk renamed Funkhaus Halle GmbH & Co. KG in March.

• 2008

  Company moves headquarters to Stadtcenter Rolltreppe at Hallescher Markt in Halle (Saale) in January.

• 2005

  Radio Brocken hilft e.V. charitable association founded in September.

• 2003

  RTL Group becomes an investor; Project 89.0 Digital renamed 89.0 RTL.

• 2001

  Project 89.0 Digital goes on air as a DAB pilot project.

• 1992

  Company founded as AH Antenne Hörfunk GmbH & Co. KG with the launch of Radio Brocken.

Expert for audio advertising and events, reaching millions of contacts daily through radio and web.

• Radio Brocken

  Radio station launched in 1992, part of Funkhaus Halle.

• 89.0 RTL

  Radio station originally launched as Project 89.0 Digital in 2001, renamed after RTL Group investment.

• Audio advertising

  Advertising solutions via radio and web, covering product launches, sales, image building, recruiting, and event communication.

• Event services

  Planning and execution of city festivals, company celebrations, trade fair appearances, and more.

1. 1Startseite - Funkhaus Hallefunkhaus-halle.de
2. 2Erfolgsgeschichten - Funkhaus Hallefunkhaus-halle.de
3. 3Funkhaus Halle - Wikidatawikidata.org
4. 4Funkhaus Halle - Wikipediade.wikipedia.org