Furaibo
Corporate brand
UnclaimedJapanese izakaya chain from Nagoya, credited as the birthplace of Nagoya's signature tebasaki fried chicken wings.
Last updated September 28, 2026
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Overview
Furaibo is a Japanese restaurant chain headquartered in Nagoya, Aichi Prefecture, best known as the originator of tebasaki karaage — deep-fried chicken wings coated in a secret sweet-savory tare sauce, one of the signature dishes of Nagoya cuisine. The chain traces its beginnings to a restaurant opened in 1963 by Kenko Otsubo (1929–2020), a native of Kitakyushu, Fukuoka, in the Hihino-cho district of Atsuta ward, Nagoya. That first shop specialized in chicken dishes, with a whole grilled half chicken called "Tarzan-yaki" as its centerpiece; when the house tare was brushed onto fried chicken wings, the dish became so popular that it grew into the restaurant's defining offering. Rather than expanding through a conventional franchise system, Furaibo grew through noren-wake — a Japanese apprenticeship tradition in which disciples are permitted to open their own independent shops under the same name and banner. Because founder Otsubo deliberately avoided franchising, the network is not a franchise chain in the strict sense, yet it has expanded to more than 80 locations in Japan and overseas. The chain remains concentrated in the Nagoya metropolitan area, with the largest cluster in Aichi Prefecture, and also operates in Gifu, Mie, Tokyo, Hokkaido, Miyagi, Saitama, Toyama, Osaka, Fukuoka, Saga and Kumamoto, plus one restaurant in the United States. Furaibo positions itself on authenticity and heritage, using the phrase "Ganso Tebasaki Karaage" (the original fried chicken wings) as its core catchphrase — a phrase that is widely recognized and deeply embedded in the Nagoya region. As tebasaki karaage gained nationwide recognition as one of the staples of "Nagoya meshi," competitors such as Yamachan and Sagami entered the category with chicken wings as a flagship menu item, but Furaibo has maintained its standing as the self-described originator while continuing to open stores in Japan and abroad. In addition to its restaurants, the brand sells packaged original products such as Furaibo's tare sauce and all-purpose spice for home use, extending the taste of its signature dish beyond the dining room.
History
Furaibo's history begins in November 1963, when Kenko Otsubo (1929–2020), a native of Kitakyushu in Fukuoka Prefecture, opened the chain's first restaurant, the Hihino store, in Hihino-cho, Atsuta ward, Nagoya. That original shop was a chicken restaurant whose centerpiece was a whole grilled half chicken known as "Tarzan-yaki," and it served a broad range of chicken dishes. The pivotal development came when the shop's house tare sauce was brushed onto deep-fried chicken wings: the combination proved so popular that tebasaki karaage grew from a side item into the restaurant's signature dish and, eventually, the foundation of an entire chain. Rather than expanding through a standard franchise system, Otsubo allowed his apprentices to branch out under the Furaibo name through noren-wake, the traditional Japanese practice of permitting a trusted disciple to open an independent shop carrying the master's name and banner. Because the founder deliberately did not adopt franchising, the resulting network is not a franchise chain in the conventional sense, yet it grew into a group of more than 80 restaurants in Japan and overseas. The catchphrase "Ganso Tebasaki Karaage" — the original fried chicken wings — became notably famous and widely recognized in the Nagoya region, and it remains the brand's central claim to authenticity. In February 1987, Furaibo opened its first overseas restaurant, the Gardena store in Gardena, California, in the United States. The chain continued to concentrate its expansion in the Nagoya metropolitan area while gradually extending its reach across Japan. In November 2011, it opened its first Tokyo location inside the Shinagawa Front Building, and it also established a presence in Kitakyushu, Fukuoka Prefecture, the founder's home region. The original Hihino store, the chain's first location, closed in 2019. As tebasaki karaage became widely recognized as one of the staples of "Nagoya meshi," other restaurant operators — including Yamachan and Sagami — entered the category with chicken wings as a flagship menu item. Furaibo, however, has maintained its position as the self-described originator, operating restaurants not only across Japan but also overseas. By the mid-2020s the chain continued to open and renew stores, including the relocation and renewal of the Narumi store in April 2026 and the openings of the Imaike and MEICHIKA stores in 2026. Alongside its restaurant business, Furaibo sells packaged original products such as its tare sauce and all-purpose spice, allowing customers to recreate the taste of its signature dish at home.
First store, the Hihino store, opens in Atsuta ward, Nagoya; the chain's founding.
First overseas store, the Gardena store, opens in Gardena, California, United States.
First Tokyo store opens inside the Shinagawa Front Building.
The original Hihino store, the chain's first location, closes.
Narumi store relocates and reopens after renewal.
Furaibo Imaike store opens.
Furaibo MEICHIKA store opens.
Products and positioning
Heritage-driven izakaya chain positioning itself as the authentic originator of Nagoya's tebasaki karaage, expanding through the traditional noren-wake apprentice system rather than franchising.
Ganso Tebasaki Karaage (original fried chicken wings)
The chain's signature dish and the basis of its identity: fresh chicken wings grilled one by one and coated in a secret tare sauce.
Tarzan-yaki
A whole grilled half chicken that was the centerpiece of the original Hihino store's menu.
Furaibo tare sauce and spice set
A packaged set of Furaibo's tare sauce and a precisely balanced salt-and-pepper blend for enjoying the restaurant's taste at home.
Furaibo all-purpose spice
An all-purpose seasoning inspired by the original tebasaki karaage, marketed for use on a wide range of dishes.
Sources4 sources
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