FX Pichler
Product brand
UnclaimedAustrian winery founded in 1905 at Oberloiben 27, known for Grüner Veltliner selection massale and Wachau wines.
Last updated September 15, 2026
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Overview
FX Pichler is an Austrian winery founded in 1905 at Oberloiben 27. Its history includes selection massale work on Grüner Veltliner by Franz Pichler Sr. (1906–1998), first recorded in 1928 on the Loibenberg and in the Steinertal vineyards, and a second selection in 1952. The winery continues to reproduce the chosen selection in many of its Veltliner vineyards. In 1984 it had a national breakthrough with a Gelber Muskateller named 'Wine of the Year'. It has also released its first two vintages, 2022 and 2023, of a 'Wachauer' Pinot Noir.
History
The winery was founded in 1905 at Oberloiben 27. Franz Pichler Sr. (1906–1998) carried out selection massale work on Grüner Veltliner, first recorded in 1928 on the Loibenberg and in the Steinertal vineyards, with the aim of taking cuttings from vines displaying the most positive properties of the grape variety. A second selection massale by Franz Pichler Sr. followed in 1952 from Loibenberg in Steinertal. The winery continues to reproduce the chosen selection, found in many of its Veltliner vineyards today. In 1984 it achieved a national breakthrough with a Gelber Muskateller named 'Wine of the Year'. The winery has released its first two vintages, 2022 and 2023, of a 'Wachauer' Pinot Noir.
Products and positioning
Grüner Veltliner
Gelber Muskateller
Wachauer Pinot Noir 2022 & 2023
Sources2 sources
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