G.EMPRESARIAL PALACIOS ALIMENTACION SAU

Grupo Empresarial Palacios Alimentación, S.A. (commonly Grupo Palacios or simply Palacios) is a Spanish food company headquartered in Albelda de Iregua, in the wine-growing region of La Rioja. Its origins lie in a family butcher shop that opened in that same village in 1960; in 1983 the family launched Embutidos Palacios S.A. in a 4,000 m² facility with seven employees, dedicated at first to a single product, chorizo sarta (a cured, sausage-style chorizo). Over the following decades the company diversified far beyond cured sausage, and today it describes itself as a reference group in the Spanish food sector with a portfolio spanning several types of chorizo, chistorra, Spanish tortilla, fresh pizzas, prepared dishes and frozen pastry. The Palacios brand is best known for chorizo and for Spanish tortilla. By 1997 the company reported that Palacios chorizo was the leader in the Spanish market with a 21% share (source cited by the company: ACNielsen). In 1998 it was one of four European companies authorised by the Spanish authorities for a specific export-related activity, according to its own corporate history. The group has built a multi-brand structure: alongside the flagship Palacios brand it lists Floristán, San Martín, Fuentetaja, Naysa, Pastry Factory and Rhokett. Production is concentrated in Spain, with six plants: the headquarters and main complex at Albelda de Iregua (two sausage plants, two pizza plants, one prepared-dishes plant and one cake plant), a tortilla plant at Buñuel in Navarra, and a pastry plant at Quintes in Asturias, among others. Palacios has a pronounced international vocation. According to its export page, the group is present on five continents. Its products are exported to the main European markets — Germany, Belgium, Italy, Poland, the United Kingdom, Ireland, Portugal, Switzerland, Sweden, Denmark, Austria, Hungary, Slovakia, the Czech Republic and Malta — and are also sold in the Americas (United States, Canada, Mexico, Colombia, Chile, Brazil, the Dominican Republic and Puerto Rico), Africa (Morocco, Libya, Equatorial Guinea and Angola), the Middle East (United Arab Emirates), and in the Philippines and China. The company maintains country-facing web presences for Spain, France, the United States and Germany. The company operates as a private, family-rooted Spanish group (the legal entity is a sociedad anónima unipersonal, SAU). Its registered address is Ctra. de Logroño, s/n, 26120 Albelda de Iregua (La Rioja). Marketing has long leaned on popular, folk-flavoured campaigns — for example the chorizo slogan "100% Natural. 100% Inimitable. El inimitable sabor a pueblo" and the tortilla line "la mejor Tortilla... ¡después de la tuya!" — supported by television spots, recipes, promotions and a consumer blog. Sustainability communications highlight photovoltaic panels at its plants and the publication of environmental declarations since April 2023.

The germ of Grupo Palacios was a family butcher shop (carnicería) that opened in 1960 in Albelda de Iregua, a village in La Rioja, Spain. For more than two decades the business remained a local butchery. In 1983 the family took the decisive step into industrial production, inaugurating the facilities of Embutidos Palacios S.A. in the same locality: a 4,000 m² plant with seven employees, dedicated exclusively at first to making chorizo sarta, a cured sausage-style chorizo. The company grew rapidly around that single product. By 1997, according to its own corporate history, Palacios chorizo had become the leader of the Spanish market with a 21% share (the company cites ACNielsen, Tam AS06 as the source). In 1998 the company states it was one of four European companies authorised by the Spanish authorities — a milestone it presents as evidence of its technical and regulatory standing in the sector. From the 1990s onward Palacios pursued a strategy of innovation, quality and diversification. It moved beyond cured meats into Spanish tortilla, fresh pizzas, prepared dishes and frozen pastry, building a multi-brand portfolio that today includes Palacios, Floristán, San Martín, Fuentetaja, Naysa, Pastry Factory and Rhokett. Production was organised into six plants across Spain. The headquarters and largest production complex remain at Albelda de Iregua, where the group operates two sausage plants, two pizza plants, one prepared-dishes plant and one cake plant. A dedicated tortilla plant was established at Buñuel in Navarra, and a pastry plant at Quintes in Asturias. Internationalisation became a central pillar. The group's export page states that Grupo Palacios is present on five continents. Its products reach the main European markets — Germany, Belgium, Italy, Poland, the United Kingdom, Ireland, Portugal, Switzerland, Sweden, Denmark, Austria, Hungary, Slovakia, the Czech Republic and Malta — as well as the Americas (United States, Canada, Mexico, Colombia, Chile, Brazil, the Dominican Republic and Puerto Rico), Africa (Morocco, Libya, Equatorial Guinea and Angola), the Middle East (United Arab Emirates), and the Philippines and China. The company maintains localised web presences for Spain, France, the United States and Germany. In recent years the group has emphasised sustainability alongside commercial expansion. Its website highlights photovoltaic panels installed at its plants to generate clean energy and reduce carbon footprint, and notes that since April 2023 the company's environmental declarations have been available for consultation on request. Marketing has continued to build on the brand's popular, folkloric tone, with campaigns such as the chorizo slogan "100% Natural. 100% Inimitable. El inimitable sabor a pueblo" and the tortilla claim "la mejor Tortilla... ¡después de la tuya!", supported by television spots, recipe content, promotions and a consumer blog.

• 2023

  From April 2023, the company's environmental declarations are made available for consultation.

• 1998

  Palacios is one of four European companies authorised by the Spanish authorities, per the company's corporate history.

• 1997

  Palacios chorizo becomes leader of the Spanish market with a 21% share (source cited: ACNielsen, Tam AS06).

• 1983

  Inauguration of Embutidos Palacios S.A. facilities (4,000 m², 7 employees) for the production of chorizo sarta.

• 1960

  Opening of the family butcher shop "Palacios" in Albelda de Iregua.

Mass-market Spanish food group with a folk, family and naturalness-oriented brand image, spanning cured meats, ready meals and frozen bakery.

• Chorizo (several varieties)

• Chistorra

• Fresh pizzas

• Spanish tortilla

• Prepared dishes

• Pastry and cakes

1. 1Palacios. Home.palacios.es
2. 2Exportación | Palaciospalacios.es
3. 3Historia y evolución | Palaciospalacios.es
4. 4Plantas de producción | Palaciospalacios.es
5. 5G.EMPRESARIAL PALACIOS ALIMENTACION SAUwikidata.org