General Emballage

Général Emballage is an Algerian paper and packaging company specialising in the manufacture and conversion of corrugated cardboard. Founded in 2000 by Ramdane Batouche in the Taharacht industrial zone at Akbou, in the Béjaïa wilaya, it began production in 2002 and has grown into the largest corrugated board producer in Algeria and, according to French Wikipedia, the largest in Africa. The company operates three industrial sites — Akbou, Oran and Sétif — with a nominal capacity of close to 260,000 tonnes and more than 1,300 employees. Its registered capital stands at 2,000,000,000 Algerian dinars. The company's business spans three strategic areas: the production of corrugated cardboard sheets for converters and logistics activities; the conversion of corrugated board into packaging, trays and point-of-sale advertising (PAV/PLV) through printing and die-cutting processes; and the recovery of post-consumer recycled paper (PCR). Général Emballage manufactures to order double-face boards (B, C, E and F flutes) and double-double boards (BC and BE), as well as packaging and displays, and carries out high-resolution post-printing in up to six colours with full or selective varnish. Its teams manage the entire production chain, from design and prototyping to die-cut forms, printing films, packaging and display manufacturing, and delivery. Product lines include office and archiving boxes, board and interleaves, PAV and PLV displays, American-style cases, trays and die-cuts, takeaway food packaging, and fruit and vegetable trays. The company also offers paraffin-coated board, recommended for packaging requiring resistance to moisture, grease and corrosion, suitable for cold rooms and for exporting fruit, vegetables and meat products. Its high-resolution flexography is presented as a cost-effective alternative to offset lamination and display advertising. Général Emballage is certified to ISO 9001:2015, ISO 14001:2015 and ISO 45001:2018 for its integrated quality, health and safety at work, and environmental management system. It positions sustainability and social commitment as pillars of its growth, describing its industry as a regenerative "closed loop" and acting as both a supplier of packaging and a buyer of paper and cardboard waste. In 2024 it launched a project to build a paper mill at Naâma with a planned capacity of 350,000 tonnes per year.

Général Emballage was created in 2000 by Ramdane Batouche with a capital of 32 million Algerian dinars in the Taharacht industrial zone at Akbou, in the Béjaïa wilaya. Production began in 2002 with a workforce of 83 employees. In 2006 the capital was increased to 150 million DZD and the workforce reached 318 employees. In 2007 the Sétif unit entered production, the capital was raised to 1.23 billion DZD, and the workforce grew to 425 employees. In 2008 exports to Tunisia began and the Oran unit entered operation. In 2009 the capital was increased to 2 billion DZD and Maghreb Invest took a 40% stake; the workforce stood at 597 employees. In 2010 the company reported revenue of USD 38.053 million and net income of USD 2.071 million, ranking 50th among Algerian companies. In 2011 the three production plants at Akbou, Oran and Sétif had a combined capacity of 130,000 tonnes, equivalent to 80% of Algerian consumption, with 699 employees. In 2012 the Oran plant was transferred to the Hassi-Ameur industrial zone and a framework partnership agreement was signed with the University of Béjaïa. In 2013 Général Emballage received ISO 9001:2008 certification, and in 2014 exports to Libya began. In 2015 the company received the Encouragement Prize of the 2014 Export Trophy (World Trade Center). In 2016 Maghreb Private Equity Fund exited and Développement Partners International (DPI) entered with 49% of the share capital. In 2024 Général Emballage began a project to build a paper mill at Naâma with a production capacity of 350,000 tonnes per year. Today the company operates three industrial sites (Akbou, Oran and Sétif) with more than 1,300 employees and a nominal capacity of close to 260,000 tonnes, and is certified to ISO 9001:2015, ISO 14001:2015 and ISO 45001:2018.

• 2024

  Project launched to build a paper mill at Naâma with capacity of 350,000 tonnes per year.

• 2016

  Maghreb Private Equity Fund exits; Développement Partners International (DPI) enters with 49% of share capital.

• 2015

  Receives Encouragement Prize of the 2014 Export Trophy (World Trade Center).

• 2014

  Exports to Libya begin.

• 2013

  Receives ISO 9001:2008 certification.

• 2012

  Oran plant transferred to Hassi-Ameur industrial zone; framework partnership signed with University of Béjaïa.

• 2011

  Three plants reach combined capacity of 130,000 tonnes, equivalent to 80% of Algerian consumption; 699 employees.

• 2010

  Revenue of USD 38.053 million and net income of USD 2.071 million; ranked 50th among Algerian companies.

• 2009

  Capital increased to 2 billion DZD; Maghreb Invest takes 40% stake; workforce reaches 597.

• 2008

  Exports to Tunisia begin; Oran unit enters operation.

• 2007

  Sétif unit enters production; capital raised to 1.23 billion DZD; workforce reaches 425.

• 2006

  Capital increased to 150 million DZD; workforce reaches 318.

• 2002

  Production begins with 83 employees.

• 2000

  Général Emballage founded by Ramdane Batouche with capital of 32 million DZD in Akbou, Béjaïa.

Algeria's leading corrugated cardboard packaging manufacturer and the largest corrugated board producer in Africa, emphasising integrated production, sustainability and social commitment.

• Corrugated cardboard sheets

  Double-face (B, C, E, F flutes) and double-double (BC, BE) boards for converters and logistics.

• Corrugated packaging and displays

  Custom packaging, trays, PAV/PLV displays, American-style cases, die-cuts.

• Paraffin-coated board

  Recommended for moisture, grease and corrosion resistance; suitable for cold rooms and export of fruit, vegetables and meat.

• High-resolution flexography

  Post-printing up to 6 colours with full or selective varnish; cost-effective alternative to offset lamination.

1. 1Général Emballage official websitegeneralemballage.com
2. 2À propos de Général Emballagegeneralemballage.com
3. 3Général Emballage - Wikidatawikidata.org
4. 4Général Emballage - Wikipédiafr.wikipedia.org