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Gentle Dental

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Gentle Dental is a dentist-owned dental-care organization serving patients through a network of practices in Massachusetts and New Hampshire.

Last updated September 25, 2026

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Overview

Gentle Dental is a dental-care brand and dental service organization in the United States. The supplied company information describes it as a New England healthcare provider with more than 45 years of experience, founded by dentists Dr. Ron Weissman and Dr. Sam Shames. Its first location was in Brookline, Massachusetts. The brand says it is owned by dentists and was built around the idea that quality dental care should be accessible, with a continuing aim of reducing barriers to oral health care. The organization serves Massachusetts and New Hampshire. Its website describes a network of more than 45 locations, more than 200 dentists and specialists, and care for patients of all ages. Rather than focusing on a single procedure, Gentle Dental offers general and preventive care alongside cosmetic, emergency, restorative, orthodontic, surgical, and other specialist services. Examples include routine examinations and cleanings, veneers and whitening, braces and clear aligners, extractions, root canals, gum treatment, crowns, and implants. The company presents its multispecialty model as a way to make care coordinated and convenient, with on-site specialists and personalized treatment plans. Gentle Dental positions its service around patient comfort, convenience, and access. Its stated mission is to create healthy, confident smiles for life, and its materials emphasize listening to patients, tailoring treatment to individual needs, and providing a welcoming experience. The brand also highlights technology such as iTero digital scans, cone-beam 3D imaging, and Videa, which it describes as an FDA-cleared, AI-powered aid for reviewing X-rays. Its website notes that it accepts most insurance plans and promotes convenient appointment availability at some locations. The press archive identifies Waltham, Massachusetts, as the location from which the organization issued announcements. It records network growth in New Hampshire and Massachusetts, including new offices in Manchester, Nashua, Franklin, and Rochester. The archive also names 42 North Dental in connection with openings of Gentle Dental offices. The supplied material does not establish a precise founding year, a formal parent-company relationship, or current named executives.

History

Gentle Dental’s supplied company history traces the organization to the work of dentists Dr. Ron Weissman and Dr. Sam Shames. The company says it began with a location in Brookline, Massachusetts, and that its founding principle was that quality dental care should be accessible. It describes its continuing goal as reducing barriers to optimal oral health. The materials do not give a precise founding year; the current website instead characterizes the organization as having more than 45 years of experience. The brand developed as a regional, multispecialty dental-care network in New England. Its model brings general and preventive services together with cosmetic, restorative, orthodontic, emergency, surgical, and specialist care. Gentle Dental says on-site specialists support comprehensive and coordinated care, while individualized treatment plans address the needs of each patient. Its stated mission is to create healthy, confident smiles for life, with a patient-first approach centered on comfort, empathy, and a welcoming experience. The press archive documents network expansion during the period covered by its announcements. In 2019, it reported a new Franklin, Massachusetts, office and identified it as the 39th Gentle Dental location in New England. In 2020, the archive announced the South Nashua office as the 43rd location and also referred to a new website. In April 2021, a second Manchester, New Hampshire, office opened; the announcement called it the 44th location. In December 2021, the archive reported the opening of a Rochester, New Hampshire, office, stating that it joined seven existing Gentle Dental locations in the state. The Rochester announcement names 42 North Dental as the organization opening the location, but the supplied material does not spell out a formal ownership or parent-company relationship. Gentle Dental’s present-day website describes a network of more than 45 locations in Massachusetts and New Hampshire, supported by more than 200 dentists and specialists. The company highlights technologies including iTero digital scans, cone-beam 3D imaging, and Videa, an FDA-cleared AI-powered aid for reviewing X-rays. Its stated service range includes preventive care, cosmetic procedures, emergency treatment, oral surgery, orthodontics, restorative dentistry, and specialty care. The supplied sources do not identify current executives, a precise founding date, or a stock-market listing.

  • First location established in Brookline, Massachusetts

  • Franklin, Massachusetts, location announced

  • South Nashua location and new website announced

  • Second Manchester, New Hampshire, location opened

  • Rochester, New Hampshire, location opened

Products and positioning

A dentist-owned, patient-first regional dental-care network that presents comprehensive, multispecialty treatment as accessible, personalized, and convenient.

  • Preventive and general care

    Routine cleanings, comprehensive exams, and personalized oral-hygiene plans.

  • Cosmetic dentistry

    Services include whitening, porcelain veneers, and smile makeovers.

  • Emergency dental care

    Care for dental pain, broken teeth, and other urgent issues.

  • Orthodontics

    Traditional braces and clear aligners.

  • Restorative and specialty care

    Examples include crowns, implants, root canals, and gum treatment.

  • Oral surgery

    Includes extractions, wisdom-tooth removal, and bone grafting.

Sources5 sources

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