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German Films

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German Films Service + Marketing GmbH is the national information and advisory center for the promotion of German films worldwide.

Last updated November 4, 2026

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Overview

German Films Service + Marketing GmbH is the national information and advisory center for the promotion of German films worldwide. It was established in 1954 under the name Export-Union of German Cinema as the umbrella association for the Association of German Feature Film Producers, the Association of New German Feature Film Producers and the Association of German Film Exporters, and operates today in the legal form of a limited company. In 2004, the company was reorganized and now operates under the name German Films Service + Marketing GmbH. Its activities include festival relations, regional desks covering markets such as the USA & UK, Southern Europe, South- & Central America, Central & Eastern Europe, Asia, Australia, the Nordics & Turkey, as well as short films, animation, documentary and distribution support. German Films also promotes the values of democracy and plurality through a label of that name, developed following the lead of FilmFernsehFonds Bayern's initiative.

History

German Films Service + Marketing GmbH was established in 1954 under the name Export-Union of German Cinema as the umbrella association for the Association of German Feature Film Producers, the Association of New German Feature Film Producers and the Association of German Film Exporters, and operates today in the legal form of a limited company. In 2004, the company was reorganized and now operates under the name German Films Service + Marketing GmbH.

Products and positioning

National information and advisory center for the promotion of German films worldwide.

Marketing campaigns

  • For Democracy and Plurality

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