Get Up (A Cowboys Anthem)

Get Up (A Cowboys Anthem) is a dance-pop promotional recording performed by American singer Kelly Clarkson and created for Pepsi NFL Anthems, a campaign developed by Pepsi in partnership with the National Football League. The song was associated specifically with the Dallas Cowboys and was designed as a crowd-oriented sports anthem rather than as part of Clarkson's regular studio-album catalog. Clarkson, who was born in the Dallas–Fort Worth area and has identified as a Cowboys fan, wrote the song with Ryan Williams and collaborated with producers and co-writers Josh Abraham and Oligee. Its lyrics and arrangement were built around team spirit, Texas references, audience participation, and the energy of professional football. The track uses a dance-pop framework with synthpop elements, prominent rhythmic production, and sampled crowd-cheering effects intended to reinforce its stadium setting. Clarkson described the Dallas Cowboys Cheerleaders and the broader identity of the Cowboys organization as inspirations for the writing, with the verses shaped from a cheer-oriented perspective and the chorus intended for collective singing. Pepsi and the NFL first made the recording available as a free digital download in August 2012 as part of the Pepsi NFL Anthems initiative. RCA Records subsequently issued it commercially as a digital single on October 2, 2012. The recording has a listed duration of three minutes and forty-six seconds. Contemporary music coverage generally characterized it as an upbeat, accessible sports anthem and compared its motivational tone with material from Clarkson's Stronger era. The song's subject is therefore a music recording and promotional campaign asset, not an Italian food brand; the supplied country and consumer-staples classification conflict with the authoritative Wikipedia subject and have been corrected accordingly.

Get Up (A Cowboys Anthem) was developed in 2012 as part of Pepsi NFL Anthems, a Pepsi campaign created with the National Football League to promote individual NFL teams through original music. The recording was assigned to Kelly Clarkson and focused on the Dallas Cowboys. Clarkson's personal connection to the area and her stated support for the Cowboys made her a natural performer for the project. According to accounts surrounding the song, she wrote the initial material quickly after being invited to participate. Ryan Williams is credited as a co-writer, while Josh Abraham and Oligee contributed as co-writers and producers. The collaborators had previously worked with Clarkson on material connected with her pop career. Musically, the song combines dance-pop and synthpop characteristics with a strong, polished beat and crowd-cheering samples. Its arrangement is intended to work in a sports environment, with a simple, emphatic chorus suitable for group participation. Clarkson said that the Dallas Cowboys Cheerleaders influenced the writing process, particularly the contrast between cheer-inspired verses and an anthemic chorus. The lyrics emphasize Texas, the Cowboys, collective enthusiasm, and the act of getting up and shouting in support of the team. Pepsi and the NFL released the song on August 13, 2012, with reference material also describing the public availability as beginning on August 14. It was offered as a free digital download through February 2013. RCA Records followed with a commercial digital re-release on October 2, 2012. The standard digital track has a duration of three minutes and forty-six seconds. Contemporary reviews were broadly favorable about the recording's energy and accessibility, while also treating it primarily as a purpose-built team anthem rather than as a major artistic departure. Reviewers compared its motivational character with Clarkson's earlier pop material, particularly songs associated with her Stronger period. No chart performance, sales figures, executive history, corporate ownership structure, or major controversy is established in the supplied reference material. The authoritative subject is a song and advertising-campaign recording, not a consumer-food brand.

• 2012

  Song commissioned for Pepsi NFL Anthems

  [1]Get Up (A Cowboys Anthem)en.wikipedia.org

  Pepsi and the NFL commissioned a Dallas Cowboys-themed recording performed by Kelly Clarkson.

• 2012

  Promotional digital release

  [1]Get Up (A Cowboys Anthem)en.wikipedia.org

  Pepsi and the NFL released the song as a free digital download in August 2012.

• 2012

  RCA Records digital re-release

  [1]Get Up (A Cowboys Anthem)en.wikipedia.org

  RCA Records issued the recording commercially as a digital single on October 2, 2012.

An upbeat, participatory football anthem connecting Kelly Clarkson's pop audience with Pepsi's NFL sponsorship and the Dallas Cowboys' team identity.

• Digital single and promotional sports anthem · 2012

  Get Up (A Cowboys Anthem)

  A 3:46 dance-pop recording with synthpop influences, performed by Kelly Clarkson and written with Ryan Williams, Josh Abraham, and Oligee. The production incorporates crowd-cheering sounds and a chant-ready chorus, with lyrics centered on the Dallas Cowboys, Texas identity, and collective football enthusiasm. It first appeared as a Pepsi NFL Anthems promotional download and was later re-released by RCA Records.

• 2012Pepsi NFL Anthems

  United States

  Pepsi partnered with the NFL to create team-focused songs, with Clarkson's recording serving as the Dallas Cowboys entry. The initiative used music, team identity, and free digital distribution to support NFL-related promotion.

  Outcome. The song received a promotional release through Pepsi and the NFL and later became available commercially through RCA Records.

  Source

• 2012

  Launch of a Dallas Cowboys promotional anthemProduct launch

  Background

  Pepsi and the NFL sought original music connected to individual NFL teams as part of the Pepsi NFL Anthems campaign.

  Action taken

  They released Kelly Clarkson's Dallas Cowboys-themed recording as a free digital download before RCA Records issued a commercial digital version.

  Aftermath

  The song became both a campaign asset and a commercially distributed digital single.

  Source

1. 1Get Up (A Cowboys Anthem)en.wikipedia.org