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Gloria Cars

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Italian manufacturer of racing-car chassis and formula cars, based in Cambiano, Turin, and founded in 1969 by Ecco Gloria.

Last updated September 28, 2026

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Overview

Gloria Cars is an Italian chassis manufacturer and racing-car constructor headquartered in Cambiano, in the Turin area of northern Italy. The company was founded in 1969 by Ecco Gloria and has since specialised in the design and production of single-seater racing cars and chassis for formula and sports-racing categories. Its legal entity is Gloria S.r.L., a limited liability company whose registered office is listed at Corso Vittorio Emanuele II n°107, 10128 Turin, with an operating address at via Cavaglià 3a, 10020 Cambiano (TO). The company's share capital is recorded as 100,000 euros fully paid in, and it is registered in the Turin company register (REA 979643, dated 17 October 2002). Gloria Cars is best known as a constructor of small-displacement formula cars. According to public records, it currently has four racing cars in production: the B4, raced in Formula Gloria; the B5, used in Formula Azzurra and Formula Gloria; the C7F, built for SCCA Formula 1000 competition; and the C7P, used in IPS and CIVM events. This product range reflects the company's focus on accessible, entry-level and mid-level single-seater racing, serving both European and North American series. As a specialist constructor rather than a mass-market automaker, Gloria Cars operates in the motorsport supply chain, providing complete cars and chassis to privateer teams and drivers. Its presence in series such as Formula Azzurra (an Italian junior formula) and SCCA Formula 1000 (a US club-racing class) illustrates a transatlantic customer base. The company remains privately held and active, with contact and commercial information published through its official website, gloriacars.com.

History

Gloria Cars was founded in 1969 by Ecco Gloria as an Italian chassis manufacturer based in Cambiano, in the Turin metropolitan area. From its beginnings the company concentrated on the construction of racing cars and chassis, a niche in which Italy already had a strong tradition through firms such as Ferrari, Maserati, Abarth and Osella. Rather than competing in top-tier international formulae, Gloria Cars positioned itself in the smaller-displacement and club-racing categories, where privateer teams and gentleman drivers required affordable, well-engineered single-seaters. Over the decades the company developed a family of formula cars identified by model codes such as B4, B5, C7F and C7P. The B4 is associated with Formula Gloria, a formula category linked to the company's own name. The B5 was used in Formula Azzurra, an Italian junior single-seater series, as well as in Formula Gloria. The C7F was designed for SCCA Formula 1000, a class in the United States' Sports Car Club of America racing programme, while the C7P competed in IPS and CIVM events. These four models are reported to be in production, indicating a stable, low-volume manufacturing operation rather than mass production. The corporate entity, Gloria S.r.L., is registered in Turin. Public records cited on the company's website give a registered office at Corso Vittorio Emanuele II n°107, 10128 Turin, and an operating site at via Cavaglià 3a, 10020 Cambiano (TO). The company's registration number in the Turin company register (REA) is 979643, dated 17 October 2002, and its share capital is stated as 100,000 euros fully paid in. The firm remains privately held and continues to trade under the Gloria Cars name, with its official website serving as the primary point of contact for information and sales enquiries.

  • 2002

    Gloria S.r.L. registered in the Turin company register (REA 979643, 17 October 2002).

  • 1969

    Gloria Cars founded by Ecco Gloria in Cambiano, Turin, Italy.

Products and positioning

Specialist constructor of entry-level and mid-level formula and sports-racing cars for privateer teams and drivers.

  • B4

    Formula Gloria racing car.

  • B5

    Racing car for Formula Azzurra and Formula Gloria.

  • C7F

    Racing car for SCCA Formula 1000.

  • C7P

    Racing car for IPS and CIVM.

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