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GoFlow Plumbing

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A third-generation, locally owned residential plumbing company serving Sonoma and Marin Counties in California, offering 24/7 emergency service and water heater expertise.

Last updated September 28, 2026

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Overview

GoFlow Plumbing is a residential plumbing company based in Sonoma County, California, serving homeowners across Sonoma and Marin Counties. The company traces its plumbing roots to 1959 and describes itself as a third-generation plumbing business. It was founded by Chris Torres and Adam Bragg, both of whom grew up around the trade and built GoFlow as an alternative to what they saw as sales-driven plumbing companies. The company is not a franchise and does not operate a call center; it positions itself as a local, plumber-built business focused on clarity, honesty, and customer protection. GoFlow Plumbing offers a full suite of residential plumbing services, including water heater repair, installation, and replacement (tank, tankless, gas, and electric); drain cleaning and rootering; leak detection using acoustic detection and thermal imaging; automatic water shutoff valve installation (Moen Flo, Phyn, and other smart systems); toilet repair; and 24/7 emergency plumbing for burst pipes, major leaks, sewer backups, water main breaks, gas leaks, and flooding. The company also sells water heater maintenance plans starting at $150 annually and a "GOFLOW RESERVE" program that lets customers lock in a pre-2027 gas water heater for $899 ahead of anticipated regulatory bans on gas water heaters in California. GoFlow differentiates itself through what it calls "Extreme Communication," a four-step process (You Call, We Diagnose, We Fix It, We Follow Up) that includes arrival windows, on-my-way notifications, upfront pricing, approval before work begins, and post-job follow-up with documentation and warranty information. The company emphasizes treating every home like a family member's house, fixing only what needs fixing, and providing a quoted price that does not change without customer approval. GoFlow Plumbing is a private company headquartered in Sonoma County, California. Its primary service area covers Sonoma and Marin Counties, and it maintains a 24/7 emergency phone line at (707) 200-8350. The company's website is goflow.plumbing.

History

GoFlow Plumbing's history is rooted in a plumbing lineage that the company traces back to 1959, representing three generations of plumbing expertise. The company was formally founded by Chris Torres and Adam Bragg, both of whom grew up around the plumbing trade and learned it hands-on. They built GoFlow after observing that many plumbing companies prioritized sales over solutions and treated customers as transactions rather than people. The company operates as a local, independent business rather than a franchise or a call-center-based operation. It serves residential customers in Sonoma County and Marin County, California, with a comprehensive range of plumbing services. Over time, GoFlow has expanded its offerings to include not only standard repair and installation services but also specialized programs such as water heater maintenance plans and the GOFLOW RESERVE program, which allows homeowners to lock in a pre-2027 gas water heater installation ahead of anticipated regulatory changes in California. GoFlow has built its reputation on what it calls "Extreme Communication," a structured four-step customer experience process designed to keep homeowners informed at every stage of a plumbing job. The company emphasizes upfront pricing, approval before work begins, and follow-up after completion. It also promotes a philosophy of fixing only what needs fixing, avoiding unnecessary replacements, and treating every home with care. As of the available evidence, GoFlow Plumbing remains an active private company headquartered in Sonoma County, California.

  • 1959

    Plumbing roots begin; the family lineage that would become GoFlow starts its plumbing expertise.

  • GoFlow Plumbing is founded by Chris Torres and Adam Bragg.

  • GOFLOW RESERVE program launched, allowing customers to lock in a pre-2027 gas water heater for $899.

Products and positioning

Locally owned, third-generation plumbing company emphasizing transparency, upfront pricing, and extreme communication; not a franchise or call center.

  • Water Heater Services

    Professional water heater repair, installation and replacement for tank, tankless, gas and electric systems in Sonoma and Marin Counties.

  • Clogged Drains / Rootering

    Professional drain cleaning service to clear tough clogs in Sonoma and Marin Counties.

  • Water Heater Maintenance Plans

    Annual service starting at $150 to extend water heater life, prevent emergencies, and save money.

  • Emergency Plumbing Services

    24/7 emergency plumbing in Sonoma and Marin Counties for burst pipes, flooding, and sewer backups.

  • Leak Detection

    Water leak detection and pipe repair using acoustic detection and thermal imaging, available 24/7.

  • Automatic Water Shutoff

    Professional automatic water shutoff valve installation including Moen Flo, Phyn, and other smart shutoff systems.

  • Clogged Toilets Cleared

    Toilet repair and clog clearing services.

  • GOFLOW RESERVE

    Program to lock in a pre-2027 gas water heater for $899 and install it when needed.

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