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Goggo Network

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Corporate brand

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European autonomous-mobility company developing and operating driverless vehicle and delivery fleets.

Last updated August 24, 2026

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Overview

Goggo Network is a European autonomous-mobility company established in 2018 and associated with Madrid, Berlin, and Paris. Its business model centers on creating and operating networks of autonomous vehicles for urban mobility, food delivery, and logistics rather than selling autonomous-driving hardware directly to consumers. The company has also positioned itself as a potential partner for public authorities, seeking to help governments develop licensing and operating frameworks for self-driving vehicles. The company was initially incorporated in 2018 under the name “105. ‘Media’ Vermögensverwaltungsgesellschaft mbH” and adopted the Goggo Network name in November 2019. Its founding team included entrepreneur Martín Varsavsky, known for founding or backing businesses in telecommunications, energy, biotechnology, and technology, and Yasmine Fage, a former McKinsey & Company consultant. Goggo’s early geographic focus reflected regulatory developments in France, where changes to mobility legislation created an opportunity to test and eventually commercialize autonomous transport services. In January 2020, Goggo announced a €24 million Series A investment from Axel Springer and SoftBank. The company said the capital would support work in Germany and expand its presence in Spain and France. In 2021, Goggo was also connected with the proposed Levere Holdings SPAC transaction, which was announced as a Nasdaq listing plan under the symbol LVRAU. The available reference material does not establish that Goggo itself became a permanently listed public company, so it is treated here as private and its ticker is left unspecified. Goggo’s best-known early demonstration was Goggo Cart, an autonomous food truck designed to carry products and interact with pedestrians in controlled urban environments. A prototype was shown at Viva Technology in Paris in June 2021. Later that year, the company announced testing in Las Rozas de Madrid, describing the vehicle as the first self-driving food truck to operate on Spanish streets. Reports in February 2022 said the pilot had covered more than 50 kilometers and recorded over 1,000 interactions with pedestrians. The vehicle was described as capable of carrying up to 100 items, with approximately 400 liters of storage, and as using cameras, artificial intelligence, and other algorithms to identify and avoid obstacles. Goggo also developed sidewalk delivery operations in partnership with Glovo. The companies announced a pilot in Madrid’s Salamanca district in late 2021. The service, which began operating in February 2022, used autonomous delivery robots to collect orders from designated stores and deliver them to customers. The robots were designed to travel at pedestrian speeds, with a reported maximum speed of five kilometers per hour and approximately twelve hours of operating autonomy. Goggo presented these trials as a step toward larger autonomous delivery fleets in Spain. Alongside its commercial pilots, Goggo participated in mobility-industry and public-policy initiatives. In 2021 it was associated with France’s 5G Open Road project on the Plateau de Saclay, which sought to demonstrate connected-mobility services using 5G infrastructure. The company also took part in the Trafic 2021 mobility event in Madrid and advocated for clearer Spanish regulation governing autonomous vehicles. Its longer-term ambition has included passenger transport, although the publicly described activity has focused more concretely on food trucks, delivery robots, and fleet operations. Goggo’s present status, scale of deployment, and financial performance are not fully documented in the supplied reference material.

History

Goggo Network was created in Madrid in 2018 as a company intended to build autonomous-mobility networks across European cities. Its original corporate registration used the name “105. ‘Media’ Vermögensverwaltungsgesellschaft mbH”; the business adopted the Goggo Network identity on November 14, 2019. The founding group was led by Martín Varsavsky and Yasmine Fage. Varsavsky brought experience as an entrepreneur and investor in telecommunications, energy, biotechnology, and technology, while Fage contributed consulting and operational experience from her time at McKinsey & Company. The company’s initial strategy was shaped by the evolving legal environment for autonomous vehicles. Regulatory changes in France during 2019 encouraged Goggo to begin developing operations there, while Spain remained an important base for testing and commercial experimentation. Goggo’s stated ambition was not limited to building individual autonomous vehicles. It sought to operate fleets and provide the organizational, technological, and operational infrastructure required for autonomous mobility services. The company also aimed to work with governments on licensing systems for self-driving vehicles. Goggo’s first significant financing milestone came in January 2020, when it raised €24 million in a Series A round involving Axel Springer and SoftBank. The funding was intended to finance German activity and reinforce the company’s position in Spain and France. In February 2020, Martín Varsavsky became chief executive officer, while Yasmine Fage served as chief operating officer. The company subsequently expanded its public profile through demonstrations, industry events, and infrastructure projects. In March 2021, a proposed SPAC transaction involving Levere Holdings was announced. The vehicle, associated with Goggo Network and led by Varsavsky and Fage, was described as seeking a Nasdaq listing under the symbol LVRAU. The announced transaction was reported at $250 million, with Deutsche Bank and Citigroup acting as lead guarantors. The available material does not establish that the transaction was completed or that Goggo became a listed company; accordingly, the brand is classified as private in this dossier. Goggo’s most visible technology demonstration in 2021 was Goggo Cart, an autonomous food truck. A prototype appeared at Viva Technology in Paris in June. In September, Goggo presented the project at a mobility, home, and sustainable-cities event in Madrid and announced a pilot on Calle Real in Las Rozas de Madrid. The vehicle was designed to move slowly through an urban environment, identify obstacles, and make food or other products available to pedestrians. Reports published in February 2022 stated that the vehicle had traveled more than 50 kilometers and had recorded more than 1,000 interactions with pedestrians. Reported specifications included capacity for up to 100 objects and approximately 400 liters of total storage. The company also pursued autonomous last-mile logistics. After participating in the Trafic 2021 event in Madrid, Goggo partnered with Glovo on a delivery-robot pilot in the Salamanca district. The service began in February 2022. Its robots were designed to travel on sidewalks at roughly pedestrian speed, collect orders from participating stores, and deliver them to customers. Public descriptions gave the robots a maximum speed of five kilometers per hour and approximately twelve hours of autonomy. The pilot represented a shift from technology demonstration toward platform-integrated delivery operations. Goggo participated in France’s 5G Open Road project, a government-supported initiative on the Plateau de Saclay intended to test connected-mobility services and 5G-enabled infrastructure. The company also continued to advocate for regulatory clarity in Spain. In early 2022, Fage described passenger transport as a possible future application if the company’s smart-delivery operations proved successful. Goggo stated that a broader fleet of autonomous delivery robots could circulate in Spain by 2023, but the supplied sources do not document whether that target was achieved. The available public record therefore supports describing Goggo as an active autonomous-mobility developer and fleet-operations company with pilots and partnerships, while leaving its current deployment scale and financial performance unknown.

  • 2022

    Autonomous delivery service begins in Madrid

    [1]

    The Glovo pilot began operating in Madrid’s Salamanca district.

  • 2021

    Levere Holdings SPAC proposal announced

    [1]

    A proposed SPAC transaction connected with Goggo was announced with a planned Nasdaq symbol of LVRAU.

  • 2021

    Goggo Cart prototype demonstrated

    [1]

    Goggo presented its autonomous food-truck prototype at Viva Technology in Paris.

  • 2021

    Spanish Goggo Cart pilot announced

    [1]

    A pilot was announced for Las Rozas de Madrid.

  • 2021

    Glovo delivery-robot partnership established

    [1]

    Goggo and Glovo announced a Madrid pilot for autonomous last-mile delivery.

  • 2020

    Series A financing completed

    [1]

    Goggo announced a €24 million Series A investment involving Axel Springer and SoftBank.

  • 2020

    Martin Varsavsky becomes CEO

    [1]

    Varsavsky assumed the chief executive role in February.

  • 2019

    Corporate name changed to Goggo Network

    [1]

    The company moved from its original corporate registration name to the Goggo Network identity.

  • 2018

    Company founded in Madrid

    [1]

    Goggo Network was established to develop and operate autonomous-mobility networks in Europe.

Products and positioning

A European autonomous-mobility network operator focused on practical urban delivery pilots, fleet deployment, and collaboration with governments and mobility platforms.

  • Autonomous food truck · 2021

    Goggo Cart

    Goggo Cart is a low-speed autonomous food and goods vehicle designed for controlled urban environments. It was prototyped in 2021 and piloted in Las Rozas de Madrid and the Cuatro Torres business area. The vehicle was described as using cameras, artificial intelligence, and advanced algorithms to detect and avoid pedestrians, cyclists, traffic signals, and other vehicles. Reported specifications included storage for as many as 100 items and approximately 400 liters of capacity.

  • Last-mile delivery · 2022

    Autonomous delivery robot

    Goggo’s delivery robot was developed for sidewalk-based last-mile logistics. In the Glovo pilot, robots collected orders from designated stores and delivered them to customers in Madrid’s Salamanca district. Public descriptions characterized the robots as pedestrian-speed vehicles with a maximum speed of approximately five kilometers per hour and around twelve hours of operating autonomy.

  • Fleet operation platform

    Autonomous mobility networks

    Goggo Network’s broader offering is the development and operation of autonomous vehicle fleets for city mobility and logistics services. The company’s model includes operational deployment, partnerships with delivery platforms, participation in connected-mobility projects, and engagement with public authorities on licensing and regulation.

Marketing campaigns

  • 2021Goggo Cart Las Rozas pilot

    Spain

    Goggo launched a controlled pilot of its autonomous food truck on Calle Real in Las Rozas de Madrid to test slow-speed autonomous retail and pedestrian interaction.

    Outcome. Reports in February 2022 said the vehicle had traveled more than 50 kilometers and completed more than 1,000 interactions with pedestrians.

  • 2021Glovo autonomous delivery-robot pilot

    Spain

    Goggo and Glovo designed a Madrid pilot in which autonomous sidewalk robots collected orders from participating stores and delivered them to customers in the Salamanca district.

    Outcome. The service began operating in February 2022; the supplied material does not report a final commercial outcome.

  • 20215G Open Road project

    France

    Goggo participated in the French 5G Open Road initiative on the Plateau de Saclay, which explored connected mobility and 5G-supported autonomous transport configurations.

    Outcome. The supplied material confirms participation but does not provide a final project evaluation.

Brand decisions

  • 2022

    Advocate for autonomous-mobility regulationStrategy

    Background

    The company identified regulatory clarity as a prerequisite for scaling autonomous vehicles in Spain.

    Action taken

    Yasmine Fage called for a clear Spanish regulatory framework at the ANFAC mobility forum.

    Aftermath

    Goggo continued to frame government licensing and regulation as part of the autonomous-mobility ecosystem it wanted to help build.

  • 2021

    Introduce Goggo Cart pilotProduct launch

    Background

    The company wanted to demonstrate a practical autonomous retail and food-delivery application in an urban setting.

    Action taken

    Goggo presented a prototype and announced a pilot in Las Rozas de Madrid.

    Aftermath

    The pilot generated reported pedestrian interactions and preceded further demonstrations in Madrid.

  • 2021

    Partner with Glovo for autonomous last-mile deliveryStrategy

    Background

    Goggo sought to move from autonomous-vehicle demonstrations toward platform-supported logistics operations.

    Action taken

    The companies launched a delivery-robot pilot in Madrid’s Salamanca district.

    Aftermath

    The pilot began operating in February 2022; broader commercialization is not documented in the supplied sources.

  • 2020

    Use Series A financing to expand European operationsStrategy

    Background

    Goggo raised €24 million from Axel Springer and SoftBank.

    Action taken

    The company allocated the financing toward Germany and toward strengthening its Spanish and French operations.

    Aftermath

    Goggo continued developing pilots and partnerships across multiple European markets.

    Series A financing. €24 million raised (January 2020)

  • 2019

    Expansion toward FranceStrategy

    Background

    Changes to French mobility legislation created an opportunity to develop autonomous-vehicle operations in the country.

    Action taken

    Goggo decided to begin operations and development work in France while maintaining Spain as an important base.

    Aftermath

    The company subsequently described its operating footprint as spanning Spain, France, Germany, and wider Europe.

Sources2 sources

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