Golazo Group

Golazo is a company that creates value for business and society by getting people moving. It organizes sports events, provides employee energy programs, and connects brands with fans through sport and active lifestyle. The company was founded in 1990, originally known as Consultants in Sports (CIS), and has grown to rest on five pillars: Events, Energy, Brands, Media, and Talent.

In 1986, Bob Verbeeck organized his first running event in Tessenderlo: the Nike Classic. Four years later, Golazo took off – then still known as Consultants in Sports (CIS). In 1992 came the first Tour of Flanders for amateur cyclists, sponsored by Lipton Ice Tea. The Becel 10 Miles evolved into the Antwerp 10 Miles. To get more women running, Golazo launched the Start 2 Run podcast with Evy Gruyaert. Today, the Start 2 Run app has helped 2.5 million people reach their first 5 km, with 17,500 new runners joining every month. The business model rests on five pillars: Events, Energy, Brands, Media, and Talent.

1. 1Home - Golazogolazo.com
2. 2Facts and stats - Golazogolazo.com