GOSHIKI Inc.
Corporate brand
UnclaimedJapanese printing company operating the online print service Best Print and a nationwide print-shop partner network.
Last updated September 28, 2026
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Overview
GOSHIKI Inc. (株式会社五色) is a Japanese printing company headquartered in Taito-ku, Tokyo. It was founded in October 2004 by Tatsuro Tanaka as a limited company (有限会社五色) in Yokohama, Kanagawa Prefecture, and was reorganized into a joint-stock company (株式会社五色) in July 2006. The company's core business is printing, spanning offset printing, DTP-centered on-demand printing, exhibition banners, and a wide range of promotional printed products. Its best-known consumer-facing operation is the online print mail-order site "Insatsu Tsuhan Best Print" (印刷通販ベストプリント, bestprints.biz), launched in February 2010. Best Print was notable in the Japanese online printing market for being the first such service to offer invoice payment (請求書払い), which helped it grow a substantial corporate customer base. The company also runs "Insatsu Tsuhan Partners" (印刷通販パートナーズ), a network in which printing companies across Japan participate as sales agents, sharing internet mail-order systems and printing equipment so that member firms can launch online sales with minimal initial investment. Beyond Japan, GOSHIKI has expanded overseas. GOSHIKI LLC was established in California, USA, in 2013, and operates the US online printing site "GOSHIKI USA"; a New Jersey printing factory was opened in 2017. A Taiwan subsidiary, 台灣五色印刷股份有限公司, was established in August 2022 in New Taipei City. The company describes its mission as "uniting the world through printing" (印刷を通じて世界を一つに). GOSHIKI serves both individual customers and many corporate clients, primarily in the Tokyo area, and lists a broad range of business partners including major Japanese firms and institutions. It remains a private, unlisted company led by founder and representative director Tatsuro Tanaka.
History
GOSHIKI Inc. was founded in October 2004 by Tatsuro Tanaka, the current representative director, as a limited company (有限会社五色) in Yokohama, Kanagawa Prefecture. In July 2006, the company changed its legal form to a joint-stock company (株式会社五色). According to its corporate history, it steadily grew its printing-related orders through sales talk that avoided technical jargon as much as possible. In February 2010, in its fifth year since founding, the company launched its online mail-order printing business, "Insatsu Tsuhan Best Print" (印刷通販ベストプリント). Leveraging ease and clarity of ordering, it expanded by flexibly providing a diverse range of printed products tailored to customer needs. Today it serves not only individual customers but also many corporate clients, mainly in Tokyo. Best Print is described as the first online print service in Japan to make invoice payment (請求書払い) possible, which helped it grow into a print mail-order site with many corporate customers. The company also frames its development as a shift from a manufacturing mindset to a service business, pursuing fine-grained customer service beyond the conventional boundaries of print mail-order. The company also operates "Insatsu Tsuhan Partners" (印刷通販パートナーズ), a network in which printing companies across Japan participate as sales agents. By sharing internet mail-order systems and printing equipment, the network allows member companies to start online mail-order businesses with minimal initial investment, and participating printers can use those shared assets to offer their own products and services. Internationally, GOSHIKI LLC was established in California, USA, in 2013, and operates the US online printing site "GOSHIKI USA." In 2017, a US printing factory was opened in New Jersey. A Taiwan subsidiary, 台灣五色印刷股份有限公司, was established in August 2022 in New Taipei City. The company also lists UJ Thinktank Inc. in the United States, which engages in online marketing consulting. As of its corporate profile, GOSHIKI Inc. is headquartered in Taito-ku, Tokyo, with capital of 13 million yen, and lists a wide range of business partners including major Japanese corporations and institutions. It remains a private, unlisted company.
- 2022
Established the Taiwan subsidiary 台灣五色印刷股份有限公司 in New Taipei City.
- 2017
Opened a US printing factory in New Jersey.
- 2013
Established GOSHIKI LLC in California, USA.
- 2010
Launched the online print mail-order service "Insatsu Tsuhan Best Print."
- 2006
Changed legal form to a joint-stock company, GOSHIKI Inc. (株式会社五色).
- 2004
Tatsuro Tanaka founded Yugen Kaisha Goshiki in Yokohama, Kanagawa Prefecture.
Products and positioning
A printing company that combines online print mail-order with a nationwide partner network, emphasizing ease of ordering and accessible service for both individuals and corporate clients.
印刷通販ベストプリント (Best Print)
Online print mail-order site offering offset printing, DTP-centered on-demand printing, exhibition banners, and promotional goods; first in Japanese print mail-order to offer invoice payment.
印刷通販パートナーズ (Insatsu Tsuhan Partners)
A network of printing companies across Japan acting as sales agents, sharing internet mail-order systems and printing equipment.
GOSHIKI USA
US online printing site operated by GOSHIKI LLC.
Design Antena
A related web property listed among the company's external links.
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