GPK Event- und Kommunikationsmanagement

GPK Event- und Kommunikationsmanagement GmbH is an Austrian agency group that describes itself as more than a conventional agency: a combination of three specialised units — GPK public (marketing and communication), GPK live (events, congresses and roadshows) and career Institut & Verlag (recruiting, retention and placement). According to its own corporate history, the group was founded in 1989 and has since built an integrated offering that spans brand strategy, live experiences and employer branding. The group positions itself at the intersection of classical advertising, innovative marketing and HR expertise. Its service portfolio includes consulting, stakeholder mobilisation, employer-branding campaigns, brand and design work, concept and creation, social media, content marketing, video production, event marketing, congresses, green events, live-experience staging, recruiting, retention, placement and HR studies. This breadth allows GPK to serve clients across the labour-market, business, education and career sectors, as well as public-sector and industry campaigns. GPK's client work shown on its website includes projects such as re:think media 2024, Easy Zulassungsschein, the BEST-RECRUITERS-PORTAL, Mintron, Mein Dienst für Österreich, a Maturant:innen-Initiative and Frau in der Wirtschaft. Several of these projects have been associated with the Austrian Event Award, reflecting the group's strength in live communication and event conception. The agency's own description of its work covers the full chain from conception and staging through planning, organisation, operational support and production. The company is headquartered in Austria and operates primarily on the Austrian market. It is a private company and no stock listing is indicated. Its brand architecture is built around the three named units, which are presented as complementary special forces that jointly create holistic and innovative solutions for clients. GPK continues to present itself as versatile and 'always one step ahead', combining creative agency services with a strong HR and employer-branding focus.

GPK Event- und Kommunikationsmanagement GmbH traces its origins to 1989, the year given on its own website as the founding date of the agency. From that starting point, the organisation developed into a group structured around three specialised units: GPK public, GPK live and career Institut & Verlag. This tripartite structure is central to how the company presents itself today, describing the units as 'three special forces' that combine their strengths to create holistic and innovative solutions for clients. Over the decades, GPK built a portfolio that spans marketing and communication, live events and congresses, and HR-related services such as recruiting, retention and placement. Its work has included campaigns and projects for clients in the labour-market, business, education and career fields. Projects named on the company's website include re:think media 2024, Easy Zulassungsschein, the BEST-RECRUITERS-PORTAL, Mintron, Mein Dienst für Österreich, a Maturant:innen-Initiative and Frau in der Wirtschaft. Several of these have been linked to the Austrian Event Award, underlining the group's recognised capabilities in event conception, staging and production. The agency's service descriptions cover the full project lifecycle: consulting, strategy, conception, creation, implementation, operational support, evaluation and production. In the live area, GPK works on events, congresses, roadshows, green events and live-experience staging. In the public area, it handles brand strategy, branding, design, social media, content marketing and video production. The career unit focuses on recruiting, retention, placement, HR studies, stakeholder mobilisation and employer branding. GPK is headquartered in Austria and operates primarily in the Austrian market. It is a private company; no stock exchange listing is indicated in the available evidence. The group continues to position itself as versatile and forward-looking, combining creative agency services with a strong HR and employer-branding focus.

• 2024

  GPK works on the re:think media 2024 project, listed among its showcased client work.

• 1989

  GPK is founded, according to the company's own website.

Integrated agency group combining classical advertising, innovative marketing and HR expertise for holistic, sustainable solutions.

• GPK public

  Marketing and communication unit covering brand strategy, branding, design, concept and creation, social media, content marketing and video production.

• GPK live

  Live unit for events, congresses, roadshows, green events and live-experience staging.

• career Institut & Verlag

  HR-focused unit for recruiting, retention, placement, HR studies, stakeholder mobilisation and employer branding.

1. 1public . live . career | GPKgpk.at
2. 2Über uns - GPKgpk.at
3. 3GPK Event- und Kommunikationsmanagement GmbHwikidata.org