GRØN 3D Render Studio
Corporate brand
UnclaimedBrazilian architectural visualization studio founded in 2016 in Uberlândia, specializing in photorealistic renders, animations, 360° tours and BIM modeling for the real-estate market.
Last updated September 28, 2026
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Overview
GRØN 3D Render Studio (also written GRON 3D) is a Brazilian architectural visualization studio founded in 2016 in Uberlândia, in the Triângulo Mineiro region of Minas Gerais. The studio was created around the idea that architectural imagery should be produced by people who understand architecture, not only software. Its team is composed of architects and 3D artists who read light, materials and framing the way a designer reads a project, so that the resulting image is not merely attractive but commercially effective. The company serves developers (incorporadoras), construction firms (construtoras) and architecture offices, helping them sell real-estate projects before construction begins. Its core offer covers seven service lines: 3D modeling (full modeling, refinement or completion of a client's model), photorealistic 3D render images in UltraHD 3840×2160 for interiors and exteriors, architectural video (flyovers and walkthroughs), interactive 360° virtual-reality tours, and BIM (Building Information Modeling) consultancy for technical coordination and design from concept through execution. Humanized floor plans and animations are also part of the service set. According to the studio, it has delivered more than 450 projects across three continents, working remotely with clients throughout Brazil and abroad. Its portfolio includes hospitality, residential and interior projects such as a seaside inn (pousada) in Ceará, a residence in the Triângulo Mineiro, a residential building and a double-height loft interior. On corporate structure, the studio notes a nuance about its dates: GRON has operated since 2016, initially as an individual micro-entrepreneur (MEI). The legal entity that currently signs contracts, ESTÚDIO GRON 3D RENDER LTDA, was incorporated in 2022 and succeeded the MEI, which is why the CNPJ registration shows 2022 rather than 2016. The founder is architect Vinícius Carvalho, and the team includes 3D artists and architects Igor Luiz and Higor Zschaber. Positioned as "architects who render," GRØN 3D emphasizes a sales-focused approach: imagery designed to let the buyer see — and buy — before the building exists. It operates as a private company and is not listed on a stock exchange.
History
GRØN 3D Render Studio was founded in 2016 in Uberlândia, in the Triângulo Mineiro region of Minas Gerais, Brazil. It began as an individual micro-entrepreneur (MEI) operation built on a simple premise: architectural imagery should be produced by professionals who understand architecture, not only 3D software. The founding team combined architectural training with visualization technique, which shaped the studio's identity as "architects who render." In its early years the studio focused on serving the local and regional real-estate market — construction firms, developers and architecture offices in and around Uberlândia — producing photorealistic renders and humanized floor plans used to market projects before construction. Over time the service portfolio expanded to include architectural animation, flyover and walkthrough videos, interactive 360° virtual-reality tours, 3D modeling and BIM consultancy, covering the full path from concept to sales material. A structural change occurred in 2022, when the legal entity ESTÚDIO GRON 3D RENDER LTDA was incorporated, succeeding the original MEI. The studio explains that this is why its CNPJ registration shows 2022 even though the brand has operated since 2016. The company that signs contracts today is therefore the 2022 entity, while the brand's operational history dates back to 2016. By the mid-2020s the studio reported more than 450 delivered projects across three continents, serving clients remotely throughout Brazil and abroad. Its portfolio spans hospitality, residential and interior visualization, including a seaside inn in Ceará, a residence in the Triângulo Mineiro, a residential building and a double-height loft interior. The team remains small and specialized, led by founder and architect Vinícius Carvalho with 3D artists and architects Igor Luiz and Higor Zschaber. The studio continues to position itself around the idea that well-executed architectural imagery is a sales tool, helping clients sell developments before the first brick is laid.
- 2022
ESTÚDIO GRON 3D RENDER LTDA is incorporated, succeeding the original MEI and becoming the entity that signs contracts.
- 2016
GRØN 3D begins operations in Uberlândia, Minas Gerais, initially as an individual micro-entrepreneur (MEI).
Studio reports more than 450 delivered projects across three continents, serving clients remotely in Brazil and abroad.
Products and positioning
Architectural visualization studio positioned as "architects who render" — imagery made by people who understand architecture, focused on helping developers and architects sell projects before construction.
3D Modeling
Full modeling, refinement or completion of the client's model, with technical precision and fidelity to the project.
Render · 3D Images
Photorealistic interior and exterior images in UltraHD 3840×2160, with high-quality models and textures for cinematic results in short deadlines.
Video
Architectural animations, flyovers and walkthroughs that give movement and narrative to the project before construction.
360° Virtual Reality
Immersive virtual tours with a sense of real presence — the client walks through the space before it exists.
BIM Consultancy
Building Information Modeling: technical coordination and design from conception through execution.
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