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Grasslands Nursery

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Retailer / private label

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Family-run Cheshire plant nursery growing hedging, trees and garden plants on its own 30 acres and selling online across the UK since 1998.

Last updated September 28, 2026

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Overview

Grasslands Nursery is an independent, family-run plant nursery based near Knutsford in Cheshire, England. It was founded in 1984 by Steve Watmore as a wholesale nursery supplying landscapers and other nurseries with high-quality plants. In the mid-1990s the business began selling shrubs directly to the public, and in 1998 it launched a website that allowed it to reach customers nationwide. More than four decades later it remains in the family and describes itself as a trusted and respected nursery with over 40 years of growing experience. The nursery grows what it sells on its own 30 acres, a point it emphasises as a quality promise: "We grow what we sell, so the plant you see is the plant you get." Its range covers hedging plants for privacy and screening, pleached and screening trees for above-fence privacy, specimen and garden trees, topiary and shaped plants, olive trees, conifers, perennials, shrubs and plant-care accessories. Plants are supplied pot-grown for year-round planting or as root balls, with rootball hedging available for pre-order and dug fresh for delivery when the season starts in October. Prices on the website range from low-cost hedging from around £4.95 to pleached trees from around £189, and the nursery also sells gift vouchers in £10, £25, £50 and £100 denominations that can be used online or at the nursery. Grasslands serves both the public and the trade. Its team includes more than 35 full-time horticulturalists, a dedicated growing and potting team and an in-house delivery team, and it offers expert planting advice, a healthy-arrival guarantee and free delivery on orders over £400. The nursery is open to visitors Monday to Friday 8:30am–4:30pm and Saturday to Sunday 9:00am–4:30pm, and it operates an on-site café, The Snowdrop Cafe, which is excluded from gift-voucher redemption. Online reviews cited on its website give it a rating of 4.7 out of 5 from 11,332 reviews. As a private, independent business, Grasslands Nursery has no listed parent company or stock ticker. Its positioning centres on British horticulture: premium quality plants at excellent prices, grown with care in Cheshire and delivered across the United Kingdom.

History

Grasslands Nursery was founded in 1984 by Steve Watmore as a wholesale nursery, supplying top-quality plants to landscapers and other nurseries. For its first decade it operated primarily in the trade, building a reputation for quality among professional growers and garden designers. In the mid-1990s the business began selling shrubbery directly to the public, a move that proved very popular. As its reputation grew, the nursery launched a website in 1998, which allowed it to reach customers nationwide and marked its transition into an online retailer as well as a grower. The website has been a core part of the business ever since, and the company says it continues to grow and innovate to meet the needs of its users. Over more than 40 years the nursery has remained in the family. It has expanded its growing operation to 30 acres and built a team of more than 35 full-time horticulturalists, supported by a dedicated growing and potting team and an in-house delivery team. Its product range has broadened from core hedging and shrubs to include pleached and screening trees, specimen and garden trees, conifers, topiary, olive trees, perennials and plant-care accessories. It also operates an on-site café, The Snowdrop Cafe, and sells gift vouchers redeemable online and at the nursery. Today Grasslands describes itself as a trusted and respected nursery with over 40 years of experience, serving both retailers and the public. It emphasises that it grows what it sells on its own land, offers a healthy-arrival guarantee and expert planting advice, and delivers across the United Kingdom, with free delivery on orders over £400. The nursery remains an independent, family-run private business.

  • 1998

    Launched a website, enabling nationwide online sales.

  • 1984

    Grasslands Nursery founded by Steve Watmore as a wholesale nursery supplying landscapers and other nurseries.

  • In the mid-1990s the nursery began selling shrubbery directly to the public.

  • Grew to more than 40 years in business, with 30 acres of growing land and over 35 full-time horticulturalists.

Products and positioning

Premium quality plants at excellent prices, grown on its own Cheshire nursery and delivered across the UK, with a focus on supporting British horticulture.

  • Hedging Plants

    Privacy and screening hedging, from fast-growing laurel to formal yew, in every size. From £4.95.

  • Pleached & Screening Trees

    Elegant clear-stem trees for privacy above a fence line, with year-round structure. From £189.

  • Specimen & Garden Trees

    Characterful trees for every garden, from graceful acers to native standards. From £24.75.

  • Topiary & Shaped Plants

    Clipped balls, cones and standards to bring timeless structure to borders and doorways. From £37.50.

  • Olive Trees & Specimens

    Characterful, silvery evergreens for sunny, sheltered spots and large pots. From £33.50.

  • Perennials & Borders

    Reliable, bee-friendly colour that comes back stronger every season. From £9.95.

  • Conifers

    Conifers for structure and screening.

  • Shrubs

    A range of shrubs for gardens and landscapes.

  • Plant Care

    Accessories including a 100m Hedge Watering Soaker Hose Kit at £124.99.

  • Gift Vouchers

    Available in £10, £25, £50 and £100 denominations, redeemable online and at the nursery (not at The Snowdrop Cafe).

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